Established
2015
Franchise Units
35
Minimum Investment
₹ 70,00,000
Franchise Fee
₹ 1,50,000
Total Investment Range
₹ 70,00,000
Home Based
No
Description
Indian diners are rapidly moving beyond conventional fast food toward healthier, customizable, and high-quality casual dining. Enter Dosbros Fresh Mexican Grill, an energetic fast-casual Tex-Mex brand that has seamlessly translated its high-growth American success story to the Indian market. Built around the simple premise of chef-driven freshness and customizable meal assembly, Dosbros serves up burritos, bowl meals, tacos, quesadillas, and nachos prepared right before the customer's eyes using whole, unadulterated ingredients.
In India, the demand for authentic international cuisines that easily adapt to local palates is at an all-time high. Tex-Mex inherently shares a comfort profile with traditional Indian cooking—relying on rich spices, aromatic rice, slow-cooked beans, grilled proteins, fresh salsas, and melted cheeses. Dosbros leverages this natural alignment by offering an extensively customizable menu loaded with rich vegetarian, vegan, and gluten-free options alongside tender, high-quality meats. Operating under a Franchise-Owned, Franchise-Operated (FOFO) framework, Dosbros provides Indian entrepreneurs with a scalable, operationally streamlined business model that capitalizes on high foot traffic, strong delivery economics, and a loyal consumer base.
Background
Year Established: 2015
Founders: Kush Shah and Milan Patel
Global Presence & Outlets: 35+ active operational units across North America and India
Headquarters: Cleveland, Tennessee (USA) with Indian administrative operations rooted in Ahmedabad, Gujarat
Industry Category: Quick-Service Restaurant (QSR) / Fast Casual Dining
Franchise Model: FOFO (Franchise-Owned, Franchise-Operated)
Brand Journey & History: Founded by Kush Shah (bringing deep QSR operational expertise) and Milan Patel (contributing corporate business strategy) in 2015, Dosbros was established to fill a major gap in the market for clean, fresh, and customizable Tex-Mex food. Starting with its flagship store in Tennessee, the brand expanded rapidly across the Southeast US before launching international operations, including flagship outlets in India. Their brand philosophy centers on using no artificial fillers or added hormones, flame-roasting peppers daily, and preparing fresh salsas on-site every morning.
Support Training
Site Selection & Store Layout: Architectural assistance, kitchen engineering, and location analytics to maximize foot traffic and operational layout.
Pre-Launch Operational Training: A structured 2 to 3-week comprehensive program covering kitchen assembly, prep standardization, inventory controls, customer care, and point-of-sale (POS) systems.
Supply Chain & Raw Material Sourcing: Established supply relationships to ensure consistent quality for key spices, sauces, tortillas, and packaging materials at discounted bulk prices.
Marketing & Launch Strategy: Co-ordinated local store marketing (LSM), digital ad playbooks, social media launch campaigns, and delivery platform onboarding support.
Ongoing Operational Audits: Regular store audits, menu innovation, and continuous staff retraining to ensure brand uniformity across all branches.
Ideal Candidate
Passionate F&B Entrepreneurs: Individuals or investment groups eager to bring an internationally proven fast-casual brand to their regional market.
Business Background: Prior experience in hospitality or retail operations is preferred, though strong management capabilities and business acumen are the core criteria.
Financial Capability: Unencumbered capital to invest ₹70+ Lakhs in capital expenditure and initial working runway.
Preferred Store Locations: High-street retail belts, prominent shopping malls, university towns, IT parks, and affluent residential catchments across Tier-1 and Tier-2 Indian cities.
Financial Detail
| Financial Component | Projection / Estimate (INR) |
| Minimum Investment Required | ₹70 Lakhs+ |
| Franchise Fee | ₹15 Lakhs |
| Establishment / Setup Cost | ~₹55 Lakhs (Kitchen equipment, interior fit-out, POS, signage) |
| Space Requirement | 1,000 – 1,200 Sq. Ft. |
| Working Capital Requirement | ₹5 – ₹10 Lakhs (Initial store inventory & cash flow) |
| Royalty / Brand Fee | 8% of gross monthly sales |
| Expected Payback / Break-Even | 30 to 36 Months |
| Estimated Annual ROI | ~33% |
| Agreement Tenure | 7 Years (Renewable) |
| Primary Revenue Streams | Dine-in, Takeaway, Online Delivery Aggregators, Direct Catering |