1998
25
$500,000
$35,000
$1,200,000
No
Brixx Wood Fired Pizza is a fast-growing American pizza brand celebrated for its authentic wood-fired pizzas, fresh ingredients, and innovative menu offerings. Established with the goal of redefining casual dining, Brixx delivers a unique mix of quality, speed, and customer experience that appeals to families, millennials, and food lovers alike. With its reputation for fresh, handcrafted pizzas baked to perfection in wood-fired ovens, alongside craft beers, salads, sandwiches, and pastas, the brand has carved a strong position in the fast-casual restaurant industry.
For entrepreneurs seeking a proven, customer-loved, and scalable food business, the Brixx Wood Fired Pizza franchise provides an attractive entry into the booming U.S. pizza and casual dining market, blending modern dining experiences with a timeless product.
Why Invest in this Franchise?
Investing in a Brixx Wood Fired Pizza franchise offers several advantages:
High Market Demand – Pizza is one of the most popular food categories in the U.S., with consistent customer demand across demographics.
Unique Selling Proposition – Unlike traditional pizza chains, Brixx specializes in wood-fired cooking, offering a differentiated product in a competitive market.
Diverse Menu – Along with pizzas, the menu includes pasta, salads, sandwiches, vegan and gluten-free options, and craft beers, broadening customer appeal.
Proven Business Model – The franchise model has been tested, refined, and designed to scale successfully.
Strong Brand Recognition – With decades of growth, Brixx enjoys brand trust and customer loyalty across multiple U.S. locations.
Comprehensive Support – Franchisees receive extensive operational, marketing, and training assistance, ensuring smooth setup and long-term profitability.
Established Year: 1998
Founders: Jeff Van Dyke and partners
Franchise Since: Early 2000s (expanded after initial success in North Carolina)
Franchise Units: 25+ locations across the United States
Industry Category: Fast-Casual Dining, Pizza Restaurants
Company History & Journey:
Brixx Wood Fired Pizza was founded in Charlotte, North Carolina, with a mission to bring a modern, community-focused pizza dining experience. The concept quickly gained popularity for its signature brick-oven pizzas, craft beer selections, and welcoming atmosphere. Over the years, Brixx expanded across multiple states and became recognized as a leading casual pizza franchise.
Ownership: Privately held, operating with franchise and corporate-owned stores.
Market Presence in USA: Strong presence across the Southeast and expanding into new territories, tapping into the nationwide demand for quality pizza experiences.
Brixx Wood Fired Pizza ensures every franchisee is fully supported before and after launch:
Pre-Launch Support
Site selection guidance & lease negotiation support
Restaurant design, layout planning & construction assistance
Vendor connections for equipment, supplies, and ingredients
Training Programs
Intensive franchisee training covering operations, customer service, inventory, HR, and food preparation standards
On-site training for staff before opening
Operational Support
Proven systems for kitchen management, order flow, food safety, and quality control
POS systems, financial reporting tools, and scheduling systems
Marketing Support
Pre-opening marketing campaigns & local store launch strategies
Ongoing brand-level advertising, digital marketing, and promotional templates
Ongoing Support
Regular field visits & performance evaluations
Continuous menu innovation & product development
Access to franchisee network for knowledge sharing
The ideal Brixx Wood Fired Pizza franchisee should have:
Entrepreneurial Drive – Passion for food, hospitality, and customer service excellence
Business Background – Prior experience in restaurant management, F&B operations, or franchise businesses is preferred but not mandatory
Financial Capability – Ability to meet investment requirements, working capital, and sustain initial growth phase
Community-Oriented Mindset – Interest in building family-friendly, local dining hubs that connect with communities
Location Preference – Best suited for high-traffic urban centers, college towns, and suburban areas with strong dining culture
| Financial Element | Estimated Cost (USD) |
|---|---|
| Total Investment Required | $500,000 – $1,200,000 |
| Minimum Investment Required | $500,000 |
| Franchise Fee | $35,000 – $40,000 |
| Infrastructure & Build-out | $350,000 – $900,000 |
| Marketing Budget (Initial) | $20,000 – $50,000 |
| Working Capital | $50,000 – $150,000 |
| Royalty Fees | 5–6% of gross sales |
| Expected ROI | 2–3 years (depending on location & sales) |
| Break-even Time | 18–24 months |
| Revenue Streams | Dine-in, Takeout, Delivery, Catering, Alcohol Sales (craft beer & wine) |
