2000
40
$40,000
$250,000
$1,000,000
No
Boteco do Manolo is a leading Brazilian casual dining and bar franchise that brings the rich flavors, culture, and hospitality of Brazil to the international market. Known for its vibrant atmosphere, signature drinks, and authentic Brazilian comfort food, Boteco do Manolo has quickly earned a reputation as a go-to destination for families, friends, and food enthusiasts seeking a lively dining experience. With a strong track record in South America and a growing international footprint, Boteco do Manolo is now expanding into the USA food and beverage franchise market, offering investors a lucrative opportunity to capitalize on the rising demand for global cuisine and unique dining experiences.
Positioned in the fast-casual restaurant franchise sector, Boteco do Manolo blends traditional Brazilian recipes with modern presentation, creating a menu that appeals to diverse tastes while maintaining its cultural authenticity. With an established brand identity, operational excellence, and a passionate customer base, Boteco do Manolo is set to become a household name in the United States.
Proven Business Model: Years of successful operations in Brazil with a strong franchise system in place.
Unique Concept: Differentiates itself from mainstream casual dining by offering an authentic Brazilian "boteco" (bar & eatery) experience.
High Demand Market: Rising popularity of Brazilian steakhouses, Latin American cuisine, and casual dining culture in the USA.
Strong Brand Recognition: Trusted name in South America with loyal customers and a proven track record of profitability.
Comprehensive Support System: Franchisees benefit from full training, operational guidance, and marketing resources.
Diverse Revenue Streams: Earnings from dine-in, takeout, catering, and beverage sales ensure profitability.
Founded: Early 2000s (Brazil)
Founders: Inspired by the traditional Brazilian boteco culture—casual dining, affordable meals, and community gatherings.
Franchise Units: Over 40+ locations in Brazil and growing internationally.
Company History: Boteco do Manolo began as a single restaurant in Rio de Janeiro, quickly becoming a community hub for authentic Brazilian dining. Due to its popularity, the brand expanded through franchising, maintaining quality, consistency, and cultural authenticity.
Ownership: Privately owned, with a dedicated franchise development team overseeing international expansion.
Market Presence in USA: Targeting metropolitan areas, multicultural neighborhoods, and cities with a growing appetite for international cuisines.
Industry Category: Food & Beverage, Casual Dining, Restaurant & Bar Franchise.
Boteco do Manolo ensures that franchisees receive end-to-end support to run a successful operation:
Pre-Launch Support:
Location selection and site approval.
Assistance with lease negotiation and build-out design.
Guidance on licensing, permits, and vendor approvals.
Training Programs:
Intensive training for owners and management staff.
Kitchen operations, food preparation, and recipe standardization.
Customer service, beverage management, and POS training.
Operational Support:
Standard operating procedures (SOPs).
Supply chain management and vendor partnerships.
Inventory and cost control systems.
Marketing Support:
Grand opening marketing campaigns.
National brand promotions and seasonal marketing materials.
Social media strategy, digital marketing, and PR support.
Ongoing Support:
Regular field visits and performance reviews.
Continuous training updates and new menu rollouts.
Access to a franchisee support network and business consultants.
The Boteco do Manolo franchise is designed for entrepreneurs and investors passionate about the food and beverage industry:
Investor Type: Individuals, business groups, or restaurant operators seeking to expand portfolios.
Experience: Prior hospitality, food service, or business management experience preferred but not mandatory.
Personality: Passion for customer service, cultural dining experiences, and community engagement.
Investment Capability: Ability to meet financial requirements, including setup costs and working capital.
Location Preference: Best suited for urban centers, multicultural communities, entertainment hubs, and areas with strong foot traffic.
Hands-On or Semi-Absentee: Open to both active owner-operators and semi-absentee investors.
Total Investment Required: $500,000 – $1,000,000 (depending on size & location).
Minimum Investment: $250,000.
Franchise Fee: $40,000 – $60,000.
Franchise Units: 40+ (international).
Infrastructure Cost: $250,000 – $600,000 (kitchen, interiors, equipment, bar setup).
Marketing Budget: $20,000 – $50,000 (pre-launch and launch campaigns).
Working Capital: $50,000 – $100,000 (for initial months).
Royalty Fees: 5% – 6% of gross sales.
Expected ROI: 18 – 24 months.
Break-Even Time: Typically 12 – 18 months (depending on location & management).
Revenue Streams:
Dine-in restaurant sales.
Bar and beverage sales.
Takeout & delivery.
Catering services.
Special events & private bookings.
