2012
2
$327,050
$35,000
$608,900
No
CROM Rehabilitation offers a unique and compelling physical therapy franchise opportunity in the rapidly expanding U.S. healthcare market. Far beyond standard orthopedic care, CROM Rehab has cultivated a powerful brand reputation built on a foundation of inclusivity, patient-centric care, and clinical excellence. In a highly fragmented $59 billion U.S. physical therapy industry, CROM is distinguishing itself by creating safe, supportive, and community-driven rehabilitation environments, including being a proud provider of LGBTQ+ medicine and specialized programs.
This franchise concept is designed to capitalize on the soaring demand for specialized, non-surgical pain management and functional restoration services, particularly with an aging population and increased public focus on holistic wellness. CROM's model emphasizes quality customer service, deep patient-therapist relationships, and a vibrant, professional culture that encourages open dialogue and positive patient outcomes. By pioneering an inclusive and empathetic approach, CROM Rehabilitation is not just treating injuries; it’s building a loyal, diverse patient base and setting a new standard for physical rehabilitation across the USA. Invest in a business model that is both financially rewarding and deeply impactful to the communities it serves.
Investing in a CROM Rehabilitation franchise positions you at the intersection of a booming healthcare sector and a proven, purpose-driven business model.
High-Growth, Recession-Resistant Industry: The U.S. physical therapy market is projected to reach $128 billion by 2032. This growth is fueled by an aging population (Baby Boomers), rising rates of chronic conditions, and a shift toward non-opioid, non-surgical pain management solutions, making physical therapy a stable and essential service.
Differentiated Market Position: CROM Rehabilitation stands out with its explicit commitment to diversity, equity, and inclusion. As one of the first to offer unique physical therapy programs for the LGBTQ+ community and working with organizations like the Ryan White Foundation, the brand taps into a vital, often underserved market segment, establishing a strong, authentic competitive advantage.
Proven Patient-Centric Model: The brand's success is rooted in its emphasis on exceptional customer service, emotional connection, and an open-plan clinic design that fosters a community of healing. This focus results in high patient retention and strong referral networks—the lifeblood of any physical therapy business.
Comprehensive Treatment Services: Franchisees benefit from offering a wide scope of in-demand services, including outpatient physical therapy for orthopedic injuries, musculoskeletal disorders, post-operative conditions, sports rehabilitation, and specialized programs, ensuring multiple potential revenue streams.
Exclusive Territory Protection: CROM Rehabilitation offers exclusive territories, allowing you to build your business without internal competition, maximizing your local market penetration and advertising efficiency.
CROM Rehabilitation is committed to providing its franchisees with a robust support system designed for rapid launch and sustained success.
Site Selection & Build-Out: Assistance with identifying an optimal clinic location, lease negotiation, and facility design (often an open-plan layout to foster community) to meet brand standards.
Comprehensive Training Program: A blend of 34 hours of On-The-Job Training and 20 hours of Classroom Training for the franchisee and their initial management team. This covers clinical protocols, the proprietary CROM culture and management philosophy, patient experience, and initial business management.
Grand Opening Support: A dedicated launch team provides on-site assistance during the critical opening phase to ensure smooth operation, staff readiness, and impactful local marketing.
Operations Manuals: Access to detailed, proprietary operations, clinical, and administrative manuals for daily management and adherence to clinical best practices.
Clinical Excellence: Ongoing access to the CROM clinical model, emphasizing evidence-based, specialized care, including programs for the LGBTQ+ population.
Proprietary Systems: Guidance on the use of approved technology, including Electronic Medical Records (EMR) and patient management software, to ensure efficiency and compliance.
Marketing Support & Brand Fund: Franchisees contribute an Ad Royalty Fee of 2% of gross sales to a system-wide marketing fund for brand promotion, digital strategy (including social media marketing), and national awareness campaigns.
Local Marketing: Expert guidance on local community outreach, networking with primary care physicians and specialists for referrals, and effective use of local advertising.
Ongoing Mentorship: Continuous support from a Franchise Business Consultant, including periodic field visits and virtual check-ins, to help analyze performance, implement new strategies, and maintain brand standards.
The ideal CROM Rehabilitation franchisee is a passionate entrepreneur or investor with a commitment to providing high-quality, inclusive healthcare, rather than necessarily a physical therapist themselves (absentee ownership is not permitted).
The total investment range reflects the initial costs necessary to establish a fully operational CROM Rehabilitation clinic, from pre-opening expenses to working capital.
