2008
12
$50,000
$35,000
$566,000
No
Coach’s Neighborhood Grill is a fast-casual, sports-themed restaurant chain that combines the excitement of game day with the comfort of a neighborhood eatery. Founded with a passion for great food and community spirit, Coach's offers a menu filled with hearty, affordable dishes in a lively atmosphere adorned with sports memorabilia. Whether you're craving a juicy burger, sizzling ribs, or a fresh salad, Coach’s delivers a winning experience for guests of all ages.
Proven Concept: Coach’s Neighborhood Grill has established a strong brand presence with multiple locations across North Carolina.
Community-Centric: The brand emphasizes community involvement, creating a loyal customer base.
Scalable Model: With a straightforward operational model, Coach’s offers scalability for franchisees looking to expand.
Comprehensive Support: Franchisees receive extensive training and ongoing support to ensure success.
Coach’s Neighborhood Grill is a family-owned, sports-themed restaurant chain founded in 2008 by William and Stacey Hodge in Asheboro, North Carolina. The concept was born from the Hodges' desire to create a community-centered dining experience that combined their passion for sports with a commitment to providing affordable, high-quality food. Their vision was to establish a gathering place where families and friends could enjoy great meals while celebrating local sports teams and fostering a sense of community.
Since its inception, Coach’s has expanded its presence across North Carolina, with locations in cities such as Mount Airy, Thomasville, Biscoe, Albemarle, and Lexington. In December 2018, the brand took a significant step in its growth by opening its first franchise location in Wilmington, North Carolina. This move marked the beginning of Coach’s expansion into franchising, allowing other entrepreneurs to bring the Coach’s experience to new communities.
The franchise model is designed to be affordable and robust, offering a unique opportunity for investors looking to enter the restaurant industry. Coach’s focuses on "B" market locations—smaller communities that are often underserved but have a strong sense of local pride. This strategy not only makes the brand more accessible but also positions franchisees as integral parts of their communities.
As of the latest available information, Coach’s operates a total of 12 locations, including both corporate-owned and franchise units. The brand continues to uphold its commitment to excellence, community service, and providing a welcoming environment for guests.
Coach's Neighborhood Grill offers a comprehensive support and training program designed to equip franchisees with the tools and knowledge necessary for success. While specific details are limited, the franchise emphasizes a commitment to excellence, community service, and operational support.
Pre-Launch Support
Site Selection Assistance: Guidance in choosing optimal locations that align with the brand's target demographics.
Lease Negotiation Support: Assistance in negotiating favorable lease terms to ensure long-term success.
Restaurant Design Consultation: Expert advice on layout and design to create an inviting and efficient dining environment.
Operational Training
Comprehensive Onboarding: Training covering all aspects of restaurant operations, from kitchen procedures to front-of-house management.
Staff Training Programs: Development of training materials and programs to ensure consistent service quality across all locations.
Operational Manuals: Provision of detailed manuals outlining standard operating procedures, ensuring consistency and efficiency.
Marketing & Advertising Support
Branding Guidelines: Provision of branding materials and guidelines to maintain a consistent brand image.
Local Marketing Strategies: Development of marketing strategies tailored to local markets to drive customer engagement.
Promotional Campaigns: Assistance in planning and executing promotional campaigns to attract and retain customers.
Ongoing Support
Regular Operational Audits: Conducting audits to ensure adherence to brand standards and identify areas for improvement.
Continuous Training Updates: Providing ongoing training opportunities to keep franchisees and staff updated on best practices.
Dedicated Support Team: Access to a dedicated support team for troubleshooting and guidance on operational challenges.
Coach’s Neighborhood Grill seeks franchisees who are not only financially capable but also share the brand’s passion for food, sports, and community engagement. The ideal candidate is someone who can combine entrepreneurial drive with a commitment to operational excellence and customer satisfaction.
Key Attributes:
Business & Management Experience:
Prior experience in restaurant management, food service, or general business operations is highly valued.
Strong organizational and leadership skills to manage staff, inventory, and day-to-day operations efficiently.
Passion for Food & Hospitality:
Genuine interest in delivering high-quality dining experiences.
Commitment to maintaining brand standards and ensuring guests enjoy a welcoming, sports-themed environment.
Community Engagement & Local Leadership:
A proactive approach to building relationships within the local community.
Enthusiasm for participating in local events, sponsorships, and promotions that enhance brand visibility and customer loyalty.
Financial Capability:
Access to sufficient capital to cover the franchise fee, build-out costs, working capital, and initial operational expenses.
Ability to sustain operations through the early stages until the restaurant reaches profitability.
Operational Dedication & Motivation:
Willingness to adhere to the proven systems and processes established by Coach’s Neighborhood Grill.
Dedication to hands-on management and consistent oversight to maintain quality and operational efficiency.
Location Preference:
Interest in establishing a franchise in small to mid-sized communities (B or C markets) where sports culture is strong and family-oriented dining is in demand.
Summary:
The ideal franchisee is an entrepreneurial individual or team with the right mix of business acumen, community focus, and passion for the food and hospitality industry. They should be ready to embrace the Coach’s brand, invest in their local market, and uphold the company’s reputation for excellent service and a fun, sports-themed dining experience.
| Financial Element | Details / Range |
|---|---|
| Total Investment Required | $260,100 – $566,000 |
| Minimum Cash Investment | $50,000 |
| Franchise Fee | $35,000 |
| Franchise Units | 12 (including corporate-owned and franchise locations) |
| Infrastructure / Build-Out Cost | Varies by location; includes leasehold improvements, kitchen equipment, furnishings |
| Marketing Budget | Allocated for local advertising, promotions, and community events |
| Working Capital | Required to cover initial operating expenses (staff, inventory, utilities) |
| Royalty Fees | Percentage of gross sales (exact terms in Franchise Disclosure Document) |
| Expected ROI | Varies by location and operational efficiency |
| Break-Even Time | 18 – 24 months |
| Potential Revenue Streams | Dine-in, takeout, delivery, catering, merchandise sales |
