1983
400
$17,380,000
$75,000
$80,740,000
No
Invest in the Upscale Travel Market with a Crowne Plaza Hotels & Resorts Franchise
Crowne Plaza Hotels & Resorts, a premium, full-service brand within the renowned IHG Hotels & Resorts family, stands as a dominant force in the global hospitality landscape. Targeting the modern business traveler and upscale leisure guest, Crowne Plaza has meticulously carved out a distinguished niche in major urban centers, gateway cities, and resort destinations worldwide. The brand is synonymous with purposeful design, exceptional service, and innovative spaces that enable guests to transition seamlessly between work and life.
A Crowne Plaza franchise offers a compelling investment proposition, combining the stability and global reach of the InterContinental Hotels Group (IHG) — one of the world's leading hotel companies—with a brand identity focused on "making business travel work." This positioning taps into a high-value segment of the USA market, catering to guests who demand high-quality accommodations, superior meeting facilities, and spaces designed for productivity and connection. By partnering with Crowne Plaza, you leverage a globally recognized brand and a powerful ecosystem built for revenue generation and operational excellence. This is an opportunity to own a world-class hotel asset with the support of a multi-national powerhouse.
Investing in a Crowne Plaza franchise in the USA is a strategic move, offering several key advantages for sophisticated investors:
Global Brand Strength & IHG Ecosystem: Crowne Plaza is backed by IHG Hotels & Resorts, a portfolio that drives powerful brand awareness and guest loyalty. Franchisees benefit from the vast reach of the IHG One Rewards program, a major competitive advantage that directs a significant volume of high-value reservations to your property.
Targeted Market Positioning: The brand is designed for the upscale traveler, offering services and amenities—like the Plaza Workspace meeting concept and signature sleep advantage programs—that command premium room rates and drive higher RevPAR (Revenue Per Available Room) in key metropolitan and destination markets.
Robust Distribution and Technology: Gain immediate access to IHG’s advanced global reservation system (GRS) and cutting-edge technology platforms like IHG Concerto, which maximize revenue management, streamline operations, and offer seamless digital guest experiences.
Proven Business Model: Crowne Plaza has a long, established history of operating successful, high-performing hotels in competitive markets globally, providing a time-tested framework for financial success.
Development Potential: Opportunities are often available for both new construction and conversion of existing properties, allowing flexibility in development strategy to meet market demand and investment timelines.
IHG Hotels & Resorts offers a comprehensive, multi-faceted support system designed to guide franchisees from initial development through sustained operations and performance optimization:
The ideal Crowne Plaza franchisee is typically a seasoned investor or a multi-unit operator with a strong background in hospitality development and management.
Business Background: Experience in hotel ownership, management, or large-scale commercial real estate development is highly preferred. Franchisees should demonstrate a deep understanding of P&L management, labor relations, and capital expenditure planning for significant assets.
Passion & Vision: A commitment to delivering the premium, upscale guest experience that the Crowne Plaza brand promises. The ideal candidate is passionate about the hospitality industry and dedicated to maintaining the highest brand standards.
Investment Capability: Must possess the significant liquid capital and net worth required to secure financing and cover the total investment, which spans tens of millions of dollars. The ability to manage a large-scale development project, including land acquisition (if applicable) and construction, is essential.
Location Preference: Seeking investors who can develop in major US urban centers, prominent gateway cities, high-traffic commercial districts, or established resort destinations where the Crowne Plaza brand naturally thrives due to its appeal to business and upscale leisure travelers. Preference is often given to multi-unit developers looking to expand the brand's presence in strategic markets.
Note: These figures are estimates based on available industry data and may change. Specific costs are detailed in the official Franchise Disclosure Document (FDD) provided by IHG Hotels & Resorts.