Established
2020
Franchise Units
00
Minimum Investment
₹ 16,00,000
Franchise Fee
₹ 4,00,000
Total Investment Range
₹ 40,00,000
Home Based
No
Description
The Indian salon and personal care sector is experiencing unprecedented growth, shifting rapidly from localized, unorganized parlors to structured premium salon brands. Vioz Salon sits right at the center of this transformation. Operating as a modern, tech-enabled unisex salon brand, Vioz combines high-end aesthetic services—hair styling, advanced skin treatments, bridal makeup, and nail artistry—with an accessible unit economics model designed for sustainable profitability.
What sets Vioz apart in a crowded market is its sharp focus on repeat client retention and digital acquisition. Rather than relying solely on foot traffic, Vioz leverages centralized digital marketing campaigns, specialized staff training programs, and standardized service protocols. This strategy helps new franchise outlets build a loyal local client base from their very first month. Whether you're looking to open a compact neighborhood studio or a full-scale flagship outlet, Vioz offers flexible ownership models built to perform across Metro, Tier-1, and fast-growing Tier-2 Indian cities.
Background
Established Year: 2020
Management Experience: Core management team with over 21 years of combined industry experience
Corporate Entity: Vioz Marketing Private Limited
Franchise Active Units: Growing footprint across North India and Tier-1/Tier-2 metro regions
Industry Category: Beauty, Wellness, Personal Care & Makeover Salons
Brand Journey: Vioz was launched to bridge the gap between expensive luxury beauty lounges and unorganized local parlors. By focusing on hygiene, branded product usage, trained talent, and affordable pricing, Vioz quickly scaled from its initial outlets in Delhi-NCR to expanding unit networks in promising suburban and urban markets.
Support Training
Vioz offers end-to-end guidance so franchise partners can focus on business growth rather than daily troubleshooting:
Site Selection & Store Layout: Architectural layout design, interior guidance, optimized floor plans (300 to 2,000 sq. ft.), and catchment-area demographic analysis to ensure strong foot traffic.
Pre-Launch Setup & Fit-outs: Direct assistance with purchasing equipment, sourcing authentic branded salon products, and setting up workstation ergonomics.
Hiring & Academic Training: Assistance with hiring beauticians, hair stylists, and managers. Staff undergo rigorous pre-launch training on service SOPs, client handling, and product application.
Marketing & Launch Support: Local store marketing strategy, grand launch PR, initial promotional offers, and centralized digital ad campaigns (Instagram, Facebook, Google My Business) managed by the corporate marketing team.
Operational & Technical Audits: Periodic quality audits, inventory control systems, software integration, and ongoing upskilling modules to keep stylists updated on global beauty trends.
Ideal Candidate
Entrepreneurial Mindset: Individuals looking to build a multi-unit service portfolio or first-time investors seeking a recession-proof retail business.
Customer-Centric Focus: A commitment to maintaining high standards of hospitality, cleanliness, and service quality.
Financial Capability: Capital capacity to fund the upfront setup, working capital, and operational runway for 6–12 months.
Location Preference: High-street retail locations, premium residential neighborhoods, or prominent shopping centers/malls with high foot traffic and convenient parking.
Prior Experience (Optional): Prior experience in salon management is not required. Business managers, corporate professionals, real estate owners, and homemakers with strong supervisory skills are all great fits.
Financial Detail
Vioz Salon offers two primary business formats based on space and investment budget: Studio Format (Compact/Express) and Salon Format (Full-Service Luxury Outlet).
| Financial Metric | Studio Format (300 – 1,000 Sq. Ft.) | Salon Format (800 – 2,000 Sq. Ft.) |
| Minimum Investment Required | ~₹16 Lakh – ₹20 Lakh | ~₹25 Lakh – ₹40 Lakh |
| Total Investment Range | ₹18 Lakh – ₹22 Lakh | ₹30 Lakh – ₹45 Lakh |
| Franchise Fee | ~₹4 Lakh – ₹5 Lakh | ~₹5.5 Lakh – ₹6 Lakh |
| Infrastructure & Interiors Cost | ~₹10 Lakh – ₹12 Lakh | ~₹18 Lakh – ₹25 Lakh |
| Equipment & Initial Inventory | ~₹3 Lakh – ₹4 Lakh | ~₹5 Lakh – ₹8 Lakh |
| Working Capital & Launch Marketing | ~₹2 Lakh – ₹3 Lakh | ~₹3 Lakh – ₹5 Lakh |
| Royalty Fee | 10% on Gross Monthly Revenue | 10% on Gross Monthly Revenue |
| Staffing Requirement | 6 – 8 Stylists & Technicians | 10 – 15 Stylists & Technicians |
| Expected Monthly Sales | ₹8 Lakh – ₹10 Lakh | ₹12 Lakh – ₹16 Lakh+ |
| Net Profit Margin | 20% – 30% | 25% – 30% |
| Payback / ROI Period | 18 – 30 Months | 24 – 36 Months |
| Break-Even Period | 6 – 12 Months | 6 – 12 Months |