Established
2010
Franchise Units
5
Minimum Investment
$150,000
Franchise Fee
$35,000
Total Investment Range
$300,000
Home Based
No
Description
Lashes by Ann has become one of the most recognized names in luxury lash artistry—a brand known for precision techniques, natural-looking results, and a studio experience that feels refined, warm, and unmistakably premium. For over a decade, the company has earned a loyal following across the beauty and aesthetics market, standing out for its approach to high-quality eyelash extensions, meticulous application standards, and customer-first service culture.
As beauty trends shift toward semi-permanent solutions and low-maintenance enhancement routines, Lashes by Ann continues to lead with innovation, consistency, and a reputation that speaks for itself. With a proven track record, a strong brand identity, and a business model designed for scalability, the Lashes by Ann franchise presents a compelling opportunity for investors looking to enter the fast-growing lash and beauty bar category in the USA.
The franchise gives owners the ability to operate a modern, boutique-style lash studio backed by premium positioning, a loyal customer base, and a complete operational blueprint that makes it easier to grow revenue, retain clients, and build a strong team of certified lash artists. Whether in dense urban markets or affluent suburban neighborhoods, Lashes by Ann offers a service that remains in high demand—beauty enhancement with trusted quality.
Background
Established Year: 2010
Founders: Ann Vu (Founder & Lead Trainer)
Franchise Active Units (Current Number): 5+ (with ongoing expansion opportunities)
Industry Category: Beauty, Lash Extensions, Aesthetics, Personal Services
Headquarters: USA
Lashes by Ann was founded in 2010 by lash expert Ann Vu, who launched the brand after identifying a need for highly trained lash technicians and a more elevated studio experience. The company started as a single boutique studio and quickly grew into a go-to destination for quality lash extensions, especially among clients seeking natural-looking results rather than mass-market application styles.
Over time, the brand refined its signature lash application process, product standards, client consultations, and refill management systems. These processes became the foundation of its franchise model, allowing new owners to replicate the same high-end service that built the original studio’s reputation.
Today, Lashes by Ann is recognized as a leader in lash artistry, training, and customer satisfaction. The brand continues to expand its footprint while maintaining its boutique appeal, attention to detail, and hands-on craft that clients consistently trust.
Support Training
Lashes by Ann offers a structured, end-to-end training and support program designed to equip franchise owners with everything needed to launch, run, and scale a profitable beauty studio.
Pre-Launch Support
• Site selection consulting to help secure high-traffic, suitable retail spaces
• Studio layout, interior design & build-out guidance reflecting the brand’s modern aesthetic
• Pre-opening business planning, including hiring plans, equipment lists, supply sourcing, and launch strategy
• Initial marketing campaigns, including grand-opening promotions and social media branding
Operational Training
• Comprehensive lash artistry certification training, taught by master trainers
• Technique training covering classic, hybrid, volume, and mega-volume lashes
• Standardized service protocols, quality assurance, aftercare guidelines, and refinement techniques
• Software setup for scheduling, membership management, and CRM
Marketing Support
• Digital marketing toolkit with branded templates
• Local lead-generation guidance
• Social media content frameworks and promotional calendars
• Reputation management, review strategy, and customer retention systems
Ongoing Support
• Dedicated franchise field support managers
• Continuous education and advanced lash technique training
• Regular operational audits to maintain brand standards
• New service rollouts, product upgrades, and marketing innovations
Ideal Candidate
Lashes by Ann is a strong match for entrepreneurs who appreciate the beauty industry’s blend of creativity, service, and recurring income. The ideal franchisee typically fits one or more of the following profiles:
• Beauty enthusiasts, cosmetologists, estheticians, or lash artists looking to elevate their careers with business ownership
• First-time entrepreneurs who want a structured, proven business model in a rapidly growing category
• Multi-unit investors seeking scalable beauty concepts with manageable operational complexity
• Owners with a passion for client relationships, hospitality, and service-driven environments
• Investors with $150K–$300K capital capacity, depending on market size
Preferred markets include high-footfall retail corridors, upscale suburban communities, shopping plazas, mixed-use developments, and lifestyle-oriented neighborhoods.
Financial Detail
| Category | Amount / Range (USD) |
|---|---|
| Total Investment Required | $150,000 – $300,000 |
| Minimum Investment Required | Approx. $150,000 |
| Franchise Fee | $35,000 – $45,000 |
| Studio Build-Out & Infrastructure | $70,000 – $150,000 |
| Initial Lash Equipment & Inventory | $8,000 – $15,000 |
| Marketing Budget (Pre-Launch + Launch) | $8,000 – $15,000 |
| Working Capital | $20,000 – $40,000 |
| Royalty Fees | 5% – 7% of gross sales |
| Brand/Marketing Fund Contribution | 1% – 2% of gross sales |
| Average Break-Even Timeline | 6 – 14 months |
| Expected ROI | Within 12 – 24 months |
| Franchise Units | 5+ Active Units |
| Potential Revenue Streams | Lash Extensions, Refills, Memberships, Lash Lifts, Tints, Beauty Retail |