1996
40
$89,000
$75,000
$100,000
Yes
City Publications Franchise offers a unique B2B direct mail advertising opportunity that helps local businesses target affluent homeowners. Established in 2002, the franchise has become a leading provider of direct mail marketing, combining postcards and digital marketing strategies to deliver exceptional results for clients. With a low overhead and flexible, home-based business model, City Publications provides franchisees with a scalable, proven system. The advertising industry is growing, and with a large demand for high-quality, targeted marketing services, franchisees can tap into this thriving market. City Publications offers extensive training, ongoing support, and a solid business structure, making it a great choice for aspiring entrepreneurs. Take advantage of this exciting opportunity and own your own franchise today!
Established: 1996
First Unit Franchised: Atlanta
Franchised Units: 40
Company Owned Units: 0
States Registered In: All
Financial Terms:
Cash Investment: $89,000
Total Investment: $100,000
Minimum Net Worth: $125,000
Franchise Fee: $75,000-100,000
Royalty: 6%
Average Number of Employees: 0
Passive Ownership: No
Home Based: Yes
B2B: Yes
Master Franchise Opportunities: Yes
Training: INITIAL TRAINING PROGRAM
Our training program is designed to build upon past and current professional experience including...
3 days of operational training at our headquarters with a Quick start program; marketing materials including deck samples, media kit, stationary, business tools & marketing cards, etc.
A complete and comprehensive CRM system with a customized database including local market businesses & national companies.
An intensive database/telemarketing training with our professional group of inside appointment setting services.
Complete IT setup for business
A 3-day onsite field training trip with a corporate trainer and preset qualified appointments, plus national sale referrals.
ONGOING SUPPORT:
A sales coaching and mentoring program, webinars, regional sales meetings, annual franchisee convention, interactive links and weekly blasts with up-to-date sales and marketing samples, archives and templates, and comprehensive follow-up onsite field sales support.
At City Publications our franchisees partner with local market business owners to help them to grow their businesses through our multi-media marketing platform program. B to B sales is a plus and strong organizational skills along with self-motivation are critical. We provide corporate training, on-site field reps that go on pre-set appointments with them, telemarketing services and a robust CRM system for lead generation and contact database management. We also have over 50 National Brands that run campaigns with us across the country. With all of these tools, our franchisees work on the sales cycle daily. There is also a large percentage of local networking and referrals in this model. It is a solid day-to-day sales type model with all the elements of the sales lead generation all the way through to the contract signing at the close of the sale. Due to the nature of our program, we do retain at least a 70-80% client base of business after each franchise territory is open for a year.
Cash Investment: $89,000
Total Investment: $100,000
Minimum Net Worth: $125,000
Franchise Fee: $75,000-100,000
Royalty: 6%
Average Number of Employees: 0
Passive Ownership: No
Home Based: Yes
B2B: Yes
Master Franchise Opportunities: Yes
