Established
2000
Franchise Units
40
Minimum Investment
$1,068,864
Franchise Fee
$40,000
Total Investment Range
$1,660,242
Home Based
No
Description
The Big Biscuit is a growing breakfast and lunch restaurant franchise known for generous portions, classic American comfort food and a welcoming neighborhood atmosphere. Founded in Missouri, the brand has expanded across multiple U.S. markets while maintaining its focus on familiar breakfast favorites and friendly service.
The menu includes biscuits and gravy, pancakes, omelets, breakfast platters, benedicts, burgers, chicken dishes and other popular breakfast and lunch items. Restaurants generally operate from 6:30 a.m. to 2:30 p.m., allowing franchisees to focus on daytime dining without relying on dinner or late-night business.
With a recognizable menu, flexible restaurant formats and an established operating system, The Big Biscuit offers an attractive opportunity for experienced restaurant operators looking to develop multiple locations.
Why Invest in The Big Biscuit?
The Big Biscuit operates in the popular breakfast and lunch segment, serving a broad customer base that includes families, professionals, seniors and weekend diners.
Key advantages include:
Focused breakfast and lunch operating hours
Broad menu with strong everyday appeal
Multi-unit growth opportunities
Flexible real estate formats
Established restaurant operating systems
Marketing, training and development support
Growing presence across U.S. markets
The brand is particularly focused on working with experienced franchise operators who have the ability to build several restaurants within a territory.
Background
- Established: 2000
- Original Location: Independence, Missouri
- Founder: Dan Gerson
- Franchising Launched: 2019
- Industry: Food & Restaurant Franchise
- Category: Breakfast and Lunch / Full-Service Restaurant
- Current U.S. Presence: Missouri, Kansas, Oklahoma and Arkansas
- Current System Size: The brand is approaching 40 restaurants system-wide, including locations in development.
- Ownership: Privately held, with consistent ownership since 2010.
- President & CEO: Chad Offerdahl
The Big Biscuit began in 2000 in Independence, Missouri, where founder Dan Gerson created a family-oriented restaurant centered around generous portions, classic breakfast dishes and an inviting neighborhood atmosphere.
A major transition came in 2010, when the brand entered its next stage under the Offerdahl family's leadership. Chad and David Offerdahl and their operating team subsequently developed the concept, strengthened its restaurant systems and expanded its geographic footprint.
The company's franchise system launched in 2019, helping establish a new pathway for expansion beyond its corporate restaurant base. Chad Offerdahl played a significant role in developing the franchise platform and later became President and CEO at the beginning of 2026.
The Big Biscuit has since grown across four states and continues to pursue additional development. In September 2026, the company described itself as approaching its 40th system-wide location, reflecting both operating restaurants and its active development pipeline.
Despite its growth, the brand remains privately held. This structure allows its leadership team to make decisions around operations, technology, menu development and franchise growth without the layers of decision-making often associated with larger publicly traded restaurant groups.
Support Training
The Big Biscuit provides franchisees with support throughout restaurant development and ongoing operations.
- Real Estate Support: Assistance with market evaluation, site selection, lease analysis and restaurant location planning.
- Design & Construction: Guidance for restaurant layouts, construction standards, equipment requirements and development planning.
- Training: Franchisees and management teams receive operational and hands-on training covering food preparation, customer service, restaurant systems and brand standards.
- Opening Support: Corporate support is provided during the opening process to help franchisees launch their locations successfully.
- Marketing Support: Franchisees receive assistance with advertising, digital marketing, social media, public relations, local-store promotions and community marketing.
- Operational Support: Ongoing assistance includes restaurant evaluations, operational guidance, technology systems, purchasing support and brand-standard monitoring.
Ideal Candidate
The Big Biscuit is best suited for experienced restaurant operators and multi-unit franchise investors.
Ideal candidates should have:
Approximately 5–10+ years of restaurant or franchise experience
Multi-unit operating experience
Strong leadership and management capabilities
Knowledge of food cost, labor, inventory and restaurant operations
Sufficient capital to develop multiple locations
Strong involvement in their local market
Commitment to customer service and community engagement
The brand generally prefers franchisees capable of developing three or more restaurants.
Financially, preferred candidates may have approximately $5 million in net worth and around $500,000 in available liquidity per location developed.
Financial Detail
| Financial Requirement | Details |
|---|---|
| Estimated Total Investment | $1,068,864 – $1,660,242 |
| Initial Franchise Fee | $40,000 |
| Royalty Fee | 5% |
| Advertising Fee | 1% |
| Technology Fee | Approx. 0.125% |
| Preferred Net Worth | Approx. $5,000,000 |
| Preferred Liquidity | Approx. $500,000 per location |
| Development Expectation | Generally 3+ restaurants |
| Franchise Agreement Term | Approx. 10 years |
| Average Annual Gross Sales | Approx. $1.6 million* |
| Average EBITDA | Approx. 17.13%* |