Established
2015
Franchise Units
1
Minimum Investment
$146,700
Franchise Fee
$27,500
Total Investment Range
$296,500
Home Based
No
Description
Cilantro Lime is a vibrant, California-based fast-casual Mexican restaurant that brings the bold flavors of Mexico to the heart of the United States. Founded in 2015 and franchising since 2022, the brand has quickly gained recognition for its commitment to fresh, made-from-scratch dishes and a fun, welcoming atmosphere. With a menu featuring fan favorites like tacos, burritos, and churros, Cilantro Lime offers a modern twist on traditional Mexican cuisine, appealing to a wide range of customers seeking flavorful, high-quality meals.
The franchise is ideal for entrepreneurs looking to invest in a growing segment of the food industry. With a focus on operational simplicity and a strong support system, Cilantro Lime provides a promising opportunity for those passionate about food and community engagement.
Why Invest in this Franchise?
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Proven Concept: Cilantro Lime's commitment to quality ingredients and authentic flavors has resonated with customers, leading to a loyal customer base and positive brand recognition.
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Growing Market: The Mexican fast-casual dining segment continues to expand, driven by consumer demand for quick, flavorful, and affordable dining options.
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Comprehensive Support: Franchisees receive extensive training and ongoing support, ensuring they are well-equipped to manage and grow their business successfully.
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Scalable Model: The franchise offers flexible store formats and a straightforward operational model, making it adaptable to various markets and locations.
Background
What started as a single, bustling location in California quickly became a local sensation. The brand’s commitment to "No Freezers, No Can Openers" resonated with a generation tired of processed food. After refining the operational model for five years, Cilantro Lime began franchising in 2022, surviving the pandemic through robust delivery integration and a streamlined digital ordering system. Today, it stands as a rising star in the ethnic food category.
Founded: 2015
First Franchise: 2022
Franchise active Units: 1
B2B: No
Headquarters: Los Angeles, California 90015
Absentee Ownership: No
Home-Based/Mobile: No
Exclusive Territory: Yes
Canada: No
International: No
Support Training
- Pre-Launch Support: We provide expert assistance in site selection, using advanced demographic analytics to find "A-Plus" locations. We also manage the architectural design and construction oversight to ensure brand consistency.
The "Lime Academy": A rigorous 4-week training program for owners and managers covering everything from proprietary recipes and food safety to labor management and P&L optimization.
Operational Support: On-site "Grand Opening" teams assist during your first 10 days of business to ensure a smooth launch.
Marketing & Digital Presence: Franchisees benefit from a national marketing fund that handles social media campaigns, SEO, and local store marketing toolkits. We also provide a fully integrated mobile app and loyalty program.
Ongoing Innovation: Our corporate R&D team constantly tests new seasonal menu items to keep the brand fresh and drive repeat traffic.
Ideal Candidate
- Experienced Leaders: While restaurant experience is a plus, we value strong people-management skills and a background in business operations.
Community-Minded: Someone who wants to be the "neighborhood spot" and engage with local schools, charities, and events.
Financially Capable: Investors who understand the importance of being well-capitalized during the ramp-up phase.
Location Preference: High-traffic retail centers, "lifestyle" malls, or busy transit hubs with high visibility and easy access for delivery drivers.
Financial Detail
- Initial Franchise Fee: $27,500
- Initial Investment: $146,700 - $296,500
- Royalty Fee: 5%