Established
2009
Franchise Units
65
Minimum Investment
$100,000
Franchise Fee
$45,000
Total Investment Range
$454,000
Home Based
No
Description
Le Macaron French Pastries® is family owned and operated, and revolutionizing the retail bakery sector by offering an elegant French pâtisserie concept characterized by luxury and simplicity that cultivates the French way of life. We stand out as an upscale yet affordable retail experience centered around a French favorite, original and elegant, whose history is centuries old. Our decadent product line is complete with handcrafted authentic French macarons, French gelato, gourmet chocolates, handmade candies and artisanal European style coffees. Essentially, our patisseries offer little luxuries that make people smile one bite at a time.
Le Macaron gives Franchise Owners an opportunity to start a unique, niche bakery business of their dreams with no experience necessary. Our owners enjoy simple, streamlined operations with no on-site baking as all of our delicacies are made from the highest quality ingredients and crafted at our confectionery by our master French chefs. This means no expensive kitchen equipment, flexible footprint and minimal staffing requirements. Our initial investment is much lower compared to other concepts within our industry, and we offer three different business models: cart, kiosk, and café to ensure there is a model for every type of investor! With close to 50 locations and counting, Le Macaron French Pastries® invites communities nationwide to indulge in a simpler way of life.
Background
Established: 2009
Started Franchising: 2012
Franchised Units: 65
Company Owned Units: 3
States Registration: All except HI, NY, RI, Pending: CA, IL, MD, MN, ND, WA
Canada Franchises: No
International Franchises: No
Support Training
Financial Assistance: 3rd party
Site Selection Assistance: Yes
Lease Negotiation Assistance: Yes
Co-Operative Advertising: Not required at this time
Training Support: For 2 people, 3-day training in Orlando, FL with an optional 1 day at Le Macaron Corporate in Sarasota, FL. Training covers store setup, inventory management and ordering, POS system, product knowledge, operations and customer service, quality control, human resources - employee training and hiring, marketing best-practices, accounting, reporting and more.
On-going Support: As needed
Ideal Candidate
Our family of Franchise Owners chose Le Macaron French Pastries because we capture the French spirit and share it with our happy customers. Owners and/or their general managers can be very proud of our delicious assortment of high quality and authentic French products and dependent on the business model a typical day in the life would include the following:
- Sharing the French culture with customers through sampling and education
- Managing employees
- Completing daily reports
- Cleaning and housekeeping
- Maintaining inventory and placing orders when necessary
- Marketing
- Booking catering and events
- Restocking display cases
- Payroll
IDEAL CANDIDATE:
Our Franchise Owners, whether owner-operators or investors take pride in creating an upscale retail oasis that introduces a new culinary standard within their communities. They love to have fun in their cafés and genuinely engage customers while sharing a piece of French culture.
We are looking for candidates with solid operation skills, who are motivated and have a desire to share our delicious mission of transforming the culinary culture across the U.S.. Although we love to work with first-time entrepreneurs, we are also looking for multi-unit owners that understand the power of leveraging cross-marketing efforts by combining cafés, kiosks, and carts.
- Owner-Operator OR Semi-Absentee/Absentee Owners
- A strong belief in Le Macaron French Pastries products and business model
- Desire to engage guests and a passion for excellence in customer service
- Basic business knowledge and the willingness to learn
- The ability to lead with the attitude of a team player
- Community focused
- Multiple Unit Capable
Financial Detail
Minimum Liquidity: $100,000
Minimum Net Worth: $350,000
Total Investment: $91,730 - $454,000
Pastry Shop or Permanent Kiosk: $154,180 - $454,000
Food Truck: $112,530 - $147,000
Mobile Kiosk: $91,730 - $139,500
Franchise Fee: Single: $45,000 3 pk: $99,000
Royalty: 6%
Marketing: 1%
Average Number of Employees: 1-4 per shift; 10-14 on payroll
Item 19: Yes
E2 Visa Candidates: Yes
Semi-absentee: Yes (must have manager or asst manager overseeing daily ops)
Home Based: No
B2B: No
Master Franchise Opportunities: No
Veteran Discount: Yes, 20%