1879
350
₹ 30,00,000
₹ 3,00,000
₹ 50,00,000
No
The Bombay Dyeing franchise offers entrepreneurs the chance to partner with a legacy brand that is a household name in India. The brand’s product portfolio includes premium bed sheets, pillow covers, towels, quilts, curtains, and home décor items, all designed with a perfect blend of tradition and contemporary style.
Bombay Dyeing enjoys strong brand recognition, a loyal customer base, and a reputation for delivering consistent quality. In a market where home furnishing demand is growing rapidly, the brand has positioned itself as a leader through innovation, trendsetting designs, and nationwide marketing campaigns.
By joining Bombay Dyeing as a franchise partner, you are not just investing in a store—you are investing in a century-old brand name, a ready market demand, and a business model designed for profitability.
Heritage & Trust: Over 145 years of brand legacy and customer loyalty.
Booming Market: The Indian home furnishings market is growing at 8–10% annually due to rising disposable incomes, urbanization, and lifestyle changes.
Brand Popularity: Bombay Dyeing is recognized in every Indian household.
Strong Product Portfolio: Wide range of high-quality products across multiple price segments.
Profit Potential: High repeat purchase rate and strong margins in textile retail.
Nationwide Demand: Popular across metro cities, tier 2, and tier 3 towns.
Marketing Power: Nationwide advertising campaigns to boost sales.
Scalability: Opportunity to expand with multiple outlets.
Bombay Dyeing, one of India’s most iconic and trusted textile brands, was established in 1879 and is a flagship company of the Wadia Group, founded by Nowrosjee Wadia. Over the past 145+ years, the brand has evolved from a small textile manufacturing unit into a leading name in home furnishings, bed & bath linen, and lifestyle textiles.
With its head office in Mumbai, Maharashtra, Bombay Dyeing has consistently maintained a strong market presence across India with a wide network of exclusive brand outlets, multi-brand retail partnerships, and an established e-commerce presence. The brand operates in the textile and home décor industry, catering to millions of households with products that combine style, comfort, and durability.
Today, Bombay Dyeing is known for its high-quality fabrics, modern designs, and unmatched brand trust, making it a powerful business opportunity for aspiring franchise owners.
Bombay Dyeing provides comprehensive support to ensure the franchisee’s success:
Pre-Launch Support
Assistance in site selection and store location approval.
Store layout and interior design guidance.
Vendor and supplier connections for fixtures and displays.
Operational Support
Complete operational manuals and SOPs.
Point-of-Sale (POS) system setup.
Inventory planning and supply chain management.
Marketing Support
National advertising campaigns (TV, print, digital).
Seasonal promotions and festive offers.
Local marketing assistance and brand collaterals.
Training Support
In-store staff training on sales techniques and customer service.
Product knowledge training for effective upselling.
Visual merchandising guidance.
Ongoing Support
Regular performance reviews and sales growth strategies.
Continuous product updates and new collection launches.
Dedicated franchise relationship manager.
Bombay Dyeing seeks committed and business-minded entrepreneurs who are ready to partner with one of India’s most trusted textile brands. The ideal franchisee should possess a mix of financial capability, business acumen, and a passion for customer service.
Financial Strength: Ability to invest between ₹30 – ₹50 Lakhs, including setup, inventory, and working capital.
Retail Experience: Prior experience in retail, textile, or FMCG sectors is preferred but not mandatory.
Entrepreneurial Spirit: A proactive mindset, willingness to take ownership, and ability to follow the brand’s proven business model.
Commitment to Quality: Dedication to upholding Bombay Dyeing’s high standards in product display, customer service, and store operations.
Local Market Knowledge: Understanding of the target market’s demographics, lifestyle preferences, and purchasing behavior.
Location Advantage: Ability to secure a prime retail location in high-footfall areas such as shopping malls, high streets, or commercial hubs.
Brand Alignment: Belief in Bombay Dyeing’s vision, mission, and commitment to delivering premium home furnishing solutions.
By meeting these criteria, a franchisee can not only operate a profitable outlet but also grow with the brand through multiple store expansions and long-term business sustainability.
Total Investment Required: ₹30 – ₹50 Lakhs
Franchise Fee: ₹3 – ₹5 Lakhs
Infrastructure Cost: ₹15 – ₹20 Lakhs (interiors, displays, fittings)
Marketing Budget: ₹2 – ₹5 Lakhs
Working Capital: ₹5 – ₹10 Lakhs
Royalty Fee: 6% – 8% of gross sales (approx., may vary)
Expected ROI: 25% – 35% annually
Break-Even Period: 12 – 18 months
A Bombay Dyeing franchise offers multiple income channels that help franchisees maximize profitability and ensure steady cash flow throughout the year.
The primary revenue source is the direct sale of bed linen, bath linen, curtains, upholstery fabrics, and home décor accessories from the physical store. With a strong brand name and high customer trust, walk-in traffic is consistent, especially during festivals and wedding seasons.
Festivals like Diwali, Raksha Bandhan, Christmas, and the wedding season drive bulk purchases. During these times, customers often shop for premium and gift-worthy products, significantly boosting sales.
Hotels, resorts, corporate offices, and event planners often purchase bulk linen and furnishings for their operations, creating a stable high-value revenue stream.
Franchisees can benefit from Bombay Dyeing’s online presence, where local orders can be fulfilled directly from the franchise outlet, tapping into customers who prefer online shopping but want quick local delivery.
Specially curated gift hampers for weddings, housewarmings, and festive occasions offer higher profit margins and attract premium customers.
Attractive discount sales help in quick inventory turnover, driving additional footfall and creating repeat customers who wait for these events.
