2016
2
$40,000
$34,750
$148,409
No
Careshyft is a leading home care franchise in the United States, dedicated to providing compassionate, personalized care for seniors in the comfort of their own homes. Founded in 2016 and franchising since 2018, Careshyft offers a unique opportunity for entrepreneurs to enter the rapidly growing senior care industry. With a strong focus on quality, trust, and community, Careshyft is committed to enhancing the lives of seniors and their families across the nation.
Growing Market Demand: The U.S. senior population is increasing, leading to a higher demand for in-home care services.
Proven Business Model: Careshyft offers a scalable and replicable business model with comprehensive support.
Comprehensive Training & Support: Franchisees receive extensive training and ongoing support to ensure success.
Community Impact: Owning a Careshyft franchise allows you to make a positive difference in your community by providing essential services to seniors.
Founded: 2016
Franchising Since: 2018
Founders: David Goodman, Jeff Hatten, and Frank Esposito – three entrepreneurs with extensive experience in business management and a shared passion for improving senior care services in the USA.
Brand Journey & Company History:
Careshyft was established to address the growing need for high-quality in-home care for seniors. Recognizing that families often struggle to find reliable, compassionate care, the founders built a service-focused brand emphasizing professionalism, trust, and personalized care plans. Over the years, Careshyft has developed proprietary processes and partnerships, including with CareAcademy, to ensure caregivers are highly trained and clients receive consistent, top-notch care.
Ownership: Privately owned by the founding team, ensuring decisions remain aligned with the brand’s mission of providing exceptional senior care.
Franchise Units & Market Presence:
As of 2020, Careshyft has 2 franchise units, with aggressive expansion plans across multiple states in the USA.
Target markets include communities with high senior populations, particularly in suburban and urban regions where in-home care demand is growing rapidly.
Industry Category: Senior Care / Home Care – part of the fast-growing healthcare support industry catering to the aging U.S. population.
Reputation & Positioning:
Careshyft is positioned as a trusted, community-focused home care provider, emphasizing compassionate care, caregiver training, and family-centered service. The brand differentiates itself through personalized care programs, strong operational support for franchisees, and technology-driven scheduling and management solutions.
Key Milestones:
2016: Careshyft founded.
2018: Franchise model launched, opening first franchise locations.
Partnership with CareAcademy to offer caregiver training and certification programs.
Continuous expansion into multiple states, focusing on consistent, high-quality in-home care services.
Careshyft places a strong emphasis on supporting franchisees at every stage of their business journey. From pre-launch guidance to ongoing operational and marketing assistance, franchisees are equipped with the tools and training needed to succeed in the home care industry.
Before opening, Careshyft provides hands-on guidance to set up a strong foundation:
Site Selection & Setup: Assistance with choosing a location that aligns with market demographics and potential client demand.
Business Planning: Guidance in creating a business plan, financial forecasts, and staffing strategies.
Legal & Regulatory Support: Help navigating local licensing requirements, healthcare regulations, and compliance standards.
Technology Setup: Installation and training on proprietary software for scheduling, billing, and client management.
Franchisees undergo comprehensive training to ensure they understand every aspect of running the business:
Operations Training: Detailed instruction on managing day-to-day activities, caregiver recruitment, client management, and quality control.
Marketing Training: Strategies for local and digital marketing, community outreach, and brand promotion to attract clients.
Caregiver Training: Franchisees are trained to ensure caregivers meet Careshyft’s high standards for compassionate, professional in-home care.
Financial Management: Guidance on budgeting, cash flow management, and profitability tracking.
Careshyft provides continuous assistance to help franchisees grow and maintain high service standards:
Operational Support: Regular check-ins, performance reviews, and problem-solving assistance.
Marketing Assistance: Access to marketing materials, campaigns, and guidance on local promotions.
Recruitment & Training: Support in hiring qualified caregivers and ongoing training to ensure staff maintain certification and high-quality service.
Technology Support: Continuous updates and technical support for scheduling, billing, and reporting systems.
Partnership with CareAcademy to provide discounted online training courses for caregivers.
Resources for professional development, certification, and compliance with healthcare standards.
Franchisees can access a network of fellow franchise owners to share best practices and strategies.
Participation in conferences, webinars, and workshops organized by Careshyft for skill enhancement and business growth.
Careshyft seeks franchisees who are passionate about making a meaningful impact in their communities while running a profitable business. The ideal franchisee combines business acumen, leadership skills, and a genuine commitment to senior care.
Entrepreneurial Mindset: Individuals who are motivated to grow a business, make strategic decisions, and manage day-to-day operations.
Relevant Experience: While prior experience in healthcare or senior services is beneficial, franchisees from management, customer service, or operations backgrounds are well-suited.
Leadership Skills: Capable of managing staff, training caregivers, and building a client-focused team.
Commitment to Care: A genuine desire to improve the quality of life for seniors and support their families.
Community Focused: Interested in developing strong local relationships, participating in community outreach, and becoming a trusted presence in the area.
Financial Readiness: Ability to invest the required capital (minimum liquid assets of $40,000 and total investment range of $76,790–$148,409).
Long-Term Vision: Prepared to invest time and effort to build and grow the business over several years.
Communication Skills: Able to effectively interact with clients, families, caregivers, and staff.
Organizational Skills: Capable of handling scheduling, billing, and operational tasks efficiently.
Problem-Solving Ability: Quick to address challenges in staffing, client care, or operations.
Local Market Focus: Ideally located in areas with a high demand for senior care services, such as suburban or urban regions with growing elderly populations.
Hands-On Involvement: Franchisees should be willing to actively manage the business and oversee operations, especially during the initial growth phase.
Integrity & Professionalism: Demonstrates honesty, reliability, and a strong commitment to ethical care standards.
Client-Centered Approach: Ensures every client receives compassionate, personalized attention aligned with Careshyft’s reputation.
| Financial Parameter | Details / Range (USD) |
|---|---|
| Initial Franchise Fee | $34,750 – $46,500 |
| Total Investment Required | $76,790 – $148,409 |
| Minimum Liquid Capital | $40,000 |
| Net Worth Requirement | $40,000 |
| Royalty Fees | As outlined in the Franchise Disclosure Document (FDD) |
| Marketing/Advertising Budget | Allocated as per franchise system guidelines |
| Infrastructure / Setup Costs | Included in total investment estimate (office, technology, operational systems) |
| Working Capital | Included in total investment estimate |
| Break-Even Time | Varies based on location, market demand, and operational efficiency |
| Potential Revenue Streams | In-home care services for seniors, specialized care packages, caregiver training programs |
| Expected ROI | Dependent on market conditions, location, and franchisee operational efficiency |
Notes for Investors:
The total investment includes all startup costs, including franchise fee, infrastructure, marketing, and working capital.
Royalty fees and advertising contributions are ongoing costs that support the brand, marketing campaigns, and operational systems.
The home care industry is growing rapidly in the USA due to the increasing senior population, offering strong potential for revenue growth.
Break-even timelines typically vary; proactive franchise management and effective local marketing can accelerate profitability.
