2004
950
$358,485
$45,000
$358,485
No
European Wax Center is a premium personal care franchise specializing in body waxing services. With a strong focus on innovation, hygiene, and customer experience, EWC has become a leader in the beauty and waxing industry. Offering a proprietary waxing process and exclusive product line, franchisees benefit from a proven business model and strong brand recognition. With high recurring customer rates and a membership-based revenue structure, EWC is a popular choice for investors in the beauty and wellness sector.
Founded in Aventura, Florida, in 2004 by siblings David and Joshua Coba, European Wax Center revolutionized the waxing industry by offering a modern and consistent experience. The brand began franchising in 2008 and quickly expanded across the United States. With a focus on empowerment, self-care, and top-tier service, EWC has grown into one of the largest waxing franchises in the country. Today, it continues to thrive thanks to its commitment to innovation, training, and customer satisfaction.
European Wax Center provides a comprehensive support system for franchisees that includes:
Pre-opening training: In-depth classroom and on-site training on operations, sales, and guest experience.
Site selection assistance: Help with market analysis and real estate selection.
Marketing & advertising support: National and local marketing campaigns, digital marketing strategies, and branding materials.
Operational support: Ongoing coaching, business reviews, and operational tools via a dedicated field team.
Technology tools: Access to proprietary POS systems, CRM, and analytics platforms to enhance performance and profitability.
The ideal European Wax Center franchisee is:
A driven individual or team with strong business acumen.
Passionate about customer service and wellness.
Experienced in multi-unit or retail management (preferred, not required).
Willing to follow a proven system and work closely with the franchisor.
Financially capable of making the investment.
Total Investment Range: $358,485 – $571,125
Minimum Investment Required: $358,485
Franchise Fee: $45,000
Royalty Fee: 6% of gross sales
Ad Fund Contribution: 3% of gross sales
Franchise Units in the USA (Approx.): Over 950+ centers
