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Game X Change Opportunities

USA & CAN

Established

1992

Franchise Units

100

dollar

Minimum Investment

$150,000

dollar

Franchise Fee

$25,000

dollar

Total Investment Range

$250,000

Home Based

No

Description

Game X Change is a trusted and established retail franchise that has revolutionized the way Americans buy, sell, and trade pre-owned video games, electronics, and entertainment products. Built on a sustainable model that combines profitability with environmental consciousness, Game X Change offers customers the chance to trade in used video games, consoles, smartphones, DVDs, and collectibles for cash or store credit — giving products a second life and keeping entertainment affordable for everyone.

With decades of success across the United States, Game X Change has carved its niche as a leader in the resale and gaming retail industry. The brand’s unique mix of new and pre-owned products appeals to a wide customer base — from avid gamers and collectors to families looking for affordable entertainment options. By blending a community-driven business model with strong customer loyalty and flexible store formats, Game X Change has become one of America’s most recognizable names in the gaming and resale space.

Why Invest in this Franchise?

Investing in a Game X Change franchise means stepping into a proven, profitable, and recession-resistant business model. As gaming continues to dominate the entertainment market and technology evolves faster than ever, consumers are constantly seeking affordable ways to stay connected to their favorite devices and media. Game X Change capitalizes on this ongoing demand by providing both new and used options — making it a versatile and future-proof investment.

Franchisees benefit from:

  • A sustainable business model that thrives in both strong and slow economies.

  • Low inventory risks, thanks to the trade-in and resale system.

  • A diverse revenue stream, from video games and consoles to electronics and collectibles.

  • Brand recognition built over 30+ years in the market.

  • Support from a dedicated corporate team experienced in retail, merchandising, and marketing.


Background

Established Year: 1992
Founder: Shane McMahon
Headquarters: Bentonville, Arkansas, USA
Franchise Units: Over 100 locations across the United States

Game X Change was founded in 1992 with a simple mission: to create a smarter, more affordable, and more sustainable way for people to enjoy entertainment technology. Over the years, the company grew from a single retail location into one of the most trusted resale entertainment franchises in America.

The brand’s success is driven by its strong market presence in states like Texas, Arkansas, Oklahoma, and beyond — and its focus on customer satisfaction, fair pricing, and community engagement. Game X Change operates within the retail and electronics resale industry, a sector valued for its resilience and growing environmental appeal.

Today, Game X Change continues to evolve with the digital age, offering in-demand products like smartphones, tablets, gaming accessories, collectibles, and more — all while maintaining its core trade-in philosophy that customers love.


Support Training

Game X Change provides comprehensive franchisee training and support to ensure each partner operates successfully from day one. The franchise system is designed to help both new and experienced entrepreneurs manage all aspects of retail operations efficiently.

Pre-Launch Support:

  • Assistance in site selection and store layout design.

  • Help with lease negotiation and store setup.

  • Detailed guidance on inventory selection and sourcing.

  • Grand opening marketing plans to drive initial traffic and awareness.

Operational & Ongoing Support:

  • Extensive training program covering sales, merchandising, customer service, and operations.

  • Continuous marketing assistance including promotions, digital campaigns, and seasonal events.

  • Regular business reviews and operational updates to help improve performance.

  • Access to vendor partnerships and preferred pricing for products and equipment.

  • Dedicated franchise consultant for ongoing mentorship and strategic growth.

With Game X Change, you’re not just buying a store — you’re joining a supportive, experienced team committed to helping you succeed.


Ideal Candidate

Game X Change seeks franchise partners who are entrepreneurial, customer-focused, and passionate about gaming and electronics. Ideal candidates are community-minded individuals who want to build a business that blends retail profitability with entertainment and sustainability.

The ideal franchisee should possess:

  • A background in retail, sales, or business management (preferred but not mandatory).

  • Strong customer service and leadership skills.

  • The ability to manage daily operations and build local brand awareness.

  • A genuine interest in gaming, electronics, or technology industries.

  • Financial capability to meet investment requirements.

Whether you’re an investor looking to diversify your portfolio or a gaming enthusiast ready to turn your passion into profit, Game X Change provides the perfect opportunity to own a business that’s fun, engaging, and future-ready.


Financial Detail

Game X Change offers a low-barrier entry compared to many retail concepts while maintaining strong earning potential.

CategoryEstimated Cost (USD)
Total Investment Required$150,000 – $250,000
Minimum Investment Required$150,000
Franchise Fee$25,000 – $30,000
Royalty Fee4% of gross sales
Marketing Fund1% – 2% of gross sales
Working Capital$25,000 – $50,000
Infrastructure & Setup Cost$80,000 – $120,000
Expected ROI20% – 30% annually
Break-even Period18 – 24 months
Franchise Units100+ across the USA
Revenue StreamsSales of new & used games, consoles, electronics, trade-ins, collectibles, and accessories


Game X Change’s cost-efficient model and multiple revenue channels make it a highly attractive franchise option. Franchisees can operate in both urban and suburban markets, benefiting from flexible store footprints and scalable operations.



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