2016
10
$100,000
$35,000
$400,000
No
Ideal Nutrition is one of America’s most promising meal prep and health food franchise brands, built on the growing demand for nutritious, convenient, and affordable meals. Founded on the belief that “eating healthy should be easy,” Ideal Nutrition delivers freshly prepared, chef-inspired meals that make healthy living accessible to everyone. The brand has quickly earned a strong reputation for consistency, flavor, and quality, serving both health-conscious individuals and busy professionals who value convenience without compromising nutrition.
Ideal Nutrition’s franchise concept thrives at the intersection of wellness, fitness, and fast-casual dining. With a scalable business model, a strong customer loyalty base, and a proven system of operations, the brand positions itself as an ideal investment opportunity in today’s booming health and wellness sector. Whether operating through storefronts, delivery hubs, or corporate catering, Ideal Nutrition franchises are designed to maximize efficiency and profitability.
The health food and meal prep industry in the U.S. is projected to continue growing as consumers increasingly prioritize health, convenience, and transparency in what they eat. Ideal Nutrition sits perfectly within this trend, offering a proven concept backed by years of experience in food production, menu development, and franchise operations.
Investors choose Ideal Nutrition because it offers:
High-Growth Market: Positioned in the thriving health and wellness industry with strong consumer demand.
Turnkey Model: Comprehensive franchise setup with site selection, menu guidance, and marketing systems.
Recurring Revenue Streams: Subscription-based meal plans and repeat customers ensure stable cash flow.
Brand Credibility: Recognized as a trusted, results-driven brand with consistent quality standards.
Flexible Formats: Opportunities for both retail storefronts and centralized meal prep facilities.
Established Year: 2016
Founders: Luke Haynes and Marley Foley
Headquarters: West Palm Beach, Florida, USA
Industry: Health Food, Meal Prep, Fast Casual Dining
Franchise Units: 10+ locations across Florida and expanding nationwide
Ideal Nutrition began as a single location in Palm Beach County with a mission to make healthy eating effortless. The founders, passionate about fitness and nutrition, recognized a gap in the market — consumers wanted ready-to-eat meals that were both healthy and delicious. Over time, the brand grew rapidly due to its innovative meal prep model, offering over 40 rotating menu items each week, tailored to various dietary goals.
Today, Ideal Nutrition is known for its streamlined production system, efficient distribution network, and ability to serve retail customers, gyms, corporate clients, and direct online orders seamlessly. The company continues to expand throughout the U.S., targeting major metropolitan areas and health-conscious communities.
Ideal Nutrition is committed to ensuring every franchisee succeeds from day one. The brand provides a comprehensive training and support program that covers every aspect of operations, marketing, and management.
Pre-Launch Support:
Guidance on site selection and store layout.
Assistance with design, construction, and equipment setup.
Vendor connections and supply chain access for meal ingredients and packaging.
Marketing launch plan and local area promotions.
Initial Training Program:
Multi-week operational training at Ideal Nutrition headquarters.
Staff training on meal preparation, service protocols, and inventory management.
Technology training for POS systems, online ordering, and delivery management.
Ongoing Support:
Continuous menu innovation and seasonal product updates.
Marketing and social media support with localized ad campaigns.
Regular field visits and business performance evaluations.
Dedicated franchise support manager for ongoing guidance.
Ideal Nutrition’s franchise model is designed for simplicity and operational efficiency, with strong systems that allow owners to focus on customer experience and business growth.
Ideal Nutrition seeks passionate entrepreneurs who value health, customer service, and operational excellence. You don’t need to be a chef or a nutrition expert — but you should share a commitment to promoting healthy lifestyles and building community relationships.
The ideal candidate:
Has strong business acumen or management experience.
Possesses leadership and people management skills.
Is passionate about wellness, fitness, or the food industry.
Has a minimum liquid capital of $100,000 and a total investment capacity of $250,000–$400,000.
Prefers high-traffic locations such as urban centers, college towns, or areas near gyms and health clubs.
Whether you’re a first-time investor or an experienced multi-unit operator, Ideal Nutrition provides the resources and support you need to operate a thriving health-focused business.
| Investment Category | Amount (USD) |
|---|---|
| Total Investment Required | $250,000 – $400,000 |
| Minimum Investment Required | $100,000 |
| Franchise Fee | $35,000 |
| Royalty Fee | 6% of gross sales |
| Marketing Fee | 2% of gross sales |
| Average Store Size | 1,200 – 1,800 sq. ft. |
| Working Capital | $30,000 – $50,000 |
| Break-Even Time | 12 – 18 months |
| Average ROI | 20% – 30% annually |
| Revenue Streams | In-store sales, online orders, meal subscriptions, catering, and gym partnerships |
| Franchise Units | 10+ (expanding across the U.S.) |
