2012
24
$23,500
$23,500
$29,500
No
Bricks Bots & Beakers (B3) is a dynamic STEAM (Science, Technology, Engineering, Art, Math) education franchise that offers children aged 3 through middle school an engaging, hands-on learning experience. With a curriculum rooted in early childhood education, B3 provides a range of programs, including classes, camps, parties, field trips, and workshops, all designed to inspire creativity and critical thinking.
Founded by educators Lindsey and Matt Barron, B3 was established to introduce technology and engineering concepts to young learners before kindergarten. The franchise began in 2014 and has since expanded to 24 locations across the United States, with plans for further growth.
Investing in a Bricks Bots & Beakers franchise offers several compelling advantages:
Proven Business Model: B3 provides a comprehensive franchise system, including curriculum, marketing materials, and operational support.
Growing Market Demand: The need for quality STEAM education is rapidly increasing as parents seek to give their children an edge in a technology-driven world.
Flexible Program Offerings: Franchisees can offer a variety of programs tailored to their local market, including after-school classes, summer camps, and birthday parties.
Supportive Community: B3 fosters a collaborative network of franchisees and provides ongoing training and support to ensure success.
Established Year:
Bricks Bots & Beakers (B3) was founded in 2012 by Lindsey and Matt Barron, two educators with a shared passion for early childhood learning and STEAM education (Science, Technology, Engineering, Arts, Math).
Founders:
Lindsey Barron – an experienced educator specializing in child development and early learning.
Matt Barron – a business and technology enthusiast with a strong background in entrepreneurship and educational program design.
Company History & Brand Journey:
B3 started as a specialized educational program for young learners, focusing on hands-on learning experiences using LEGO®, robotics, and basic science experiments.
The founders noticed a gap in early STEAM education, particularly for preschoolers and elementary school students. They developed a curriculum designed to introduce complex concepts in a fun, interactive way.
Over time, the company expanded from a single local center to a full franchise model, enabling entrepreneurs across the USA to replicate the success of the original program.
Franchise Units:
As of now, B3 has 24 operational locations across the USA, with new units being added each year.
The franchise offers flexibility for franchisees to run programs in dedicated centers, schools, community centers, and pop-up locations.
Ownership:
B3 is privately owned by the Barron family.
The company maintains tight control over curriculum standards and operational guidelines, ensuring a consistent and high-quality learning experience across all franchise locations.
Market Presence in USA & Industry Category:
B3 is positioned in the children’s educational enrichment industry, particularly in STEAM learning.
It has gained recognition for delivering innovative programs that blend robotics, coding, and STEM/STEAM experiments with creative, hands-on learning.
The brand is expanding nationally, targeting suburban and urban communities where parents prioritize early learning and skill development for their children.
Other Information:
B3’s programs include after-school classes, summer camps, birthday parties, field trips, and workshops, offering multiple revenue streams for franchisees.
The company emphasizes both educational excellence and fun experiences, making it a preferred choice among parents and schools.
Strong community engagement and marketing support are part of the franchise package, helping new franchisees establish a local presence quickly.
Bricks Bots & Beakers (B3) is designed to give franchisees comprehensive, step-by-step support to ensure they can successfully launch and operate their franchise while maintaining high educational standards. The support spans pre-launch, operational, marketing, academic, and ongoing assistance.
Before a franchisee opens their center, B3 provides extensive pre-launch guidance:
Territory and Market Analysis: B3 helps franchisees identify the best location for their franchise, evaluating demographics, population, competition, and potential demand for STEAM education.
Site Selection Assistance: Guidance in selecting, negotiating, and leasing a suitable facility.
Operational Planning: Help with layout, setup, and equipment purchase for classrooms or activity spaces.
Marketing Launch Plan: Pre-opening marketing strategies including local advertising, social media campaigns, school outreach, and community events to generate early awareness.
To ensure franchisees are fully prepared, B3 provides comprehensive initial training:
Classroom and Hands-On Training: 40+ hours of intensive classroom and practical instruction covering the curriculum, teaching methods, student engagement, and classroom management.
Operational Training: Instruction on running the business, including scheduling, inventory management, registration systems, and reporting.
