2016
15
$60,000
$35,000
$120,000
No
Event Prep is redefining the event planning and design industry across the United States with its full-service approach, blending creativity, professionalism, and proven business systems. This franchise offers entrepreneurs the opportunity to own a brand that specializes in crafting unforgettable weddings, corporate events, private celebrations, and social gatherings. Known for its precision, personal touch, and attention to detail, Event Prep has become a trusted name for clients who want stress-free event experiences backed by reliable expertise.
What makes Event Prep stand out is its commitment to professionalism combined with a passion for creativity. The brand bridges the gap between personal service and scalable business operations—helping franchise owners offer premium event solutions with the support of a nationally recognized brand. From concept to execution, Event Prep provides its clients with seamless coordination, vendor management, décor design, logistics planning, and day-of execution services that turn ordinary events into extraordinary memories.
Investing in an Event Prep franchise means tapping into a booming industry with limitless growth potential. The U.S. event planning industry is valued at over $4 billion and continues to grow, driven by corporate events, weddings, and social occasions. Event Prep’s franchise model allows entrepreneurs to enter this lucrative market with an established brand, structured operations, and a proven track record of client satisfaction.
Franchisees benefit from:
A recession-resilient business model – events are an ongoing need for corporations and personal celebrations alike.
Flexible scalability – operate from a home office with minimal overhead and grow with multiple event teams.
Comprehensive support – from marketing systems to vendor partnerships, every detail is streamlined for success.
Strong brand recognition – Event Prep has built a reputation for excellence and professionalism in the event planning space.
Event Prep was founded in 2016 by Erika and John Horn, two seasoned event professionals who shared a passion for bringing people together through memorable, stress-free celebrations. After years of experience in corporate event management and wedding planning, they recognized a major gap in the market—clients wanted creative, personalized events but struggled to find reliable, organized professionals who could manage everything seamlessly.
From this vision, Event Prep was born—a company built on professionalism, creativity, and precision. The founders designed a business model that empowers franchisees to deliver extraordinary events while enjoying the freedom of entrepreneurship. Their mission was simple: to make event planning approachable, scalable, and profitable for business owners, while ensuring every client experiences a flawless and enjoyable process.
Headquartered in the United States, Event Prep began with a single location and quickly expanded through franchising, thanks to its structured systems, trusted brand reputation, and high customer satisfaction rates. The franchise has since grown to over 15 locations nationwide, serving diverse clients including weddings, corporate functions, non-profit galas, and private celebrations.
Event Prep operates within the hospitality and event planning industry, a market valued at billions of dollars annually in the U.S. The brand’s comprehensive approach includes everything from event design and logistics management to vendor coordination and day-of execution. By combining local creativity with national expertise, Event Prep has positioned itself as one of the most trusted names in event management franchising.
Today, Event Prep continues to expand across the country, offering entrepreneurs a rewarding business opportunity with strong brand recognition, ongoing support, and a commitment to excellence that defines every event they create.
Event Prep offers one of the most comprehensive franchise support systems in the event industry. The goal is to ensure every franchisee feels confident from day one.
Pre-Launch Support:
Site selection assistance and operational setup guidance.
Training on vendor partnerships, pricing, and service standards.
Brand marketing materials and digital setup (social media, website, and lead generation tools).
Initial Training Program:
In-depth classroom and on-site training covering event design, budgeting, and coordination.
Sales and client relationship management training.
Technology systems and CRM tools to streamline bookings and client communications.
Ongoing Support:
Regular business coaching and operational support.
National marketing campaigns and local SEO support to drive client leads.
Access to a nationwide vendor and supplier network.
Continued training updates through workshops, webinars, and franchise conferences.
Marketing & Business Growth Support:
Event Prep provides robust marketing materials and strategies, including branding templates, ad campaigns, and local outreach programs. Franchisees also receive assistance with lead management, reputation management, and referral programs to keep client bookings consistent year-round.
Event Prep is ideal for individuals who have a passion for event planning, organization, and customer service. You don’t need to be a professional event planner to succeed—Event Prep’s training systems and proven model make it accessible to a wide range of entrepreneurs.
Best suited for:
Entrepreneurs with strong interpersonal and organizational skills.
Individuals from hospitality, marketing, or management backgrounds.
Creative thinkers with an eye for design and detail.
Professionals looking for a flexible, home-based business model.
Investors who value community involvement and want to bring premium event experiences to their local area.
The ideal franchisee should be passionate about helping clients create memorable moments while maintaining operational discipline and customer satisfaction. Franchisees who engage with their local networks and build relationships with vendors, venues, and clients will thrive in this business.
| Category | Details |
|---|---|
| Total Investment Required | $60,000 – $120,000 |
| Minimum Cash Required | $30,000 |
| Franchise Fee | $35,000 |
| Royalty Fee | 6% of gross sales |
| Marketing Fee | 1% of gross sales |
| Franchise Units (Current) | 15+ across the USA |
| Working Capital | $10,000 – $20,000 |
| Expected ROI | 25% – 35% annually |
| Break-even Period | Typically within 12–18 months |
| Revenue Streams | Event planning fees, vendor commissions, décor & rental services, corporate contracts, and private event coordination |
Event Prep offers an affordable entry point into a high-demand service industry with significant growth potential. Its flexible business model allows franchisees to start small and scale their operations with additional staff and services as demand grows.