2018
4
$150,000
$30,000
$300,000
No
Bliss Home Market is a fast-growing retail franchise brand in the home décor and lifestyle segment, offering a unique mix of furniture, home accents, gifts, and seasonal products that transform living spaces into stylish, comfortable, and inspiring environments. Known for its curated product selection, affordable pricing, and customer-centric shopping experience, Bliss Home Market has established itself as a trusted name in the U.S. retail landscape.
With the home furnishings and lifestyle market valued at over $140 billion in the USA, Bliss Home Market is positioned as a strong franchise opportunity for entrepreneurs seeking to enter a profitable and resilient industry. The franchise blends boutique-style personalization with the scalability of a proven retail model, appealing to both seasoned investors and first-time business owners who want to build a recognizable brand in their local community.
Investing in a Bliss Home Market franchise means becoming part of a brand that combines style, affordability, and high demand. Home décor is not just a necessity—it’s a lifestyle choice, and consumers consistently invest in making their homes beautiful and functional.
Key reasons to invest include:
Strong Market Demand: The U.S. home décor and furniture market continues to grow steadily.
Unique Product Mix: Exclusive collections, seasonal rotations, and trend-driven merchandise.
Proven Business Model: A retail system designed for both profitability and sustainability.
Community Presence: The stores are positioned as more than just shops—they become lifestyle destinations.
Scalability: Opportunities to open single-unit or multi-unit franchises across high-growth territories.
Established Year: Bliss Home Market was founded in 2018.
Founders & Origins: The brand was created by Glendale Goods LLC, a retail company with expertise in sourcing and curating high-quality home décor and lifestyle products. The founders envisioned a store that would make stylish living affordable and accessible while also delivering a fun, community-driven shopping experience.
Brand Journey & Growth:
Bliss Home Market began as a boutique-style home store in Columbus, Ohio, offering a unique “once-a-month” shopping event that drew large crowds looking for discounted yet stylish home décor.
The success of the Columbus location proved there was strong demand for its mix of furniture, gifts, accents, and seasonal décor at accessible prices.
By 2023–2024, the company transitioned into franchising, officially opening its first franchise unit in Cincinnati, Ohio, in March 2024.
Expansion is underway, with new franchise locations planned for Cleveland, OH, and Indianapolis, IN, showing the brand’s growing footprint across the Midwest.
Trademark & Ownership:
The name Bliss Home Market® was trademarked in 2024 under Glendale Goods LLC, securing legal brand protection and establishing its presence as a national franchise system.
Franchise Units (as of 2025):
2 Active Units – Columbus, Ohio (corporate store), and Cincinnati, Ohio (franchise).
2 Upcoming Units – Cleveland, OH and Indianapolis, IN (in development).
Industry Category:
Bliss Home Market belongs to the Retail Franchise sector, specifically within Home Décor, Furniture, Lifestyle, and Gift Retail.
Market Position in the USA:
Operates in the $140+ billion U.S. home décor and furnishings industry, which continues to grow due to rising consumer interest in lifestyle and home improvement.
Positioned as a value-driven, trend-forward retailer blending the boutique shopping experience with franchise scalability.
Competes with big-box home retailers but differentiates itself with exclusive products, rotating inventory, seasonal collections, and a monthly “warehouse-style” sale format that drives urgency and repeat visits.
Bliss Home Market offers comprehensive franchise support to ensure that franchisees are set up for success from day one.
Pre-Launch Support: Site selection, store layout and design, vendor partnerships, and initial inventory planning.
Operational Training: In-depth training programs covering daily store management, sales, staff recruitment, and customer service excellence.
Marketing Support: National and local marketing campaigns, digital advertising strategies, social media guidance, and seasonal promotions.
Ongoing Support: Continuous coaching, operational audits, product innovation, and access to proprietary POS and inventory systems.
Academic Support: Educational resources, online learning modules, and franchise conferences to stay updated on retail trends.
Bliss Home Market is more than just a retail store—it’s a community lifestyle brand built around passion for home décor, creativity, and exceptional customer experience. The ideal franchise partner is someone who not only meets financial requirements but also shares the brand’s vision of making stylish living accessible to everyone.
Prior experience in retail, sales, marketing, or management is helpful but not mandatory.
Individuals with a history of running small businesses, lifestyle brands, or customer-focused enterprises are a strong fit.
Investors with multi-unit franchise management experience are encouraged, especially if seeking regional development opportunities.
A genuine love for home décor, design, and lifestyle trends.
Strong commitment to delivering outstanding customer service and building long-term community relationships.
Entrepreneurial mindset with the ability to adapt to seasonal product rotations and consumer trends.
Enthusiasm for engaging with customers during monthly events, promotions, and grand openings.
Ability to meet the franchise’s financial requirements:
Total Investment: $150,000 – $300,000
Franchise Fee: $30,000 – $40,000
Working Capital: $20,000 – $50,000
Investors must have access to sufficient liquid capital and demonstrate a strong credit history.
Ideal locations include suburban shopping centers, lifestyle malls, warehouse-style spaces, or high-traffic community hubs.
Preference for areas with middle- to high-income households, as customers in these demographics are more likely to prioritize home décor and lifestyle purchases.
Franchisees should be willing to collaborate with the corporate team on site selection, store design, and market positioning to ensure alignment with Bliss Home Market’s brand identity.
Willingness to actively manage store operations (either directly or with a trained manager in place).
Desire to build long-term community presence, as Bliss Home Market thrives on local loyalty and repeat customers.
Open to continuous learning through ongoing training, corporate updates, and franchise networking opportunities.
First-time entrepreneurs looking for a proven retail model with strong corporate support.
Retail enthusiasts passionate about design and creating inspiring shopping experiences.
Multi-unit investors aiming to scale in the home décor and lifestyle industry.
Community-driven individuals who enjoy engaging with people and building local connections.
| Financial Category | Estimated Cost (USD) |
|---|---|
| Total Investment Required | $150,000 – $300,000 |
| Minimum Investment | $150,000 |
| Franchise Fee | $30,000 – $40,000 |
| Franchise Units (Current) | Expanding across USA |
| Infrastructure/Store Setup | $80,000 – $150,000 |
| Initial Marketing Budget | $10,000 – $25,000 |
| Working Capital | $20,000 – $50,000 |
| Royalty Fees | 5% – 6% of gross sales |
| Expected ROI | 18 – 24 months |
| Break-Even Time | Typically 12 – 18 months |
| Potential Revenue Streams | In-store sales, seasonal décor, gifts, furniture, online sales (where applicable). |
