1982
240
$133,600
$6,000
$2,602,000
No
Downtowner Inns & Suites, under the umbrella of Hospitality International Inc., offers a compelling franchise opportunity for entrepreneurs seeking to enter the hospitality industry with a brand known for its reliability and value. Positioned within the economy to upper-economy segment, Downtowner Inns provides clean, comfortable lodging in prime downtown locations, catering to both business and leisure travelers.
With over 240 units in operation across the United States, Downtowner Inns has established a strong presence in key urban markets. The brand's commitment to quality service, coupled with its affiliation with a reputable franchisor, makes it an attractive option for investors looking to capitalize on the growing demand for affordable yet quality accommodations.
Established Brand: Benefit from the trust and recognition associated with Downtowner Inns, a brand with a history of delivering consistent guest satisfaction.
Prime Locations: Properties are situated in downtown areas, ensuring high visibility and accessibility to a steady stream of potential guests.
Comprehensive Support: Receive extensive training and ongoing support from Hospitality International Inc., covering operational, marketing, and sales aspects.
Scalable Investment: The franchise offers a flexible investment range, accommodating various budget levels and allowing for scalability.
Established Year: 1982
Founders & Ownership: Downtowner Inns & Suites is part of Hospitality International Inc., headquartered in Tucker, Georgia. Hospitality International Inc. is a well-established hospitality company that manages multiple hotel brands, providing franchise and management expertise in the lodging industry.
Franchise Units: Downtowner Inns operates over 240 units across the United States, with properties strategically located in downtown areas and major urban centers, catering to business travelers, tourists, and extended-stay guests.
Brand Journey: The brand was founded with a mission to deliver affordable, reliable, and comfortable lodging for travelers seeking quality accommodations without the premium price tag. Over the decades, Downtowner Inns has built a strong reputation for consistent service, cleanliness, and convenient locations, making it a recognizable name in the economy to upper-economy hotel segment.
Market Presence: Downtowner Inns has a significant presence in key U.S. cities, particularly in downtown districts and near commercial hubs, ensuring high occupancy rates and steady demand. The brand is recognized for providing value-driven lodging solutions in the competitive hospitality sector.
Industry Category: Economy to upper-economy limited-service hotels focusing on quality accommodations, cost efficiency, and a customer-centric approach.
Key Highlights:
Part of a trusted franchisor with decades of hospitality experience.
Offers affordable investment opportunities for entrepreneurs entering the hotel industry.
Diverse revenue streams including standard room bookings, extended stays, corporate contracts, and ancillary services.
Established support system for franchisees ensures smooth operations and brand consistency.
Downtowner Inns & Suites, under Hospitality International Inc., offers a comprehensive support system designed to guide franchisees through every stage of their business journey—from pre-launch to ongoing operations. This ensures that franchisees operate efficiently, maintain brand standards, and maximize profitability.
Site Selection & Evaluation: Assistance in identifying prime locations with high visibility, accessibility, and demand. The team evaluates potential sites for traffic, local competition, and market feasibility.
Property Design & Renovation: Guidance on architectural design, interior layouts, and brand-specific décor to ensure consistency with Downtowner Inns’ standards.
Licensing & Permits: Support navigating local zoning laws, permits, and franchise licensing requirements.
Financial Planning Assistance: Help in creating realistic business plans, budgeting for construction, furnishings, marketing, and working capital.
Comprehensive Staff Training: Franchisees and their staff receive in-depth training covering front desk operations, reservations management, housekeeping, maintenance, and guest relations.
Standard Operating Procedures (SOPs): Access to a detailed operations manual outlining daily routines, customer service standards, and quality control measures.
Property Management Systems (PMS) Integration: Training on Downtowner’s advanced PMS software for reservations, billing, reporting, and analytics.
Brand Marketing Materials: Franchisees receive professionally designed marketing collateral including brochures, digital assets, and signage templates.
Digital Marketing Guidance: Strategies for online presence management, search engine optimization (SEO), social media marketing, and paid campaigns to drive bookings.
