2009
1000
$250,000
$40,000
$750,000
No
The E-Blue franchise is redefining the way Americans experience gaming, esports, and entertainment. As one of the world’s leading innovators in esports arenas, gaming lounges, and tech-driven entertainment centers, E-Blue bridges the gap between technology, gaming, and community engagement. The brand is renowned for its cutting-edge design, futuristic gaming setups, and a proven business model that combines fun, technology, and profitability.
Originating from Asia and now expanding rapidly across North America, E-Blue has created a strong global reputation with its premium esports environments that appeal to gamers, students, professionals, and families alike. With immersive LED-lit furniture, high-performance gaming PCs, console stations, and community-driven events, E-Blue offers an unforgettable gaming experience that drives foot traffic and loyalty.
As esports and online gaming continue to skyrocket in popularity, E-Blue presents a unique opportunity for entrepreneurs to tap into a booming, multi-billion-dollar industry with a trusted, globally recognized brand.
Investing in an E-Blue franchise means investing in the future of entertainment. The global esports industry is expected to surpass $2 billion by 2026, and E-Blue has positioned itself at the forefront of this trend. Franchisees benefit from the brand’s established operational systems, iconic design aesthetics, and flexible investment models that fit diverse markets—from shopping malls to college towns and city centers.
E-Blue’s business model is built on community engagement, recurring revenue, and multi-stream profitability. Whether through gaming memberships, tournaments, retail sales, or F&B partnerships, franchisees have multiple ways to generate consistent income. With E-Blue, you’re not just opening a gaming lounge—you’re building a vibrant hub for entertainment and connection in your community.
Established Year: 2009
Founders: A group of passionate tech entrepreneurs and designers from Hong Kong and Japan
Headquarters: Hong Kong, with regional offices and partners across North America, Asia, and Europe
Franchise Units: Over 1,000+ E-Blue gaming setups and franchise operations worldwide
Industry Category: Esports, Gaming, Entertainment, and Technology
E-Blue began its journey in 2009, born from a shared vision to merge technology, design, and the spirit of gaming into one immersive experience. Founded by a team of forward-thinking innovators with deep roots in computer hardware and esports design, E-Blue quickly became a pioneer in the global gaming environment industry.
The company first gained popularity in Asia through its premium esports furniture and LED lighting systems, which revolutionized how gamers interacted with technology. Their products transformed ordinary gaming spaces into futuristic, immersive environments, setting new standards for both aesthetics and performance.
As esports grew into a global phenomenon, E-Blue evolved from a hardware brand into a comprehensive gaming lounge franchise concept. By offering full-scale solutions—including layout design, advanced gaming setups, retail areas, and event spaces—E-Blue became a one-stop destination for entrepreneurs looking to launch a profitable esports business.
In the United States, E-Blue has established a growing presence with several gaming lounges operating across key states such as Texas, Florida, California, and New York. The company’s U.S. operations emphasize both community building and business scalability, offering franchisees a proven model that combines entertainment, retail, and hospitality.
Over the years, E-Blue has built partnerships with leading gaming hardware manufacturers, esports organizations, and tech companies, strengthening its position as a trusted name in the global gaming ecosystem. The brand’s sleek, neon-lit designs and state-of-the-art setups have become iconic symbols of modern gaming culture.
With over a decade of global experience, E-Blue continues to expand its network of franchisees and gaming lounges across North America, offering entrepreneurs an opportunity to invest in one of the fastest-growing entertainment industries in the world.
E-Blue offers an exceptional franchise support and training program designed to help every partner succeed — from the first step of planning to ongoing operations. As a global leader in esports and gaming lounge development, E-Blue understands that strong guidance and resources are key to building a profitable and sustainable business. Franchisees benefit from a complete turnkey solution, combining operational expertise, branding, marketing, and technology integration.
Here’s a detailed breakdown of the support and training E-Blue provides
E-Blue assists franchisees from the very beginning to ensure a smooth and confident launch.
Site Selection & Feasibility Analysis: Guidance on choosing high-traffic, gamer-friendly locations such as shopping centers, college towns, or entertainment hubs.
Design & Layout Assistance: Access to world-class architects and designers to plan your lounge using E-Blue’s signature LED-lit layouts and modular setups.
3D Visualization & Concept Design: Custom 3D renderings help visualize your gaming arena before construction begins, ensuring every inch of space is optimized.
Vendor & Equipment Sourcing: Full support in sourcing gaming PCs, consoles, furniture, lighting systems, and accessories directly from E-Blue’s approved suppliers.
