2015
5
$215,300
$39,500
$413,500
No
Boost Bowls is one of the fastest-growing health-focused fast-casual concepts in the United States, specializing in açaí bowls, smoothies, juices, wraps, and salads. Founded with the vision of blending nutrition, lifestyle, and vibrant dining experiences, Boost Bowls has quickly positioned itself as a strong competitor in the booming health-food and quick-service restaurant industry.
What sets Boost Bowls apart is its ability to combine nutritious ingredients with bold, eye-catching presentation. From neon-lit, modern store designs to highly Instagrammable menu items, the franchise appeals strongly to millennials, Gen Z, families, and health-conscious professionals. With the growing demand for better-for-you dining options, Boost Bowls offers franchisees the chance to tap into a rapidly expanding market segment that thrives on repeat customers, multi-revenue streams, and strong community loyalty.
Health & Wellness Boom – The global health-food industry continues to rise, and açaí bowls, juices, and smoothies are now mainstream staples.
Flexible Menu & Daypart Appeal – Beyond bowls, Boost Bowls offers smoothies, wraps, salads, and even juice cleanse programs—providing multiple revenue opportunities across breakfast, lunch, and dinner.
Proven Success & Strong Brand Identity – With years of growth and multiple successful stores in Connecticut and expanding into other states, Boost Bowls has established its reputation as a youth-friendly, health-conscious brand.
Turnkey Operations – Designed for simple systems, minimal labor requirements, and efficient store footprints, making it easier for new franchisees to launch and scale.
Hands-On Support – Franchisees gain direct access to experienced founders and a franchise support team that ensures success from day one.
Boost Bowls began its journey in 2015, when founders Val and Tatiana Mehmeti opened the first location in Bethel, Connecticut. The husband-and-wife duo identified a growing demand for nutritious, fresh, and customizable dining options that went beyond traditional fast food. They envisioned a brand that would not only serve açaí bowls, smoothies, juices, and wraps, but also create a youthful, social atmosphere where health and lifestyle intersect.
From its humble start, Boost Bowls quickly gained popularity among health-conscious families, college students, and professionals, thanks to its fresh ingredients, vibrant presentation, and community-driven approach. By focusing on both quality and experience, the brand built a loyal customer base and became a local favorite in Connecticut.
The concept proved highly scalable, leading to multiple successful locations across the state: Bethel, Newtown, and West Hartford. In 2023, Boost Bowls celebrated its 8th anniversary, marking a major milestone in its journey. By early 2024, the company expanded further with the opening of its first franchised unit in Mystic, followed by another in Danbury Square Plaza later in the year. Today, the brand operates five locations in Connecticut, with active franchise expansion plans across the Northeast and beyond.
Boost Bowls operates under Boost Bowls, LLC, a privately-owned company, and is legally protected under its registered BOOST BOWLS® trademark (filed 2020, registered 2021). Its corporate headquarters remains in Connecticut, where the brand maintains a close connection with its community roots while driving national franchise growth.
The brand sits within the fast-casual dining and health-food industry, one of the fastest-growing segments in the U.S. restaurant sector. Unlike traditional quick-service concepts, Boost Bowls uniquely blends wholesome nutrition with modern dining experiences, positioning itself at the intersection of health, convenience, and lifestyle branding.
Boost Bowls provides franchisees with comprehensive pre-launch, launch, and ongoing support to ensure smooth operations and long-term profitability.
Pre-Launch Support
Site selection assistance with top-tier real estate partners
Store design, layout, and construction guidance
Access to preferred vendors and suppliers for consistent quality
Training
2 weeks of classroom and hands-on training at a flagship location
1 week of on-site training before launch and 1 week after opening
Training covers operations, customer service, staffing, food preparation, and financial management
Marketing Support
Local and national marketing campaigns
Access to branded digital assets, promotional templates, and social media strategies
Grand opening marketing program to ensure immediate visibility
Operational Support
Ongoing coaching and business consulting
Performance reviews and operational audits
Menu innovation and product updates to keep offerings fresh
Ongoing Franchisee Support
Access to a network of fellow franchisees for peer learning
Continuous updates on market trends and best practices
Franchise support team available for problem-solving and business growth strategies
Boost Bowls is looking for passionate, driven entrepreneurs who share the brand’s commitment to health, community, and growth.
Best Suited For:
Entrepreneurs with a passion for healthy eating and wellness
Investors seeking an affordable entry point into the fast-casual market
Community-oriented individuals who want to create a local hub for families, students, and professionals
Business Background:
No restaurant experience required, though prior business or retail management experience is beneficial
Financial Requirements:
Must have sufficient liquid capital and creditworthiness to cover startup costs and working capital
Location Preference:
High-traffic areas such as college towns, city centers, shopping districts, and suburban communities with health-conscious demographics
| Category | Details |
|---|---|
| Total Estimated Investment | $215,300 – $413,500 |
| Minimum Investment Required | $215,300 |
| Franchise Fee | $39,500 |
| Royalty Fees | 6% of gross sales |
| Marketing Contributions | 1% national advertising + 3% local advertising |
| Working Capital | Typically $30,000 – $60,000 |
| Infrastructure/Build-Out Costs | Included in investment range (varies by location size & design) |
| Marketing Budget (Pre-launch) | $10,000 – $20,000 for grand opening and local campaigns |
| Expected ROI | Varies by market; projected high growth potential in health-conscious regions |
| Break-Even Time | Estimated 12–24 months depending on location and execution |
| Revenue Streams | Açaí bowls, smoothies, juices, wraps, salads, seasonal items, and juice cleanse programs |
