Established
2017
Franchise Units
3
Minimum Investment
$250,000
Franchise Fee
$30,000
Total Investment Range
$450,000
Home Based
No
Description
PokiTomik is a modern fast-casual poke bowl franchise built around fresh ingredients, bold flavors, and a highly customizable dining experience. Positioned at the intersection of health-conscious eating and quick-service convenience, the brand appeals strongly to urban professionals, millennials, and Gen Z consumers who value freshness, transparency, and speed.
The concept focuses on chef-inspired poke bowls, premium proteins, vibrant toppings, and globally influenced sauces, all served in a sleek, contemporary environment designed for dine-in, takeout, and delivery. PokiTomik’s streamlined menu and operational efficiency make it well-suited for high-traffic retail locations, lifestyle centers, and dense urban markets across the United States.
With the poke category continuing to gain traction nationwide, PokiTomik presents an attractive franchise opportunity for investors seeking a scalable, trend-driven food concept with strong consumer demand and adaptable unit economics.
Why Invest in This Franchise?
• Operates in the high-growth healthy fast-casual segment
• Customizable menu appeals to vegan, gluten-free, and protein-focused consumers
• Lower operational complexity compared to full-service restaurants
• Strong takeout and delivery demand supports multiple revenue channels
• Modern branding aligned with evolving dining preferences
• Scalable model for single-unit and multi-unit ownership
Background
Established Year: 2017
Founders and Brand Journey
The brand was developed by experienced food entrepreneurs with a vision to modernize traditional poke through premium ingredients and bold flavor profiles. Early success allowed the concept to refine operations, menu execution, and brand identity before expanding through franchising.
Franchise Active Units: 3
Ownership and Market Presence
Privately owned, the company focuses on sustainable growth, prioritizing franchisee success, brand consistency, and long-term market positioning.
Industry Category
• Fast-Casual Dining
• Healthy and Fresh Food
• Poke Bowl and Asian-Inspired Cuisine
Support Training
PokiTomik offers a comprehensive support system to guide franchisees from initial planning through long-term operations.
Pre-Launch Support
• Site selection and location evaluation assistance
• Store design standards and equipment planning
• Vendor sourcing and supply chain setup
• Grand opening strategy and pre-launch marketing guidance
Training Program
• Initial training covering food preparation, safety, and quality control
• POS systems, inventory management, and cost optimization
• Customer service standards and brand execution
• Staff hiring and management training
Operational and Ongoing Support
• Detailed operations manuals and standardized procedures
• Continuous operational guidance and performance monitoring
• Menu development updates and seasonal innovations
Marketing Support
• Local and regional marketing playbooks
• Digital marketing and delivery platform integration
• Promotional campaigns to drive repeat traffic
Ideal Candidate
PokiTomik is well-suited for entrepreneurs and investors seeking a modern, consumer-focused food franchise.
Preferred Background
• Experience in food service, retail, or hospitality is helpful but not mandatory
• Strong leadership and people-management skills
• Commitment to operational excellence and customer satisfaction
Investor Profile
• Hands-on owner-operators or structured multi-unit investors
• Adequate capital resources and financial discipline
• Willingness to follow brand systems and standards
Location Preference
• Urban and suburban trade areas
• High-traffic retail corridors
• College towns, mixed-use developments, and business districts
Financial Detail
| Financial Component | Estimated Amount (USD) |
|---|---|
| Total Investment Required | $250,000 – $450,000 |
| Minimum Investment Required | ~$200,000 |
| Initial Franchise Fee | $30,000 – $40,000 |
| Number of Franchise Units | Single-unit & multi-unit options |
| Infrastructure & Build-Out Cost | $150,000 – $280,000 |
| Equipment & Fixtures | Included in build-out estimate |
| Initial Marketing / Grand Opening Budget | $10,000 – $20,000 |
| Working Capital (3–6 months) | $25,000 – $50,000 |
| Royalty Fee | ~5% – 7% of gross sales |
| National / Brand Marketing Fee | Typically 1% – 2% (if applicable) |
| Estimated Break-Even Period | 18 – 30 months |
| Expected ROI | Market-dependent; attractive unit-level returns once stabilized |
| Primary Revenue Streams | Dine-in, takeout, delivery, catering, online orders |
Note: All financial figures are estimates and may vary based on location, store size, local labor costs, and operating efficiency.