This is our international website

D. Brian's Kitchen & Catering USA Franchise Opportunity

USA

Established

1987

Franchise Units

5

dollar

Minimum Investment

$250,000

dollar

Franchise Fee

$40,000

dollar

Total Investment Range

$750,000

Home Based

No

Description

The American consumer is demanding more than just fast food—they want Better Eating. They seek high-quality, all-natural ingredients, scratch-made meals, and convenient, reliable service. This shift has created an unparalleled opportunity in the fast-casual and corporate catering sectors, and D. Brian's Kitchen & Catering is perfectly positioned to lead this movement.

For decades, D. Brian’s has cultivated a reputation for excellence in the competitive food service industry by committing to a simple, powerful promise: fresh, all-natural food and exceptional service. Our dual-revenue model, combining a high-traffic deli/café presence with a robust, scalable catering operation, provides franchisees with multiple avenues for sustained growth and profitability.

We are not just a deli; we are a scratch-kitchen operation specializing in customizable, health-conscious meals. Our "Better Eating" philosophy—which mandates no artificial ingredients, no chemical preservatives, and a focus on ethically sourced meats and local ingredients—resonates deeply with today’s health-aware customers and corporate clients. By offering a menu that includes gourmet sandwiches, fresh salads, scratch-made soups, and diverse catering packages, D. Brian's has established itself as the trusted choice for daily lunches and large corporate events. Join us in expanding this legacy of quality and integrity across the USA.


Why Invest in this Franchise?

1. Dual-Revenue Stream Model: D. Brian’s operates on a powerful business structure, combining the stability of a brick-and-mortar café/deli with the high-margin, scalable growth of corporate and event catering. This model provides year-round revenue opportunities, diversifying risk and maximizing market penetration.

2. Commitment to "Better Eating": Our strict adherence to all-natural, high-quality ingredients (antibiotic-free chicken/turkey, nitrate-free bacon, scratch-made soups) is a core competitive differentiator. This commitment attracts a loyal customer base willing to pay a premium for healthier, superior food.

3. Proven Operational Simplicity: The model is streamlined for efficiency. While we are a "scratch kitchen," our menu is designed for consistent execution, utilizing a structured prep and service system that minimizes waste and complexity, making it easier to manage than traditional full-service restaurants.

4. Strong Corporate Catering Brand: The catering market, particularly for corporate lunches and events, is less saturated than traditional retail food. D. Brian's already has a track record of reliability and quality, providing a strong foundation for rapid expansion into new markets.

5. Scalable for Multi-Unit Ownership: The business model, centralized purchasing power, and comprehensive support systems are designed to enable motivated entrepreneurs to successfully open and manage multiple units within a designated territory.


Background

Founded Year & Founders:
D. Brian's Kitchen & Catering was founded in 1987 by Doug Sams in Minneapolis, Minnesota. The brand was created with a mission to provide fresh, healthy, all-natural meals in a fast-casual dining environment. Doug Sams envisioned a foodservice operation that prioritized quality ingredients, community engagement, and customer wellness long before “healthy eating” became mainstream.

Franchise Units & Market Presence:
Currently, D. Brian's operates five locations across the Minneapolis metropolitan area, including Downtown Minneapolis, St. Louis Park, Bloomington, and Edina. While all locations are company-owned rather than franchised, the brand has established a loyal customer base and a strong reputation for healthy, made-to-order meals. Each location caters to busy professionals, families, and health-conscious consumers, making it a prominent name in the local fast-casual dining scene.

Brand Journey & Evolution:
Over the decades, D. Brian's has maintained a focus on fresh, natural, preservative-free ingredients, setting itself apart from traditional fast-food chains. The brand has continuously evolved to meet changing consumer demands, including the incorporation of online ordering, catering services, and corporate meal programs. Its menu emphasizes flexibility, quality, and health without compromising flavor or convenience.

Ownership & Company Philosophy:
D. Brian's Kitchen & Catering is privately owned. The company emphasizes a philosophy of sustainability, nutrition, and community. Its growth strategy focuses on maintaining quality across all locations rather than rapid expansion, ensuring that each customer experience aligns with the brand’s high standards.

Industry Category:
The brand operates in the fast-casual dining sector, specializing in healthy, all-natural meals and catering services. With increasing consumer awareness around nutrition, D. Brian’s is well-positioned to capitalize on the demand for wholesome, convenient food options.

