2017
20
$250,000
$35,000
$450,000
No
Fresh Coast is redefining the way Americans eat on the go. As one of the most exciting fast-casual health food concepts in the United States, Fresh Coast brings the vibrant energy of coastal cuisine to every community it serves. Known for its bold flavors, nutrient-packed bowls, smoothies, and wraps, the brand blends taste, freshness, and convenience—creating a dining experience that feels both indulgent and nourishing.
In an era where consumers are prioritizing health and sustainability, Fresh Coast stands at the intersection of wellness and profitability. Every menu item reflects a commitment to clean ingredients, local sourcing, and eco-conscious packaging. The franchise’s modern, beach-inspired design and tech-integrated operations make it ideal for today’s fast-paced, health-minded customer. Whether in bustling urban centers or suburban markets, Fresh Coast locations quickly become local favorites—drawing loyal repeat customers and exceptional community engagement.
Investing in a Fresh Coast franchise means tapping into one of the fastest-growing sectors in the restaurant industry—health-forward, fast-casual dining. The brand’s proven systems, scalable model, and menu innovation have created a strong competitive edge.
Here’s why investors are choosing Fresh Coast:
High-Growth Market: The U.S. health food and fast-casual sector continues to grow exponentially as more consumers seek balanced, quick, and high-quality meal options.
Sustainable & Trend-Aligned Brand: Fresh Coast’s menu and operations align perfectly with current lifestyle trends—clean eating, plant-based proteins, and convenience.
Proven Business Model: The franchise is designed for efficiency with low waste, optimized prep processes, and multi-channel revenue streams including dine-in, takeout, delivery, and catering.
Strong Brand Identity: The Fresh Coast brand evokes freshness, optimism, and authenticity—appealing to millennials, Gen Z, and health-conscious families alike.
Comprehensive Support: Franchisees receive unmatched support in training, site selection, marketing, and operations, helping them succeed from day one.
Founded: 2017
Franchise Launch: 2019
Headquarters: United States
Industry Category: Fast Casual / Healthy Dining
Number of Franchise Units: 20+ (and growing rapidly)
Fresh Coast was founded by a group of passionate food entrepreneurs who recognized the growing need for nutritious, flavorful, and convenient meal options that reflect modern lifestyles. Inspired by coastal flavors from California and Hawaii, the founders created a menu centered around poke bowls, smoothies, acai, and fresh wraps—balanced meals that fuel busy lives without sacrificing taste.
From its first location, Fresh Coast’s mission was clear: make healthy food accessible, affordable, and exciting. The brand’s early success led to franchise expansion across multiple U.S. states, driven by demand from communities eager for a fresh alternative to traditional fast food. Today, Fresh Coast continues to build a reputation as one of America’s most promising fast-casual brands.
Fresh Coast offers a comprehensive franchise support system designed to guide owners through every phase of business development and growth.
Pre-Launch Support:
Site selection and territory analysis assistance.
Lease negotiation guidance and store layout design consultation.
Full construction and build-out support, including approved vendor relationships.
Initial Training:
Multi-day training at the Fresh Coast headquarters covering food preparation, customer service, technology, and operations.
On-site opening assistance with corporate trainers present during the first week of launch.
Ongoing Operational Support:
Continuous field support and business performance evaluations.
Access to updated recipes, product launches, and seasonal menu campaigns.
Dedicated franchise consultant for day-to-day operational support.
Marketing & Brand Support:
National and local marketing programs, including social media content, digital ads, influencer partnerships, and community marketing initiatives.
Access to marketing templates, seasonal promotions, and PR campaigns to help drive awareness and customer retention.
Fresh Coast’s training ensures every franchisee operates with confidence, maintaining the same quality, efficiency, and energy that have made the brand a standout in the fast-casual industry.
The ideal Fresh Coast franchise owner is someone who is passionate about health, wellness, and community impact. While prior restaurant experience is beneficial, it’s not mandatory—the franchise system is designed to be accessible to both seasoned entrepreneurs and first-time business owners.
Ideal candidate traits include:
A genuine passion for healthy living and customer satisfaction.
Entrepreneurial drive and commitment to hands-on management.
Strong leadership and team-building skills.
Willingness to follow proven systems and uphold brand standards.
Ability to invest in local marketing and community engagement.
Preferred backgrounds:
Hospitality, retail, fitness, health & wellness, or food service experience. Investors seeking a scalable business with multi-unit potential will find Fresh Coast especially appealing.
Location preferences:
High-traffic urban centers, suburban shopping districts, near fitness centers, college campuses, or mixed-use developments.
| Investment Category | Estimated Cost (USD) |
|---|---|
| Total Investment Required | $250,000 – $450,000 |
| Minimum Liquid Capital | $100,000 |
| Franchise Fee | $35,000 |
| Royalty Fee | 6% of gross sales |
| Marketing/Advertising Fee | 2% of gross sales |
| Infrastructure & Build-Out Costs | $150,000 – $250,000 |
| Initial Inventory & Equipment | $40,000 – $60,000 |
| Working Capital (3 months) | $30,000 – $50,000 |
| Expected ROI | 20% – 25% annually |
| Break-Even Point | 12 – 18 months |
| Potential Revenue Streams | Dine-in, takeout, delivery, catering, and branded retail products |
Fresh Coast is positioned as a sustainable investment with long-term profitability. Its streamlined operations, growing demand for healthy dining, and strong customer loyalty combine to create an opportunity that’s both financially and personally rewarding.