Promotional Campaigns: Periodic national and regional campaigns to boost occupancy rates, including seasonal promotions and loyalty programs.
Performance Monitoring & Guidance: Regular site visits and performance evaluations to ensure adherence to brand standards and operational efficiency.
Continuous Education & Updates: Access to webinars, workshops, and training modules on hospitality trends, revenue management, and customer service best practices.
Technical Support: Assistance with property management software, booking platforms, and other operational technologies.
Franchise Network Access: Opportunity to collaborate with other Downtowner franchisees, sharing insights, tips, and best practices.
Operational Checklists: Step-by-step guidance to manage daily operations, inventory, and staff schedules.
Crisis Management & Problem Solving: Expert advice for managing unexpected situations, including guest complaints, maintenance emergencies, and regulatory issues.
Marketing Funds Management: Guidance in allocating and optimizing the marketing budget included in royalty fees for maximum ROI.
Downtowner Inns & Suites seeks entrepreneurs and investors who are passionate about the hospitality industry and committed to providing quality lodging experiences. The ideal franchisee possesses a mix of business acumen, operational capability, and customer-focused mindset.
Hospitality Experience: While prior hotel management experience is valuable, it is not mandatory. Franchisees with experience in customer service, retail, or management can also thrive with the comprehensive training provided.
Entrepreneurial Spirit: Must be motivated to run and grow a business, make strategic decisions, and manage daily operations effectively.
Financial Competence: Ability to understand budgets, cash flow, and financial reporting to maintain a profitable operation.
Customer-Centric Focus: A genuine interest in delivering exceptional guest experiences, ensuring comfort, cleanliness, and high service standards.
Brand Loyalty: Commitment to upholding Downtowner Inns’ standards, ensuring consistency across the franchise network.
Long-Term Vision: A willingness to invest time and effort to grow the business over several years.
Financial Requirements: Must be able to meet the total investment requirement ranging from $133,600 to $2,602,000, including initial fees, infrastructure, working capital, and marketing allocations.
Access to Working Capital: Sufficient reserves to manage operating expenses during the initial months of operations until revenue stabilizes.
Urban & Downtown Areas: Preference for high-traffic city centers or near commercial hubs where business and leisure travelers frequently stay.
Market Awareness: Ability to analyze local market demand, competition, and potential occupancy rates.
Leadership & Team Management: Capability to hire, train, and motivate staff, ensuring smooth operations and high guest satisfaction.
Adaptability & Problem Solving: Able to respond to day-to-day challenges in the hospitality environment efficiently.
Networking & Community Engagement: Enthusiasm to engage with the local community, build relationships, and enhance the brand’s visibility.
Multi-Unit Potential: Franchisees with ambition to expand to multiple units are highly encouraged, leveraging economies of scale and broader brand presence.
Continuous Learning: Willingness to participate in ongoing training programs, adopt new technologies, and implement industry best practices.
| Category | Details |
|---|---|
| Total Investment Required | $133,600 – $2,602,000 (varies by property size, location, and renovation needs) |
| Minimum Investment Required | $133,600 |
| Franchise Fee | $6,000 |
| Royalty Fees | 2.5% – 4% of gross revenue |
| Infrastructure / Build-Out Cost | Varies depending on property size, location, and renovation requirements |
| Marketing Budget | Included in royalty fees (centralized marketing support provided) |
| Working Capital | $100,000 – $150,000 (for initial operations, staffing, and contingencies) |
| Expected ROI | Varies by location, operational efficiency, and market conditions; typically 2–3 years to break-even |
| Break-Even Time | 2 – 3 years (depends on occupancy rates and management efficiency) |
| Revenue Streams | - Standard room bookings - Extended stays - Corporate contracts - Ancillary services (parking, vending, Wi-Fi upgrades, etc.) |
| Franchise Units (Current) | Over 240 units across the USA |
| Financing Assistance | Some support may be available through lender partnerships or franchisor guidance on funding options |
