2014
25
$150,000
$35,000
$400,000
No
Honeymee is redefining the frozen dessert experience in the United States with its signature “true milk ice cream” paired with pure, natural honey. Originating from Los Angeles, California, this boutique dessert brand has captured the hearts of dessert lovers with its clean ingredients, minimalist design, and premium taste. The brand’s concept is inspired by simplicity and authenticity — real California milk, real honey, and real happiness in every bite.
Unlike typical ice cream or frozen yogurt chains, Honeymee delivers a wholesome, artisanal dessert experience that stands out in today’s health-conscious market. Its commitment to using fresh dairy products with no artificial additives has made Honeymee a favorite among millennials, families, and food enthusiasts across the U.S.
For investors seeking a proven, modern, and high-margin dessert concept, the Honeymee franchise presents an opportunity to join a growing brand that blends quality, aesthetics, and profitability.
Investing in a Honeymee franchise means becoming part of a brand that’s mastered the art of combining natural ingredients with a premium customer experience. The frozen dessert market in the U.S. continues to expand, driven by consumer demand for fresh, authentic, and healthier indulgences.
Honeymee stands out because of:
Proven Brand Appeal: The “honey + ice cream” concept has a strong following, proven by consistent social media engagement and brand loyalty.
Compact, Scalable Model: Low overhead and flexible store formats (mall kiosks, standalone stores, food courts) make it accessible for new entrepreneurs.
Strong Visual Identity: Honeymee’s clean branding, Instagram-worthy presentation, and premium image attract a wide demographic.
High Repeat Business: Quality ingredients, unique product combinations, and consistent flavor ensure customer retention.
Growing Market Segment: Frozen dessert and specialty treat franchises are expected to grow steadily, creating ideal conditions for Honeymee’s continued expansion.
Honeymee was founded in 2014 in Los Angeles, California, by a team of passionate dessert lovers who wanted to bring a clean, natural approach to soft-serve ice cream. The founders’ vision was simple yet powerful — to create a premium dessert that tastes pure, looks beautiful, and feels honest. Instead of using artificial syrups or toppings, Honeymee focused on crafting “True Milk Ice Cream”, made from 100% fresh California milk, free from added sugar, coloring, or preservatives.
The idea took off immediately. What started as a small boutique dessert shop in the heart of Los Angeles quickly became a social media sensation, drawing long lines of customers eager to try their signature creation — soft, milky ice cream drizzled with pure honey or a real honeycomb chip. Its Instagram-worthy presentation and guilt-free indulgence helped Honeymee stand out in a competitive dessert market dominated by artificial and heavily processed brands.
By 2016, Honeymee began expanding through franchising, opening locations in major California cities such as Los Angeles, Irvine, and San Diego, followed by national expansion into Nevada, Texas, and New York. Each franchise location mirrors the brand’s signature minimalist aesthetic — bright, modern interiors designed to enhance the customer experience and align with the brand’s premium identity.
As of 2025, Honeymee operates 25+ franchise units across the United States, with a focus on urban centers, shopping malls, and mixed-use retail spaces. The company continues to grow steadily, powered by an increasing consumer demand for high-quality, natural desserts and a strong franchisor support system that empowers franchisees to succeed.
Honeymee operates within the frozen dessert and quick-service restaurant (QSR) sector, positioning itself as a premium dessert café brand that merges health, simplicity, and indulgence. It’s owned and operated by a dedicated corporate team based in California, committed to maintaining consistency, innovation, and sustainable brand growth across all franchise locations.
Honeymee provides comprehensive franchise training and ongoing support to ensure each franchisee can successfully operate and grow their business.
Pre-Launch Support:
Assistance with site selection and lease negotiation.
Store design and layout guidance to maintain brand consistency.
Equipment procurement and vendor partnerships.
Initial Training:
A complete training program at Honeymee headquarters or a certified location, covering operations, management, and product preparation.
Marketing and social media training to help franchisees attract customers from day one.
Ongoing Support:
Continuous product innovation and menu development.
Marketing materials, seasonal campaigns, and brand updates.
Regular business reviews, operational support, and access to the Honeymee franchise network.
This robust support system ensures that franchisees can focus on delivering excellent customer service while the corporate team handles brand growth and innovation.
Honeymee is looking for franchise partners who share its passion for authentic flavors, clean ingredients, and exceptional customer experiences. The ideal Honeymee franchisee is someone who values both creativity and consistency — someone who understands that every serving of ice cream is an opportunity to create a lasting memory for customers.
Honeymee’s business model is flexible and scalable, making it ideal for both first-time entrepreneurs and seasoned investors seeking a simple yet profitable concept in the booming dessert café industry. The brand’s support structure allows franchisees to operate efficiently without requiring extensive food-service experience.
Here’s what defines the perfect Honeymee franchisee:
Passionate About Food & People: You genuinely enjoy hospitality and take pride in delivering high-quality desserts that make customers smile. A love for innovation, presentation, and premium ingredients is key.
Business-Minded & Organized: You’re capable of managing finances, staff, and day-to-day operations efficiently, ensuring smooth service and customer satisfaction.
Hands-On Operator or Growth-Focused Investor: Honeymee welcomes both owner-operators who are directly involved and investors who plan to develop multiple units under professional management.
Strong Work Ethic: You’re motivated, detail-oriented, and committed to maintaining the brand’s quality standards and visual identity.
Financially Prepared: You should have a minimum liquid capital of $150,000 and a net worth of $400,000 or higher to successfully launch and sustain your business.
Community-Oriented Entrepreneur: You enjoy engaging with your local community through events, partnerships, and creative promotions that drive foot traffic and build loyalty.
Brand-Aligned Vision: You believe in Honeymee’s mission — “Sweeten your day, the natural way” — and want to represent a brand that values honesty, simplicity, and natural ingredients.
Preferred Locations for Franchisees:
Honeymee’s concept thrives in:
Urban centers with strong pedestrian activity
Shopping malls, downtown areas, or entertainment hubs
Near universities, tourist attractions, and residential communities
Premium mixed-use developments or trendy café districts
| Category | Estimated Cost (USD) |
|---|---|
| Total Investment Required | $250,000 – $400,000 |
| Minimum Investment | $150,000 |
| Franchise Fee | $35,000 |
| Royalty Fee | 5% of gross sales |
| Marketing/Advertising Fee | 2% of gross sales |
| Working Capital | $25,000 – $50,000 |
| Build-Out & Equipment Cost | $100,000 – $180,000 |
| Initial Inventory & Supplies | $10,000 – $15,000 |
| Expected ROI | 20% – 30% annually |
| Average Break-Even Time | 12 – 24 months |
| Potential Revenue Streams | In-store sales, delivery orders, catering, limited-time seasonal products |
With its efficient operations and strong profit margins, Honeymee offers an attainable path to financial success in a growing niche market.
