1989
700
$12,470
$5,000
$518,000
No
Candy Bouquet is a distinctive and innovative franchise concept that offers a delightful alternative to traditional floral arrangements. Instead of flowers, customers receive beautifully crafted bouquets made entirely of premium candies, making them perfect for birthdays, anniversaries, corporate events, and other special occasions. This creative approach has positioned Candy Bouquet as a standout in the gifting industry, combining the joy of candy with the elegance of floral design.
Unique Product Offering: Candy Bouquets provide a fresh take on gifting, appealing to a broad customer base seeking memorable and personalized presents.
Flexible Business Models: Franchisees can operate from a home-based setup, a kiosk, or a storefront, allowing for scalability and adaptability to different markets.
Low Overhead Costs: With no need for extensive inventory or high operational expenses, the business model is cost-effective and efficient.
No Royalty Fees: Candy Bouquet stands out by not charging ongoing royalty fees, ensuring that franchisees retain a higher percentage of their revenue.
Comprehensive Training and Support: Franchisees receive thorough training in bouquet design, customer service, and business operations, ensuring a smooth start and sustained growth.
Established Year: Founded in 1989 by Margaret McEntire.
Franchise Units: Peaked at over 700 locations in the early 2000s.
Founders: Margaret McEntire established the brand, with subsequent ownership transitions.
Company History: Candy Bouquet began as a single store and rapidly expanded through franchising, becoming a recognized name in the gifting industry.
Ownership: Acquired by franchisees Dr. Jim Wheeler and his wife Janet in 2011, who have since focused on revitalizing and streamlining operations.
Market Presence in the USA: While the number of locations has varied over the years, Candy Bouquet maintains a presence in select markets across the United States.
Industry Category: Gift Retail, specializing in candy arrangements as an alternative to traditional floral gifts.
Candy Bouquet offers extensive support to ensure franchisees can successfully launch and operate their business. The training and assistance cover every stage of the franchise journey, from pre-launch to ongoing operations:
Site Selection Assistance: Guidance on choosing the ideal location based on market demographics, foot traffic, and visibility to maximize sales potential.
Store Setup & Design: Help with store layout, décor, and equipment selection to create an attractive, functional, and brand-consistent environment.
Initial Inventory & Supplies: Assistance in sourcing and stocking the right quantity of candy, packaging materials, and bouquet-making supplies.
Business Planning: Support in creating financial projections, budgeting, and operational plans for a smooth start.
Bouquet Design Training: Hands-on instruction in the art of creating visually appealing candy bouquets, including seasonal and corporate designs.
Point-of-Sale & Technology: Training on sales systems, inventory management, and order processing software.
Customer Service & Sales: Techniques to engage customers, handle inquiries, upsell products, and build repeat business.
Day-to-Day Operations: Guidance on managing staff, scheduling, inventory tracking, and quality control.
Local Marketing Guidance: Advice on running promotions, advertising in local media, and leveraging social media platforms to attract customers.
Branding & Advertising Materials: Access to professionally designed marketing templates, brochures, and digital assets to maintain brand consistency.
Seasonal Campaigns: Pre-planned campaigns for holidays and special occasions to drive sales and increase customer engagement.
Franchisee Network: Access to a network of fellow franchisees for sharing best practices, ideas, and troubleshooting challenges.
Continuous Updates: Regular updates on new products, marketing strategies, and operational improvements.
Consultative Support: Dedicated franchise consultants available to assist with problem-solving, business growth strategies, and operational challenges.
Candy Bouquet seeks franchisees who are not just investors, but passionate entrepreneurs ready to bring creativity and excellent customer service to the gifting industry. The ideal profile includes:
Motivated & Self-Driven: Franchisees should have the initiative to run their own business, make strategic decisions, and grow the brand in their territory.
Creativity & Passion: A genuine interest in design, creativity, and customer-centric products helps in creating visually appealing and unique candy bouquets.
Strong Communication Skills: Ability to connect with customers, understand their needs, and deliver personalized solutions.
Relationship Building: Franchisees should be capable of nurturing long-term customer relationships, encouraging repeat business, and generating word-of-mouth referrals.
Basic Business Knowledge: Understanding of sales, marketing, inventory management, and financial management.
Operational Competence: Ability to manage day-to-day activities efficiently, including staff supervision, scheduling, and quality control.
Investment Readiness: Ability to make the initial franchise investment, cover infrastructure costs, and maintain sufficient working capital until the business reaches profitability.
Resource Management: Efficiently managing marketing budgets, inventory, and operational expenses to maximize ROI.
Flexible Business Models: Franchisees can operate from a home-based setup, kiosks in malls, or standalone stores in high-traffic areas.
Market Awareness: Ability to identify and target areas with high demand for gifting solutions, corporate gifting, and seasonal products.
Passionate & Committed: Dedication to delivering high-quality products and excellent customer service consistently.
Adaptable & Problem-Solving: Capability to adapt to changing market conditions and solve operational challenges effectively.
Team-Oriented: Ability to manage and motivate staff, fostering a positive work environment.
Financial Item | Details / Range |
---|---|
Total Investment Required | $12,470 – $518,000 (depends on business model, location, and setup type) |
Minimum Investment Required | Approximately $12,470 |
Franchise Fee | $5,000 – $52,500 (depending on territory size and market potential) |
Infrastructure / Setup Cost | Varies based on store type: home-based, kiosk, or storefront. Includes lease, renovation, and equipment |
Marketing Budget | Initial and ongoing local marketing costs; depends on location and campaign scale |
Working Capital | Funds needed to cover operational expenses until business becomes profitable |
Royalty Fees | None |
Expected ROI | Varies by location and management; higher profit potential due to no royalty fees |
Break-Even Time | 12 – 24 months (location and operational efficiency dependent) |
Potential Revenue Streams | - Candy bouquet sales - Corporate & bulk gifting - Custom designs & seasonal arrangements - Workshops / classes (optional) |