Additional Information:

  • Strong local presence in Minnesota with brand recognition among health-conscious diners.

  • Offers catering services for corporate events, private parties, and community events, expanding its revenue streams beyond dine-in customers.

  • Known for community involvement, including partnerships with local charities and events that promote wellness and healthy lifestyles.


Support Training

D. Brian's Kitchen & Catering is committed to setting every franchisee up for success with a comprehensive, multi-phase support and training program.


PhaseDescription
Pre-Launch Support
Site Selection & Build-Out:
Assistance with demographic analysis, real estate negotiation, floor plan review, and vendor coordination to ensure the location meets D. Brian's operational and brand standards. Initial Training: An intensive multi-week program covering all facets of the business, including kitchen operations, quality control, customer service, local marketing strategies, and proprietary POS/Catering management software.

Operational Support
The D. Brian's Playbook:
Detailed operations manuals for all daily procedures, from food prep and inventory management to staff scheduling and hygiene. Supply Chain: Access to our trusted, vetted network of suppliers for all-natural ingredients, ensuring quality control and cost-effective purchasing.

Marketing Support
Grand Opening Program:
Coordinated marketing campaign to drive initial brand awareness and sales. Digital Marketing: Templates and guidance for local social media, SEO-optimized local listings, and an integrated online ordering platform for both deli and catering customers. Catering Sales Training: Specialized training to penetrate the lucrative corporate catering market, including pitch materials, sales strategies, and account management best practices.

Academic & Ongoing Support
Franchisee Convention:
Annual meetings for networking, training updates, and sharing best practices. Field Support: Regular, personalized visits from a dedicated Franchise Business Consultant to review performance, assist with local challenges, and ensure brand compliance. Refresher Training: Continuous learning modules for new menu items, system updates, and management techniques.


Ideal Candidate

D. Brian's Kitchen & Catering is seeking passionate, driven entrepreneurs who share our commitment to quality food and community integrity.

  • Business Background: Prior multi-unit management experience in the restaurant, catering, or retail industry is highly desirable, but a strong background in business operations and team leadership is essential.

  • Passion & Brand Alignment: A genuine commitment to the "Better Eating" philosophy—believing in the value of all-natural ingredients, ethical sourcing, and delivering exceptional customer experiences.

  • Investment Capability: Must meet the minimum liquidity and net worth requirements to secure financing and comfortably handle the total initial investment.

  • Managerial Style: Excellent interpersonal skills, a hands-on approach to business, and the ability to train, motivate, and retain a high-quality team.

  • Location Preference: Driven to open and operate a D. Brian's unit in a high-traffic, densely populated urban or suburban commercial area with a strong base of corporate offices and an affluent, health-conscious customer demographic. Multi-unit development agreements are encouraged for qualified investors.


Financial Detail

The following figures are estimates intended for illustrative purposes. Prospective franchisees must refer to the current Franchise Disclosure Document (FDD) for exact, legally binding figures.


Financial ComponentEstimated Range (USD)Notes
Minimum Investment Required$250,000
Reflecting working capital, initial training, and minor build-out costs.

Total Investment Required$450,000 – $750,000
Includes all costs from site development and equipment to initial working capital. Varies by location size, construction costs, and real estate specifics.

Franchise Fee$40,000
The initial, non-refundable fee grants the right to use the D. Brian's name, trademarks, and proprietary system.

Infrastructure/Build-Out Cost$250,000 – $400,000
Dependent on whether the location is new construction or a conversion/tenant improvement.

Working Capital$50,000 – $100,000
Required for the first 3-6 months of operation before positive cash flow is established.

Royalty Fees6% of Gross Sales
Paid weekly or monthly; covers ongoing support, system enhancements, and brand usage.

Marketing/Ad Fund Contribution2% of Gross Sales
Contributes to system-wide marketing efforts, digital presence, and brand development.

Potential Revenue Streams1. Dine-In/Takeout Deli Sales. 2. Online Ordering/Delivery. 3. Corporate & Event Catering (High Margin).
The catering side is a major revenue driver and competitive advantage.

Expected ROI / Break-Even Time
Highly variable based on location, management, and financing.
Detailed Item 19 of the FDD will provide financial performance representations.



This site google recaptcha protected