2018
45
$50,000
$40,000
$150,000
No
DapperTails Mobile Pet Grooming is redefining convenience and quality in the booming U.S. pet care industry. As a trusted and fast-growing mobile grooming franchise, DapperTails brings professional grooming services directly to the customer’s doorstep, eliminating the stress of traditional pet salons. Known for its modern fleet of fully equipped grooming vans, compassionate groomers, and focus on pet comfort, the brand has built a reputation for excellence and customer loyalty across the United States. With pet ownership at record highs and consumers seeking stress-free, home-based pet services, DapperTails positions franchisees at the forefront of one of the most profitable sectors in the pet care market.
Explosive Market Growth: The U.S. pet grooming and boarding industry generates over $11 billion annually and continues to expand as pet parents prioritize premium, convenient services.
Mobile Advantage: Unlike traditional pet salons, mobile grooming is a high-demand niche that offers convenience, personalized care, and recurring customers.
Recession-Resistant Industry: Even during economic downturns, pet owners consistently spend on grooming and wellness.
Low Overhead Model: With a mobile van operation, franchisees avoid costly storefront expenses while maximizing territory reach.
Scalable Business Opportunity: Whether starting with one van or expanding into a fleet, DapperTails allows for significant growth potential.
Proven Franchise System: Extensive training, ongoing support, and a recognized brand name set franchisees up for long-term success.
Established Year: 2018
Founders: Created by pet care enthusiasts with combined decades of experience in grooming and mobile services.
Franchise Units: Over 45 mobile units currently operating nationwide with steady expansion across major U.S. cities.
Ownership: Privately held franchise system headquartered in the USA.
Brand Journey: DapperTails began with a single grooming van in 2018 and quickly expanded due to overwhelming demand for at-home pet grooming. By 2021, it had launched its franchise model to help entrepreneurs tap into the high-growth mobile pet services sector.
Market Presence: Strongly established in suburban and metropolitan regions where pet ownership and disposable incomes are high.
Industry Category: Pet Care, Mobile Services, Animal Grooming.
DapperTails ensures franchisees never feel alone in their journey by offering robust training and support across every stage of business development:
Pre-Launch Support: Assistance with van procurement, equipment installation, territory selection, licensing, and business planning.
Operational Training: Intensive training program covering grooming techniques, customer service, scheduling, and mobile business management.
Marketing Support: National brand marketing campaigns, social media strategies, SEO optimization, and local advertising templates.
Technology Tools: Access to proprietary scheduling and customer management software.
Academic Resources: Grooming certification programs, ongoing learning modules, and best practice seminars.
Ongoing Support: Dedicated franchise coach, continuous updates, annual conventions, and peer-network collaboration.
DapperTails is best suited for motivated entrepreneurs who want to blend passion with profit. The ideal franchisee profile includes:
Pet Enthusiasts: A genuine love for animals and a commitment to pet well-being.
Business-Minded Individuals: Prior experience in business, sales, or customer service is an advantage but not mandatory.
Investment Capability: Ability to meet financial requirements and sustain working capital during ramp-up.
Hands-On Operators or Managers: Whether running the van personally or managing a small team, franchisees should be actively engaged.
Community-Oriented Entrepreneurs: Ideal candidates enjoy building relationships with local pet owners.
Location Preference: Suburban and urban areas with high pet ownership rates, typically middle- to upper-income households.
| Financial Component | Estimated Cost (USD) |
|---|---|
| Franchise Fee | $40,000 – $45,000 |
| Total Initial Investment | $95,000 – $150,000 |
| Minimum Liquid Capital Required | $50,000 |
| Mobile Grooming Van (Equipped) | $60,000 – $85,000 |
| Marketing & Launch Budget | $8,000 – $12,000 |
| Working Capital (3–6 months) | $10,000 – $20,000 |
| Royalty Fees | 6% of gross sales |
| National Marketing Fund | 2% of gross sales |
| Expected ROI | 18–25% annually |
| Average Break-Even Time | 12–18 months |
| Revenue Streams | Grooming services, add-ons (nail trimming, spa treatments), mobile retail upsells |
