2011
2
$500,000
$35,000
$415,000
No
Burger Nation is an American fast-casual burger franchise that has been delighting customers since 2011. Founded in Victoria, Texas, by brothers Tony and Mike Mistry, along with their close friend Jesse Rojas, the brand quickly became a local favorite. Their commitment to quality, customer service, and a community-focused approach has set them apart in the competitive burger industry.
The franchise offers a unique blend of classic American diner fare with a modern twist, featuring handcrafted burgers, all-day breakfast options, and fresh-made pies. With a semi-absentee ownership model, Burger Nation provides a flexible investment opportunity for entrepreneurs seeking a profitable and manageable business.
Proven Business Model: Burger Nation has demonstrated consistent growth and profitability, with average gross sales ranging from $1.2 million to $4.3 million per location.
Semi-Absentee Ownership: The franchise allows for passive ownership, making it an attractive option for investors seeking a business that doesn't require full-time involvement.
Established Brand: With over a decade in operation, Burger Nation has built a loyal customer base and a strong brand presence in Texas.
Comprehensive Support: Franchisees receive extensive training and ongoing support in areas such as site selection, construction, licensing, operations, and marketing.
Founded: 2011
Founders: Tony Mistry, Mike Mistry, and Jesse Rojas
Headquarters: Victoria, Texas, USA
Industry: Fast Casual Dining / Burgers
Ownership: Privately Owned
Burger Nation began as a single, family-oriented restaurant in Victoria, Texas, aiming to combine classic American burgers with a modern, fast-casual dining experience. The founders—Tony and Mike Mistry, along with Jesse Rojas—focused on creating a menu with handcrafted burgers, fresh ingredients, and a friendly atmosphere.
From the very beginning, Burger Nation positioned itself as more than just a burger joint. The brand emphasized community engagement, customer satisfaction, and consistent quality, helping it stand out in the competitive fast-food market. Over the years, its unique approach and semi-absentee ownership model attracted attention from potential franchisees, making expansion feasible.
Currently, Burger Nation operates 2 franchise locations in Texas, with plans to expand further across the United States. Each location follows a standardized operating model to ensure consistent quality and customer experience.
While still regional, Burger Nation has built a loyal following in Texas, gaining recognition for its fresh ingredients, signature burgers, and semi-absentee investment model that appeals to entrepreneurial investors. Its growth strategy focuses on identifying high-potential locations, replicating the successful business model, and providing strong franchisee support.
Burger Nation operates in the Fast Casual Dining segment, specifically targeting burger enthusiasts who value quality, convenience, and a modern dining environment. This category continues to show strong growth in the USA, driven by consumer demand for premium, customizable meals.
Burger Nation offers a comprehensive support and training program to ensure franchisee success:
Pre-Launch Support: Assistance with site selection, lease negotiation, and construction planning.
Training: A 4-week training program covering product and procedures, customer service, facility management, team management, financial management, and marketing.
Operational Support: Ongoing support in daily operations, inventory management, and quality control.
Marketing Support: Cooperative advertising programs and local marketing strategies to drive customer engagement.
Technology Support: Provision of business management software and online delivery platform integration.
The ideal franchisee for Burger Nation is someone who aligns with the brand’s values, understands the fast-casual dining industry, and has the financial and operational capability to run a successful franchise.
Motivation: Individuals seeking a profitable and semi-absentee investment opportunity in the food industry.
Business Mindset: Must be entrepreneurial, willing to follow a proven business model, and committed to maintaining high-quality standards.
Passion for Food & Service: Enthusiasm for food, customer satisfaction, and community engagement is highly valued.
Restaurant Experience: While prior experience in the restaurant or hospitality industry is beneficial, it is not mandatory. Burger Nation provides comprehensive training to equip franchisees with the necessary skills.
Management Skills: Ideal candidates should be capable of managing teams, operations, and inventory, even if they opt for a semi-absentee ownership model.
Financial Acumen: Ability to understand business finances, budgets, and performance metrics to ensure sustainable growth.
Minimum Net Worth: $500,000
Liquid Capital: At least $83,000 available for investment
Investment Readiness: Willingness to invest approximately $415,000 for a full Burger Nation franchise, including franchise fees, setup costs, and initial working capital.
Geographic Focus: Primarily Texas initially, with potential expansion into other high-traffic areas across the USA.
Market Selection: Franchisees should be capable of selecting or approving strategic locations that maximize visibility, customer flow, and profitability.
Leadership & Teamwork: Ability to lead staff while fostering a positive work culture.
Commitment & Reliability: Dedicated to the franchise’s long-term success and maintaining the brand’s reputation.
Adaptability: Willingness to follow Burger Nation’s operational standards while adapting to local market needs.
| Financial Item | Details (USD) |
|---|---|
| Franchise Fee | $35,000 |
| Total Investment Required | $415,000 – includes franchise fee, build-out, equipment, signage, and initial inventory |
| Minimum Net Worth Required | $500,000 |
| Liquid Capital Required | $83,000 |
| Royalty Fee | 6% of gross sales |
| Advertising Fee | 1% of gross sales |
| Infrastructure / Build-Out Cost | $200,000 – $250,000 depending on location and size |
| Marketing Budget (Initial) | $10,000 – $15,000 for local pre-launch campaigns |
| Working Capital | $30,000 – $40,000 |
| Average Number of Employees | 7 – 10 |
| Expected Annual Revenue per Unit | $1.2 million – $4.3 million |
| Break-Even Time | 12 – 18 months |
| Potential Revenue Streams | Dine-in sales, takeout, delivery, catering, branded merchandise, and promotions |
