Established
2013
Franchise Units
00
Minimum Investment
₹ 10,00,000
Franchise Fee
₹ 2,00,000
Total Investment Range
₹ 20,00,000
Home Based
No
Description
India runs on two-wheelers. From daily commutes in Tier-1 metros to essential transport across Tier-2 and Tier-3 cities, motorcycles and scooters are the absolute backbone of Indian transit. Yet, millions of vehicle owners face a recurring dilemma: choose expensive, rigid authorized dealership service centers or rely on unstructured local mechanics with unverified spare parts.
Bikers Point bridges this exact gap. Built as a modern, technology-enabled two-wheeler service and care franchise, Bikers Point delivers multi-brand motorcycle maintenance, quick repairs, emergency breakdown assistance, and door-step servicing under one trusted roof. The brand transforms the traditional garage experience into an organized, transparent, and customer-centric operation.
By standardizing service quality, utilizing genuine spare parts, providing transparent digital billing, and employing skilled technicians, Bikers Point has carved out a distinct market position in the automotive aftermarket sector. For prospective franchise partners, Bikers Point represents a recession-resilient opportunity to capture steady, high-margin cash flow in India’s booming mobility landscape.
Background
Established Year: 2013
Franchise Operations Commenced: 2014
Headquarters / Origin: Himatnagar, Gujarat, India
Industry Category: Automotive Aftermarket & Two-Wheeler Maintenance Services
Brand Journey & Ownership: Founded to solve trust and quality issues in traditional garages, Bikers Point started as a single modern workshop in Himatnagar, Gujarat. Driven by strong customer adoption of its service cards and automated workshop model, the leadership team scaled the business through franchising to expand its footprint across Northern, Western, and Central India.
Support Training
Site Selection & Workshop Setup: Guidance on choosing high-visibility front-market locations, followed by floor-plan design, bay layout, and signage installation.
Technician Recruitment & Training: Comprehensive initial and refresher technical training conducted at the brand’s headquarters or on-site to align mechanics with brand SOPs.
Operational & IT Integration: Provision of custom garage management software, inventory tracking tools, and standardized service checklists.
Marketing & Promotional Support: National brand-building campaigns, social media marketing, local grand opening collateral, and promotional service card kits.
Ongoing Supply Chain Support: Direct tie-ups with vetted suppliers ensuring authentic spare parts, oils, and consumables delivered at competitive margins.
Ideal Candidate
Entrepreneurial Mindset: Individuals looking for a scalable, hands-on business opportunity in a stable industry.
Passion for Customer Service: Prior background in automotive is helpful but not mandatory; a strong commitment to service quality and customer satisfaction matters most.
Capital Capability: Able to secure the required initial investment range without over-leveraging short-term working capital.
Preferred Locations: Ground-floor, high-traffic commercial areas or key vehicular arteries with easy road access, requiring roughly 800 to 1,000 sq. ft. of floor space.
Financial Detail
| Metric / Requirement | Details |
| Total Investment Range | ₹10 Lakhs – ₹20 Lakhs |
| Minimum Initial Investment | Approx. ₹10 Lakhs |
| Franchise / Brand Fee | ₹2 Lakhs |
| Infrastructure & Equipment Cost | Included within total investment budget (hydraulic lifts, diagnostic tools, compressors, branding) |
| Space Required | 800 – 1,000 sq. ft. |
| Working Capital | ₹1 Lakh – ₹2 Lakhs (reserve for initial operational runoff) |
| Royalty / Brand Fee | 6% of gross revenues |
| Expected ROI | 45% – 50% annually |
| Estimated Payback Period | 12 to 18 months |
| Primary Revenue Streams | Labor for services/repairs, spare parts markups, oil & lubricants sales, annual service packages/cards |