Established
2001
Franchise Units
20
Minimum Investment
₹ 5,00,000
Franchise Fee
₹ 1,00,000
Total Investment Range
₹ 10,00,000
Home Based
No
Description
Early childhood education in India is undergoing a massive transformation. Modern parents no longer view play schools as mere supervision centers—they demand structured early learning environments that foster cognitive, emotional, and social development during a child's most critical formative years. Planet Kids Play School & Daycare sits at the forefront of this shift, delivering a balanced hybrid of Montessori exploration and structured theme-based learning designed specifically for young minds aged 0 to 6 years.
What sets Planet Kids apart in a crowded preschool market is its commitment to child-centric pedagogy and holistic development. From age-appropriate, non-threatening classroom setups to dedicated daycare facilities that give working parents absolute peace of mind, Planet Kids provides a 360-degree early education ecosystem. For prospective franchise partners, this translates into an established, recession-resilient business model with strong community trust, predictable recurring revenues, and a low capital entry barrier.
Whether you are an aspiring edupreneur, a passionate educator, or an investor seeking a purpose-driven venture with high financial yield, owning a Planet Kids franchise lets you build a profitable business while making a lasting impact on young lives.
Background
| Parameter | Details |
| Founding Year | Inception in 2001 (Franchise operations expanded since 2009–2010) |
| Founder & Key Leadership | Ms. Mamta Patawri (Founder, Child Psychologist & Education Activist) |
| Active Franchise Outlets | 20+ active franchise units and company-owned branches across India |
| Industry Category | Preschool, Daycare & Early Childhood Education (ECCE) |
| Market Presence | Strong presence across South, West, Central, and North India (Metro, Tier-1 & Tier-2 cities) |
| Notable Recognitions | - AKS Awards: Top 100 Preschools in India (2017 & 2018) - Pragati International Education Awards: Best Playschool & Daycare (2019) - Education World & Education Today: Top-ranked preschool category contender |
The Brand Journey
Planet Kids was launched with a mission: to create a threat-free, brain-friendly environment where early learning feels like structured play rather than forced discipline. Founded by Ms. Mamta Patawri—holding a Master’s degree in Child Psychology—the brand grew from a single setup into a multi-city network. The core philosophy centers on maximizing "windows of opportunity" in children aged 0 to 6 by combining scientific teaching methodologies, ECCE-trained faculty, and safety-tested play equipment.
Support Training
1. Site Selection & Infrastructure Layout
Guidance on choosing residential or quiet commercial properties with suitable floor area and natural lighting.
Customized 2D/3D floor layouts covering classroom placement, outdoor play areas, CCTV camera angles, and child-safe flooring.
2. Teacher & Staff Recruitment Training
Full recruitment guidelines and candidate profiles for hiring certified Early Childhood Care & Education (ECCE) teachers.
Intensive pre-launch training covering classroom management, positive reinforcement techniques, emergency protocols, and child psychology fundamentals.
Periodic skill-upgradation workshops for faculty throughout the academic year.
3. Curriculum & Learning Material Supply
Ready-to-teach, age-graded annual lesson plans, worksheets, and activity calendars.
Supply of specialized Montessori equipment, sensory kits, storybooks, and theme kits.
4. Marketing & Admission Drive
Local promotional templates, flyer designs, social media branding, and localized digital ad strategies.
Lead conversion guidelines for counseling parents during school visits and open-house events.
5. Day-to-Day Operational Support
Dedicated franchise manager assistance for resolving operational or administrative queries.
Software access for managing student enrollment, fee collection, attendance tracking, and parent communication.
Ideal Candidate
Planet Kids looks for passionate individuals who value quality education and long-term business building over quick returns.
Profile & Qualifications: Women entrepreneurs, passionate educators, retired professionals, or corporate professionals looking to transition into the education sector.
Mindset & Values: A sincere interest in early childhood care, patience, and a commitment to creating a safe, nurturing space for children.
Investment Capability: Capacity to invest ₹5 Lakhs to ₹10 Lakhs (inclusive of franchise fee, interiors, and operating buffer).
Property / Space Requirements:
Floor Area: 800 sq. ft. to 2,000 sq. ft. ground-floor preferred.
Preferred Location: Independent residential houses, calm residential colonies, or high-density gated communities with easy drop-off and pick-up access.
Involvement: Either active self-involvement in daily school management or a dedicated center manager supervising daily operations.
Financial Detail
| Expense Category | Estimated Cost Range (INR) |
| Minimum Capital Investment | ₹2,00,000 – ₹5,00,000 |
| Total Project Investment | ₹5,00,000 – ₹10,00,000 |
| Franchise Fee | ₹1,00,000 – ₹2,00,000 |
| Infrastructure & Interiors Cost | ₹2,50,000 – ₹5,00,000 (Wall art, rubberized flooring, child-friendly furniture, soft play zone) |
| Equipment & Teaching Material | ₹1,00,000 – ₹2,00,000 (Montessori toys, activity kits, audio-visual setups) |
| Initial Marketing Budget | ₹50,000 – ₹1,00,000 |
| Working Capital Reserve | ₹1,00,000 – ₹1,50,000 |
| Royalty / Revenue Share | Flat 10%–15% or nominal fixed monthly royalty model |
| Expected Payback Period | 12 to 24 months |
| Expected ROI | 25% – 35% annually |