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Doner Kebab Franchise Opportunity in the USA

USA

Established

1989

Franchise Units

150

dollar

Minimum Investment

$150,000

dollar

Franchise Fee

$30,000

dollar

Total Investment Range

$600,000

Home Based

No

Description

Doner Kebab is redefining the fast-casual dining scene with a modern twist on a Mediterranean classic. Known for its fresh, healthy, and delicious kebabs made with premium lean meats, crisp vegetables, and signature sauces, Doner Kebab offers customers a unique taste experience that’s both nutritious and flavorful. The franchise has quickly become a global favorite, setting new standards in the quick-service restaurant (QSR) industry with its efficient operations, stylish store designs, and commitment to quality.

As one of the fastest-growing food brands internationally, Doner Kebab is now expanding its presence in the USA — bringing the authentic European kebab culture to American cities. With an increasing demand for healthier, on-the-go food options, Doner Kebab stands out as a profitable franchise opportunity with a proven business model and strong international brand recognition.

Why Invest in this Franchise?

Investing in a Doner Kebab franchise means joining a globally successful brand with a modern and scalable business concept. Here’s why it’s a smart investment:

  • Proven International Success: Doner Kebab operates successfully in multiple countries across Europe, the Middle East, and Asia, with established brand awareness and customer loyalty.

  • Booming Fast-Casual Market: The U.S. fast-casual market continues to grow, with customers actively seeking high-quality, healthy, and quick dining options — exactly what Doner Kebab delivers.

  • Distinctive Product Offering: Unlike typical fast-food brands, Doner Kebab combines taste, health, and style, appealing to a wide demographic from young professionals to families.

  • Comprehensive Franchise Support: Franchisees benefit from complete support in operations, training, marketing, and site selection, ensuring a smooth path to profitability.

  • High Profit Potential: With low food waste, efficient supply chain management, and a well-balanced menu, Doner Kebab franchises offer excellent margins and strong ROI potential.

By bringing authentic, healthy kebabs to the American dining scene, franchise partners can capitalize on a growing niche with minimal competition and strong customer appeal.


Background

  • Established Year: 1989 (original European roots)
  • Franchise Launch: Early 2000s
  • Founders: Inspired by Turkish and German culinary traditions
  • Industry Category: Fast-Casual / Quick Service Restaurant (QSR)
  • Franchise Units Worldwide: Over 150+ and expanding rapidly across Europe, the Middle East, and North America
  • Headquarters: Glasgow, United Kingdom
  • Doner Kebab began its journey in Germany, where the traditional Turkish doner was reimagined into a modern, fast-casual dining experience. Over the years, the brand expanded internationally, earning a reputation for quality, flavor, and innovation. Today, the company operates under the Hero Brands Group, a renowned global franchisor known for managing high-performing food concepts.
  • In the United States, Doner Kebab is strategically expanding into major urban markets, targeting areas with diverse demographics and high foot traffic — from city centers to suburban retail zones. The brand’s sleek, contemporary restaurant designs and menu appeal to a wide audience, positioning Doner Kebab as the go-to Mediterranean grill for modern America.


Support Training

Doner Kebab provides franchisees with extensive support throughout every stage of business ownership. Their structured franchise system ensures that new partners are fully equipped for success from day one.

1. Pre-Launch Support:

  • Assistance with site selection and lease negotiation

  • Help with restaurant layout, equipment procurement, and store design

  • Guidance on local market analysis and business setup

2. Comprehensive Training:

  • Initial Training Program: Intensive classroom and hands-on training covering operations, food preparation, customer service, and management.

  • Manager and Staff Training: Detailed curriculum to maintain brand consistency and service excellence.

3. Marketing & Launch Support:

  • Full-scale grand opening campaign with promotional material and PR support

  • Access to national marketing programs, social media strategies, and digital marketing assets

  • Continuous local marketing guidance for community engagement

4. Ongoing Support:

  • Regular operational audits and performance reviews

  • Dedicated field support managers

  • Updates on menu innovation, supply chain management, and technology upgrades

The Doner Kebab franchise team ensures that each location maintains brand quality, operational excellence, and profitability standards.


Ideal Candidate

Doner Kebab seeks passionate and business-savvy entrepreneurs who share a love for great food and hospitality. The ideal franchise partner is someone who:

  • Has prior experience in restaurant management, retail, or hospitality (preferred but not mandatory)

  • Possesses strong leadership and people management skills

  • Is committed to maintaining brand standards and customer satisfaction

  • Has the ability to invest financially and actively manage daily operations

  • Is eager to grow with a global food brand and develop multiple locations over time

Ideal Locations: High-footfall areas such as shopping centers, city downtowns, college towns, airports, and suburban food courts.

Whether you’re an experienced investor expanding your food portfolio or a first-time entrepreneur entering the QSR market, Doner Kebab provides the tools, training, and support to help you build a successful business.


Financial Detail

Investment CategoryEstimated Cost (USD)
Total Investment Required$350,000 – $600,000
Minimum Investment Required$150,000
Franchise Fee$30,000 – $40,000
Royalty Fee6% of gross sales
Marketing/Advertising Fee2% of gross sales
Working Capital$25,000 – $50,000
Infrastructure & Equipment$150,000 – $250,000
Training & Initial SetupIncluded in franchise package
Expected ROI18–25% annually (depending on location and operations)
Average Break-even Time18–24 months
Potential Revenue StreamsDine-in, takeout, delivery, catering, and online sales



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