Established
2008
Franchise Units
80
Minimum Investment
$450,000
Franchise Fee
$35,000
Total Investment Range
$1,000,000
Home Based
No
Description
The Eskimo Hut franchise represents a fast-growing niche within the U.S. beverage and quick-service industry, combining high-margin frozen drinks with a simplified, drive-thru focused operating model. Known for its vibrant brand identity, customizable drink menu, and community-driven atmosphere, Eskimo Hut has carved out a distinct position between traditional bars and non-alcoholic beverage concepts.
At its core, Eskimo Hut specializes in frozen daiquiris, margaritas, and signature blended beverages—both alcoholic and non-alcoholic—served in a fun, approachable environment. The concept appeals to a broad demographic, from college-aged customers and young professionals to families seeking non-alcoholic options. This dual-market appeal helps franchisees maximize daypart traffic and diversify revenue streams.
Why Invest in This Franchise?
Eskimo Hut stands out as a compelling franchise investment due to its combination of operational efficiency, strong margins, and growing consumer demand for specialty beverage concepts.
Key investment advantages include:
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High-margin frozen beverage model with low food waste
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Drive-thru focused operations requiring smaller footprints
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Reduced staffing compared to bars or restaurants
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Broad customer appeal with alcoholic and non-alcoholic offerings
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Strong brand recognition in core markets
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Scalable unit economics suitable for multi-unit ownership
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Seasonal promotions and limited-time flavors that drive repeat visits
Background
Established Year:
Eskimo Hut was founded in 2008.
Founders:
The brand was founded by David Brown, who identified an opportunity to modernize the traditional daiquiri shop by pairing it with a bold, youthful brand and a drive-thru service model.
Brand Journey & Company History:
Eskimo Hut began as a single location in Texas and quickly gained popularity due to its fun atmosphere, customizable drinks, and efficient service format. Over time, the concept evolved into a franchise system, allowing entrepreneurs to replicate the model in new markets while maintaining brand consistency.
Ownership & Franchise Development:
Eskimo Hut operates as a franchised brand with centralized support, standardized systems, and ongoing innovation in product offerings, marketing, and store design.
Market Presence in the USA:
The brand has expanded steadily across multiple U.S. states, with a strong footprint in Texas and growing interest in neighboring and emerging markets.
Franchise Active Units (USA):
Approximately 80+ active locations,
Industry Category:
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Beverage Franchise
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Drive-Thru QSR
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Alcohol & Specialty Drinks
Support Training
Eskimo Hut offers a comprehensive franchise support system designed to guide owners from pre-launch through long-term operations.
Pre-Launch Support:
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Site selection guidance and market analysis
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Store layout, equipment specifications, and build-out support
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Assistance with permits, licensing, and regulatory compliance
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Vendor and supply chain setup
Training Programs:
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Initial franchisee training covering operations, compliance, and financial management
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Product preparation and quality control training
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POS systems and inventory management education
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Alcohol compliance and responsible service training where applicable
Marketing & Branding Support:
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Grand opening marketing strategy
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Local store marketing playbooks
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Social media content guidance and brand campaigns
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Seasonal promotions and limited-time offers
Ongoing Support:
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Dedicated franchise support team
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Operational audits and performance coaching
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New product rollouts and menu innovation
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Continued education and system updates
Ideal Candidate
Eskimo Hut is well-suited for hands-on operators as well as semi-absentee owners seeking a streamlined beverage concept.
Ideal candidates typically have:
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Entrepreneurial mindset with strong people skills
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Background in retail, QSR, hospitality, or multi-unit operations preferred but not required
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Comfort managing a fast-paced, customer-facing business
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Ability to follow systems and brand standards
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Financial capability to meet investment requirements
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Interest in operating in high-traffic urban or suburban locations
Multi-unit operators and franchise investors looking to diversify into beverage concepts often find Eskimo Hut particularly attractive.
Financial Detail
| Cost Component | Estimated Amount (USD) |
|---|---|
| Franchise Fee | $35,000 – $45,000 |
| Total Initial Investment | $450,000 – $1,000,000 |
| Minimum Liquid Capital Required | $150,000 – $250,000 |
| Leasehold Improvements & Build-Out | $250,000 – $600,000 |
| Equipment & Fixtures | Included in build-out |
| Initial Marketing & Grand Opening | $10,000 – $25,000 |
| Working Capital (3–6 Months) | $50,000 – $100,000 |
| Royalty Fee | 5% – 6% of Gross Sales |
| Estimated Break-Even Period | 18 – 30 Months |
| Expected ROI (Well-Run Units) | Strong cash-on-cash returns |
| Primary Revenue Streams | Frozen alcoholic drinks, non-alcoholic beverages, seasonal flavors, merchandise |
