Established
2011
Franchise Units
65
Minimum Investment
$50,000
Franchise Fee
$49,900
Total Investment Range
$107,800
Home Based
Yes
Description
Grasons Estate Sale Services is the #1 rated and most referred company for professional estate sales and business liquidation. With a reputation built on trust, transparency, and compassion, Grasons goes beyond simple asset liquidation—it's about building relationships with clients during life transitions. Whether it's downsizing, relocating, or managing a loved one’s estate, Grasons brings professionalism, care, and efficiency to every sale.
As a Grasons franchise owner, you’ll join a nationally recognized brand with the largest network of loyal buyers, sellers, Realtors, attorneys, and probate professionals. Backed by a proven system, strong online presence, and comprehensive training, Grasons offers a low-overhead, scalable opportunity to make a meaningful impact in your community while building a trusted local business.
Background
Established: 2011
First Unit Franchised: 2014
Franchised Units: 65+
Company Owned Units: 0
States Registered In: We are currently registered in ALL Registration States
Canada Franchises: No
International Franchises: No
Support Training
Financial Assistance Provided: No
Site Selection Assistance: N/A
Lease Negotiation Assistance: N/A
Recruiting Assistance: Yes
Cooperative Advertising: Yes
Training:
- 5 Days In-Person Initial Training (optional 6th day)
- 2 Days online or in office business liquidation training
- Ongoing Training
- Management Coaching
- Managed Franchisee Web Presence
- Public Relations Support
- Social Media Support
- On-site Training
- On the Job Training
- Grand Opening Support
- Marketing Playbook and Support
- Forms, Contracts, Documentation
- Resource Library for 24/7 Support
- Quarterly Marketing and Business Planning Meetings
- Robust intranet including CRM/SRM and monthly, quarterly and yearly comparisons
Ideal Candidate
IDEAL CANDIDATE
• An outgoing individual who enjoys working with the public
• Someone motivated to succeed
• Have the desire and need to utilize your full potential and enjoy the rewards
Ownership models for the Franchisee.
Owner Operator (Full-time): Franchisee will be involved in all aspects of the business, including networking, marketing and managing the crew. They will also be the CFO of the business.
Marketing / Sales: Network with industry leaders in the community, conduct interviews with sellers (clients) and negotiate the contracts. Implement the marketing plan.
Event Manager: Manage the crew and oversee the complete setup and staging of the events; manage the actual events.
Financial Detail
Cash Investment: $50,000 to $75,000
Total Investment: $66,050 to $107,800
Minimum Net Worth: $175,000
Franchise Fee: Single: $49,900; 2nd Territory: $39,900; 3rd Territory: $34,900
Royalty: 6.5%
Ad: 1%
Item 19: Yes, Item 19 shows average Gross Sales of $653,000 for Top 25% of Franchisees; average Gross Sales for Top 50% of Franchisee is $485,000
Average Number of Employees: 4
Visa Candidates: No
Passive Ownership: Yes, Executive Ownership (Part-Time) ownership is available if the Franchisee hires a Full-Time Manager
Home-Based: Yes
B2B: Yes
Master Franchise Opportunities: No
Veteran Discount: Yes, it is 10% off of the Franchise Fee (discount of $4,990)
Diversity Discount: Yes, it is 5% off of the Franchise Fee (discount of $2,495)