Technology Training: Guidance on using B3’s proprietary online management system for class management, student tracking, and reporting metrics.
Once the franchise is operational, B3 provides continuous support to maintain high standards and maximize profitability:
Curriculum Updates: Access to the latest lesson plans, experiments, robotics projects, and STEAM activities.
Business Support: Guidance on staffing, hiring educators, scheduling, and optimizing operations.
Performance Monitoring: Regular check-ins and operational reviews to ensure quality and consistency.
Marketing assistance is a major component of the franchise system:
Branded Materials: Provision of banners, posters, T-shirts, brochures, and promotional materials for both physical and digital marketing.
Digital Marketing Guidance: Help with social media strategy, website management, local SEO, and online promotions.
Campaign Support: Participation in seasonal campaigns, school partnerships, and local events to attract students.
Curriculum Training: Detailed training on delivering age-appropriate STEAM lessons using LEGO®, robotics, and science experiments.
Teacher Support: Access to best practices for managing classes, engaging students, and enhancing learning outcomes.
Workshops & Camps: Guidance on conducting specialty programs such as summer camps, after-school workshops, and birthday parties.
Franchisee Network: Connection to other B3 franchisees for collaboration, idea sharing, and troubleshooting.
Regular Updates & Webinars: Ongoing professional development, educational webinars, and industry trends updates.
Bricks Bots & Beakers (B3) seeks franchisees who are passionate about children’s education, business growth, and community engagement. The ideal investor combines enthusiasm for STEAM learning with the skills and resources to successfully operate a franchise.
Franchisees should have a genuine interest in children's education, particularly in Science, Technology, Engineering, Arts, and Math (STEAM).
A desire to inspire curiosity and creativity in young learners is essential.
Experience in teaching, child development, or working with children is highly beneficial, though not mandatory.
Ideal franchisees are motivated entrepreneurs who want to run a business that combines profit with purpose.
Strong organizational skills and the ability to manage daily operations, including staff, scheduling, and financials, are crucial.
Business or management experience is an advantage but B3 provides full operational training to support franchisees.
Franchisees should be community-focused, eager to establish local partnerships with schools, community centers, and parents.
Excellent communication and interpersonal skills are necessary to connect with children, families, and staff.
A franchisee should enjoy networking and participating in local events, as B3 thrives on engagement in the communities it serves.
Prospective franchisees must have the financial ability to meet the initial investment requirements and sustain operational costs until the business becomes profitable.
Access to capital for marketing, staffing, and program development is important to maximize growth.
The ideal candidate is flexible, able to adjust offerings based on local market demands and student needs.
Eager to expand and grow the franchise, potentially opening multiple locations in the future.
Willing to adopt B3’s proven curriculum and operational systems while adding their unique touch to local marketing and community outreach.
B3 franchisees are typically best suited for suburban or urban areas with a family-focused population.
Locations near schools, community centers, or high-density residential areas are preferred for maximum visibility and enrollment potential.
| Financial Item | Estimated Amount / Range (USD) | Notes |
|---|---|---|
| Initial Franchise Fee | $23,500 | One-time fee to join the franchise system |
| Start-Up Materials & Marketing Package | $5,000 – $7,000 | Includes branded materials, banners, and initial marketing support |
| Total Initial Investment | $21,500 – $29,500 | Covers equipment, setup, initial curriculum, and working capital |
| Royalty Fees | 6% of gross revenue* | Ongoing fee for franchise support and brand usage |
| Marketing / Advertising Fee | 2% of gross revenue* | Supports national and regional marketing campaigns |
| Working Capital | $2,000 – $5,000 | Estimated cash reserve for first few months of operations |
| Infrastructure / Equipment Costs | $10,000 – $15,000 | Includes classroom setup, LEGO® kits, robotics tools, science equipment |
| Expected ROI | 20% – 35% annually** | Varies by location and market conditions |
| Break-Even Time | 12 – 18 months** | Based on student enrollment and operating efficiency |
| Revenue Streams | Classes, workshops, summer camps, birthday parties, field trips | Multiple streams increase profitability |
| Franchise Units (USA) | 24 (as of 2021) | Expanding nationally with new territories available |
