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Griswold Franchise Opportunity

Minimum Investment

$25,000

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Established

1982

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Franchise Units

197

payments

Minimum Investment

$25,000

payments

Franchise Fee

$49,500

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Total Investment Range

$177,100

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Home Based

No

Description

Griswold Home Care was founded over 40 years ago by Jean Griswold, a compassionate care professional who became a trailblazing entrepreneur. She launched the very first non-medical home care franchise in the United States, driven by a powerful mission: to make quality in-home care accessible to families across the country. Today, Griswold Home Care stands as one of the most respected and experienced names in the home care industry.

With decades of proven success, Griswold continues to support franchise owners nationwide, offering a business model rooted in compassion, service, and community impact. Our commitment to excellence and client satisfaction has earned us the reputation of being a trusted partner for families seeking in-home care for seniors, individuals with disabilities, and those recovering from illness or surgery.

Partnering with Griswold is simple and transparent. We believe in honest communication and a hands-on approach that helps prospective owners understand our values, support systems, and growth potential. Our goal is to match the right individuals with our brand—people who are passionate about helping others, building a fulfilling business, and becoming active members of their community.

Whether you're exploring senior home care services or considering the opportunity to own a franchise that makes a difference, Griswold Home Care provides the experience, support, and integrity you can count on.


Background

Established: 1982
First Unit Franchised: 1984
Franchised Units: 197
Company Owned Units: 5
States Registered In: AK AL AR AZ CA CO FL GA HI IA ID IL IN KS KY LA MA ME MI MN MO MS MT NC NE NH NM NV OH OK OR PA RI SC TN TX UT VA WA WI WV WY 
Canada Franchises: No
International Franchises: No  


Support Training

Financial Assistance Provided: No
Site Selection Assistance: Yes
Lease Negotiation Assistance: No
Recruiting Assistance: Yes
Co-Operative Advertising: Yes

Training:

  • Launch Support Process - Your dedicated launch support specialist will take you from signing to opening
  • Home Care Academy - Two interactive and learner focused weeks: one in the classroom and one week in the field, providing you the tools and knowledge to operate every facet of your business.
  • Ongoing Support - Your dedicated relationship manager will be there to support you in the operations, marketing, compliance, sales, and finance components of the business.



Ideal Candidate

Ideal Candidate: Griswold Home Care Franchisees come from all walks of life. Some of the qualities we look for are:

Mission and business oriented
Good cultural fit with a high degree of empathy
A proven track record of leadership
All professional backgrounds are welcome
Relationship building skills
Available financial resources

Griswold is seeking day-to-day operators and semi-passive owners. Both types of owners will oversee or manage the business. We have outlined a Day in the Life of operating a Griswold Home Care below.

Day in the Life of a Franchisee


Team Meetings

  • Daily AM Team Meetings
  • Talking with team members regarding current workload
  • Setting priorities for the day and week


Billing/Payroll

  • Running and submitting payments
  • Running reports for Account Receivables
  • Submitting required reports to Home Office


Marketing Plan

  • Setting up marketing visits for the week
  • Colds calls to schedule appointments
  • Confirming any scheduled appointments
  • Sending out emails for follow up or to share any current information
  • Digital Lead program


Field Work

  • Conducting Client Intakes for start of service
  • Conducting Client Home Visits
  • Conducting Caregiver Introductions when starting new case or fill in caregiver is needed
  • Marketing Visits
  • Attending Networking Groups


Phone Calls & Answering Incoming Phone Calls

  • Current Caregivers and Clients calling in
  • Making Client and Caregiver retention/follow up phone calls
  • Conducting Caregiver Phone Screen Interviews
  • Prospective Clients calling for service
  • Making prospective Client and caregiver follow up calls
  • Referrals sources calling in/returning your call


Meeting with Caregivers

  • Caregiver face to face interviews
  • Hosting Orientations for new employee hires
  • Caregiver on going trainings
  • Caregiver Open Houses


Using CRM (ClearCare)

  • Scheduling caregivers for shifts and managing client schedules
  • Case noting all correspondences with Clients, Caregivers, and referral sources
  • Entering and tracking all prospective Clients and Caregivers
  • Running reports on Billing, conversation ratios, staff activity etc.


Financial Detail

Cash Investment: $25,000 to $50,000
Total Investment: $99,100 to $177,100
Minimum Net Worth: $350,000
Franchise Fee: $49,500
Royalty:4%
Ad: .5%
Average Number of Employees: N/A
Passive Ownership: Semi passive
Home Based: No
B2B: No
Master Franchise Opportunities: No
Veteran Discount: Yes - 20% off of the initial franchise fee 



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