1978
140
$168,150
$35,000
$227,700
No
The demand for recognition and achievement is constant and deeply rooted in American culture—from youth sports to corporate excellence. A Crown Trophy franchise places you squarely in the middle of this multi-billion-dollar awards and recognition industry. As America’s largest retailer of award and recognition products, Crown Trophy offers a proven, recession-resistant business model with a powerful national brand identity and unparalleled mass purchasing power.
For over four decades, the Crown Trophy name has been synonymous with quality, customer service, and community focus. Franchise partners benefit from a seamless system providing a vast array of proprietary and exclusive products—including trophies, plaques, medals, crystal, corporate gifts, and custom awards. Investing in Crown Trophy is more than just starting a business; it’s an opportunity to become an essential, respected community partner, celebrating success and achievement in schools, leagues, businesses, and organizations across the USA. With a robust support system and a low-staffing, manageable operation, this franchise is the definitive path for entrepreneurs seeking a rewarding, community-centric retail venture.
The Crown Trophy franchise stands out as a unique investment opportunity in the U.S. market for several compelling reasons:
Dominant Market Position: Crown Trophy is the only franchise in the expanding awards and recognition industry, giving franchisees an inherent competitive advantage and no national franchise competitors.
Exclusive & Proprietary Products: Franchisees gain access to an extensive line of exclusive award items and proprietary products that are unavailable to non-franchised competitors, enhancing their local market edge.
High-Demand, Diverse Market: The business is diversified across multiple, constant revenue streams—youth sports leagues, schools, corporate awards, non-profit organizations, and custom gifts—ensuring year-round relevance.
Proven, Streamlined Business Model: With a low-staffing requirement and efficient operational design, the system is built for scalability and profitability, minimizing overhead and complexity.
Powerful Brand Recognition: Operating under a recognized national brand with over 140 stores nationwide provides immediate credibility and leverages a well-established reputation built since 1978.
Comprehensive Support: The corporate team offers extensive training and ongoing operational, marketing, and product development support, ensuring franchisees are equipped for long-term success.
Crown Trophy is committed to equipping its franchise partners with the tools, knowledge, and resources necessary for success through a structured and detailed support program:
Pre-Launch & Site Selection: Assistance with securing an exclusive territory, guidance on lease negotiations, and expert advice on efficient showroom build-out and layout.
Initial Comprehensive Training (Crown University): Franchisees and key staff receive intensive, multi-faceted training at the Hawthorne, NY headquarters, often including approximately 52 hours of classroom training and 12 hours of on-the-job training. This covers all aspects of the business: product knowledge, sales techniques, engraving and personalization technology, order processing, and operational management.
Operational Support: Dedicated field support staff provide on-site pre-opening assistance and continuous consultation on daily operations, inventory management, supply chain logistics, and proprietary POS system support.
Marketing & Advertising Support: Franchisees benefit from an in-depth marketing program, including professional local marketing tools, national brand campaigns, high-quality promotional materials, and access to a full graphic artists department to assist with custom designs and presentations. There is often a required contribution for these marketing efforts.
Proprietary Product Development: The corporate team continuously focuses on developing new and exclusive "Only at Crown" awards (which comprise a significant portion of sales), ensuring the franchise product line remains innovative and market-leading.
Ongoing Support & Networking: Franchisees benefit from a dedicated support staff, annual franchise meetings, continuous access to training videos, cross-reference guides, and an online community for sharing best practices.
Crown Trophy seeks ambitious and community-minded entrepreneurs who embody the spirit of recognition and customer service. The ideal franchisee is not an absentee owner but an active participant dedicated to building local relationships.
Entrepreneurial Mindset: A strong desire to be one's own boss, coupled with a hands-on approach to local business development and management.
Sales & Relationship Building: A full-time commitment to building and developing strong, lasting relationships within the community—especially with local sports leagues, schools, clubs, and corporate entities. A background in sales, marketing, or business-to-business (B2B) relations is a significant asset.
Passionate Commitment to Customer Service: The core of the business is celebrating achievement, requiring a genuine passion for high-quality service and customer satisfaction.
Financial Capability: Must meet the minimum liquid capital and net worth requirements to ensure a strong launch and initial operational runway.
Location Preference: The model is best suited for retail locations with high community visibility and accessibility, serving as a hub for local organizations. Absentee ownership is typically not permitted, emphasizing the need for owner-operator involvement.