E-Blue provides comprehensive training to ensure franchise owners and their teams are fully prepared to operate efficiently.
Initial Training: Conducted either at an existing E-Blue location or at the franchisee’s site before opening, covering daily operations, gaming lounge management, and service standards.
Technology Training: Hands-on sessions for hardware installation, maintenance, and E-Blue’s proprietary LED furniture system.
Staff Development: Guidance on recruiting, training, and motivating team members to deliver top-tier customer experiences.
Customer Service Excellence: Training modules focused on building loyalty, community engagement, and hosting esports tournaments.
E-Blue provides a complete marketing framework to help franchisees generate buzz and attract loyal customers.
Pre-Opening Campaigns: Strategies for soft openings, influencer partnerships, and launch events.
Digital Marketing Support: Access to professionally designed social media templates, promotional content, and brand guidelines to maintain global consistency.
Ongoing Advertising Assistance: Support in running both local and national marketing campaigns to increase visibility and foot traffic.
Esports Event Support: Guidance on organizing local tournaments, gaming nights, and school competitions to engage the community and drive recurring revenue.
E-Blue offers continuous operational support to ensure long-term success.
Standard Operating Procedures (SOPs): Detailed manuals for day-to-day management, health and safety standards, and maintenance routines.
Technology Upgrades: Regular updates on gaming hardware, lighting systems, and design innovations to keep your lounge ahead of the curve.
Inventory & Supply Chain Support: Streamlined ordering processes through E-Blue’s trusted supplier network.
Performance Reviews: Periodic evaluations to identify areas for improvement and boost profitability.
One of E-Blue’s greatest strengths is its global franchise community. Franchisees gain access to a supportive network of operators worldwide, sharing insights, best practices, and success strategies.
Dedicated Franchise Consultant: Each owner receives ongoing one-on-one support from an assigned business development manager.
Franchisee Conferences: Opportunities to attend E-Blue’s annual events to connect with other owners and learn about emerging trends in esports.
Continuous Education: Webinars, workshops, and updates about the latest esports and gaming market developments.
The E-Blue franchise is best suited for forward-thinking entrepreneurs who are passionate about gaming, technology, and modern entertainment. This is not just an investment—it’s an opportunity to become part of a global movement shaping the future of esports and gaming culture. E-Blue franchisees are community builders who want to create an immersive environment where people come together to play, connect, and compete.
Here’s the ideal profile of an E-Blue franchise owner:
Passionate About Gaming & Technology: You don’t have to be a professional gamer, but having a genuine appreciation for gaming culture, esports, and tech innovation is essential.
Entrepreneurial Mindset: Ideal for individuals who want to be at the forefront of a fast-growing industry and are comfortable managing a dynamic, customer-centric business.
Strong Business Background: Candidates with prior experience in retail, hospitality, event management, or technology sectors will find it easier to adapt to E-Blue’s business model.
Investment Capability: E-Blue requires a minimum investment of around $250,000, so the ideal franchisee should have access to sufficient capital or financing.
Community-Oriented Personality: The franchise thrives on building local gaming communities and hosting tournaments, so owners should enjoy networking, event organization, and creating social experiences.
Leadership & Management Skills: The ability to hire, train, and lead a team effectively, while ensuring high-quality service and consistent operational standards, is key to success.
Marketing & Customer Engagement: A proactive approach to local marketing, promotions, and customer engagement will help the lounge gain traction and long-term loyalty.
Preferred Locations: College towns, busy shopping centers, entertainment districts, and metropolitan areas where youth and tech enthusiasts frequently gather are ideal markets.
In short, the ideal E-Blue franchisee is someone who blends business acumen with creativity and passion for innovation. They see the value in merging technology, entertainment, and community—and are ready to turn that vision into a thriving, future-proof business.
| Category | Details |
|---|---|
| Total Investment Required | $300,000 – $750,000 (depending on size and market) |
| Minimum Investment Required | $250,000 |
| Franchise Fee | $40,000 – $60,000 |
| Royalty Fees | 6% of gross sales |
| Marketing Fees | 2% of gross sales |
| Franchise Units (Global) | 1,000+ |
| Expected ROI | Within 2–3 years |
| Break-Even Point | Estimated 12–18 months |
| Potential Revenue Streams | Gaming memberships, hourly play, events/tournaments, snack and beverage sales, merchandise, and retail tech sales |
| Infrastructure Requirements | 2,000–4,000 sq. ft. facility with gaming stations, LED setups, and lounge areas |
| Working Capital Needed | $50,000 – $100,000 |
| Marketing Budget | $10,000 – $25,000 (pre-launch and first-year promotions) |
