2016
15
$217,650
$40,000
$395,200
No
Step into the Future of Entertainment with the Premier Virtual Reality Arcade Franchise
Are you an ambitious entrepreneur or investor in the USA looking for a high-growth, technology-driven business opportunity that is fun, scalable, and recession-resistant? Look no further than Ctrl V, North America’s first and the world’s largest Virtual Reality (VR) arcade franchise. Ctrl V is not just a gaming center; it’s an immersive entertainment and experiential learning venue perfectly positioned at the epicenter of the rapidly expanding VR industry.
We've pioneered the model for commercial VR, transforming a niche technology into a safe, accessible, and awe-inspiring experience for the mass market—from families and birthday parties to corporate team-building events and educational field trips. Our unique value proposition lies in making premium, state-of-the-art VR technology and an exclusive library of content easy and affordable for everyone. With a proven, low-overhead business model and an unparalleled support system, Ctrl V offers franchisees the chance to be a technology pioneer and an entertainment industry leader in their local US market. Franchise with Ctrl V and be the conduit for wonder and excitement in your community, capitalizing on the massive, untapped potential of location-based virtual reality.
Why Invest in this Franchise?
Investing in a Ctrl V VR arcade franchise in the US market offers a compelling blend of fun, technological pioneering, and solid business fundamentals:
First-Mover Advantage & Global Leadership: Ctrl V was North America's first VR arcade and is now the largest chain globally. You benefit from a recognized, mature, and tested brand that has already navigated the complexities of launching and scaling in this emerging industry.
High-Demand, Experiential Entertainment: In the experience economy, consumers are prioritizing unique activities over material goods. Ctrl V provides a one-of-a-kind, social, and captivating experience that appeals to all ages (from 3 to 93) and demographics, securing multiple potential revenue streams (hourly play, parties, corporate bookings, mobile events).
Proprietary Software and Content Relationships: Our proprietary Ctrl Suite software is custom-built to streamline operations, minimize staff dependency, and maximize customer playtime. Furthermore, our exclusive agreements with over 200 game developers secure industry-exclusive, per-minute royalty rates, providing a significant competitive advantage in content costs and variety.
Low Initial Investment & Streamlined Operations: Compared to competitors, Ctrl V's start-up costs are highly competitive. The system is designed for maximum efficiency, requiring minimal staff and no specialized technical experience from the owner/operator. You focus on customer experience; we handle the complex tech backend.
Robust, Unparalleled Support System: From the moment you sign the agreement, you receive comprehensive assistance—from site selection to grand opening and beyond. Our dedicated corporate team includes marketing, service, and qualified software developers, ensuring you have expert guidance every step of the way.
Established Year: 2016 (First location opened May 25, 2016).
First Unit Franchised: 2016/2017.
Founders: Ryan Brooks (CEO & Co-Founder, focused on ingenuity and technology), Robert Bruski (CEO & Co-Founder, focused on business acumen and finance), and James Elligson (COO & Co-Founder, focused on operations and customer service).
Brand Journey & Company History: Founded in Waterloo, Ontario, Canada, Ctrl V was established to coincide with the release of compelling consumer-grade VR hardware. The founders quickly capitalized on the technology's immersive nature, becoming one of the very first operational VR arcades in North America and pioneering a successful commercial model. What started as a passion project rapidly garnered massive franchise interest, leading to the creation of the franchise system to meet global demand.
Ownership: Ctrl V, Inc. (Canadian-based franchisor with a dedicated US expansion focus).
Market Presence in USA: Ctrl V is actively expanding its presence across the United States. They are a proud member of the International Franchise Association (IFA) and are registered to franchise in most US states (excluding Hawaii and Virginia, subject to change).
Industry Category: Virtual Reality Arcade / Location-Based Entertainment (LBE) / Gaming Entertainment.
Ctrl V offers a best-in-class, comprehensive training and support system designed to empower franchisees, regardless of prior technology experience:
Ctrl V is seeking dynamic, community-focused entrepreneurs and owner-operators who are ready to build a successful entertainment business.
Business Background: Entrepreneurial spirit and strong business acumen are paramount. Prior franchising or business ownership experience is preferred, but technological literacy is secondary—the system is designed to be easy to run.
Passion & Mindset: Candidates should be passionate about providing exceptional customer service, eager to learn new skills, and excited by emerging technology. They must be systems-oriented, patient, and committed to building a community-centric business.
Investment Capability: Must meet the minimum financial requirements to ensure a strong start (see Financial Details).
Location Preference: Seeking franchisees for prime territories across the entire United States, with priority in high-traffic, accessible retail locations in areas with a dense population (ideally ~200,000 people per 16 VR stations).
Total Initial Investment Required: $217,650 – $395,200 (This range includes the Franchise Fee, equipment, build-out costs, working capital, and other essential start-up expenses). Note: Investment can vary based on facility size, location, and foreign exchange rates.
Minimum Liquid Capital Required: $50,000 – $150,000
Minimum Net Worth Required: $250,000 – $300,000
Franchise Fee (One-Time): $40,000 – $60,000 (Covers the right to use the brand, initial training, and territory establishment).
Franchise Units (Approximate): 15+ Total Units (Corporate and Franchised, actively expanding).
Infrastructure/Build-Out Cost: Included in the Total Investment, covering facility deposits, station costs, general arcade costs, and branding materials.
Marketing/Ad Fund Contribution: 1.5% of gross revenue (contributes to the national advertising fund)
Working Capital: Estimated $63,000 (included in the Total Investment range).
Royalty Fee (Ongoing): 7% of gross revenue (funds ongoing support, software, and content agreements)
Expected ROI & Break-Even Time: Financial performance is disclosed in the Franchise Disclosure Document (FDD), which must be provided to qualified candidates. Potential profitability and break-even timelines are highly dependent on location, effective management, and local market conditions.
Potential Revenue Streams:
Hourly Play Reservations (Individuals and Groups)
Birthday Party Packages
Corporate Events & Team Building
Educational Field Trips
Mobile/Off-Site VR Events
Concessions/Merchandise Sales
Ready to own the future of entertainment? Contact the Ctrl V Franchise Development Team today to request your Franchise Disclosure Document (FDD) and begin your journey as a VR pioneer!
