Established
2010
Franchise Units
00
Minimum Investment
$350,000
Franchise Fee
$30,000
Total Investment Range
$700,000
Home Based
No
Description
THAT Burger Spot is a modern, fast-casual gourmet burger concept that has built a strong reputation for bold flavors, fresh ingredients, and a high-energy brand identity. Known for its handcrafted burgers, premium proteins, and indulgent sides, the brand delivers a consistent and memorable dining experience that appeals to today’s on-the-go yet quality-conscious consumers.
Positioned squarely in the fast-casual burger segment, THAT Burger Spot blends speed, simplicity, and flavor—making it an attractive option for customers seeking a step above traditional quick-service restaurants. Its approachable menu, efficient service model, and contemporary store design allow the brand to perform well in both urban and suburban U.S. markets.
Why Invest in This Franchise?
THAT Burger Spot presents a compelling opportunity for franchise investors looking to enter a high-demand, evergreen food category with broad customer appeal.
Key investment highlights include:
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Strong and consistent demand for burgers across all demographics
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Fast-casual positioning that balances quality with operational efficiency
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Simplified kitchen systems that reduce labor complexity
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Distinct brand personality that resonates with younger and repeat customers
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Flexible growth model suitable for single-unit and multi-unit ownership
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Multiple revenue channels including dine-in, takeout, delivery, and catering
Background
Established Year: 2010
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Industry Category: Fast-Casual Restaurant / Gourmet Burger Franchise
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Founders: Entrepreneur-led founding team with experience in restaurant operations and brand development
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Ownership: Privately held franchisor
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Franchise Active Units: 00
THAT Burger Spot was founded with a simple mission: deliver crave-worthy burgers made with quality ingredients in a fast, casual environment. What began as a single-location concept quickly gained traction due to strong customer response and repeat business.
As demand grew, the brand transitioned into franchising, refining its systems, menu offerings, and operational standards to support consistent performance across locations. Today, the franchise continues to expand its footprint in key U.S. markets while maintaining a strong focus on brand standards and operational excellence.
Support Training
THAT Burger Spot provides comprehensive franchise support to help owners successfully launch and operate their restaurants.
Pre-Launch Support
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Site selection guidance and territory evaluation
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Restaurant layout planning and kitchen design support
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Assistance with vendor sourcing and supply chain setup
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Pre-opening timelines and launch readiness planning
Training & Operations
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Initial training covering operations, food preparation, and customer service
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Hands-on kitchen and front-of-house training programs
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Standard operating procedures and quality control systems
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Staffing, scheduling, and labor management guidance
Marketing & Ongoing Support
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Grand opening marketing strategies
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Ongoing local and brand-level marketing support
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Access to approved branding and promotional materials
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Continuous operational support and performance guidance
This structured support model allows franchisees to focus on execution, team leadership, and business growth.
Ideal Candidate
THAT Burger Spot is well-suited for motivated entrepreneurs and operators who value structure, branding, and customer experience.
The ideal franchisee typically:
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Has business ownership or management experience
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Is passionate about food service and hospitality
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Can follow established systems and brand standards
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Has the financial capacity to invest and sustain early operations
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Is interested in hands-on or semi-absentee ownership
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Prefers high-traffic urban, suburban, or lifestyle center locations
Multi-unit operators looking to expand their portfolio will also find the model attractive due to its scalability.
Financial Detail
| Financial Component | Estimated Amount (USD) |
|---|---|
| Franchise Fee | $30,000 – $40,000 |
| Total Initial Investment | $350,000 – $700,000 |
| Minimum Liquid Capital Required | $150,000 – $250,000 |
| Real Estate & Leasehold Improvements | $150,000 – $300,000 |
| Kitchen Equipment & POS Systems | $90,000 – $160,000 |
| Furniture, Fixtures & Signage | $40,000 – $80,000 |
| Initial Inventory & Supplies | $10,000 – $20,000 |
| Grand Opening & Local Marketing | $10,000 – $25,000 |
| Training & Pre-Opening Expenses | $5,000 – $15,000 |
| Working Capital (3–6 Months) | $30,000 – $60,000 |
| Royalty Fee | Ongoing % of gross sales |
| Brand / Marketing Fund Contribution | Ongoing % (if applicable) |
| Estimated Break-Even Period | 18 – 30 months |
| Primary Revenue Streams | Dine-in, Takeout, Delivery, Catering |
