Established
2018
Franchise Units
300
Minimum Investment
$450,000
Franchise Fee
$35,000
Total Investment Range
$850,000
Home Based
No
Description
Oola Bowls has emerged as one of the most exciting and fast-growing brands in the better-for-you food and beverage space. Built around premium açaí bowls, superfood smoothies, and clean-label ingredients, the brand blends Hawaiian-inspired flavors with a lifestyle-focused, community-driven concept. As consumer demand for nutritious, plant-based, and feel-good food continues to rise across the United States, Oola Bowls has positioned itself as a category leader within the health-focused quick-service restaurant (QSR) segment.
What truly differentiates Oola Bowls is its balance of simplicity and scalability. The menu is streamlined yet versatile, operations are efficient, and the brand aesthetic is modern, vibrant, and instantly recognizable. Each location is designed to be a neighborhood hub—appealing to fitness enthusiasts, families, students, and professionals alike. With strong unit economics, high repeat traffic, and a loyal customer base, Oola Bowls offers franchisees a compelling opportunity to own a future-ready food franchise aligned with long-term wellness trends.
Why Invest in This Franchise?
Investing in an Oola Bowls franchise means tapping into multiple powerful consumer trends at once—health, convenience, sustainability, and experiential dining.
Key reasons investors are drawn to Oola Bowls include:
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Explosive Health & Wellness Demand: Açaí bowls and superfoods are no longer niche; they are mainstream staples for modern consumers.
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Proven, Scalable Model: Designed for efficient operations, fast throughput, and consistent quality across locations.
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Strong Brand Identity: Youthful, energetic branding that resonates across demographics and markets.
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High Repeat Business: Subscription-style loyalty behavior driven by daily routines like workouts, breakfast, and post-work snacks.
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Multi-Channel Revenue: In-store dining, takeout, delivery, catering, and digital ordering platforms.
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Lifestyle-Friendly Ownership: Daytime-focused operations with limited late-night hours compared to traditional QSR brands.
Background
Established Year: 2018
Industry Category: Health Food Franchise / Fast-Casual QSR / Smoothie & Açaí Bowl Franchise
Founders: Inspired by a group of health-focused entrepreneurs with deep roots in Hawaii’s surf and wellness culture
Brand Journey & History:
Oola Bowls was founded with a simple mission—to serve fresh, high-quality açaí bowls using responsibly sourced ingredients while creating a laid-back, welcoming vibe. Starting from its Hawaiian roots, the brand quickly gained traction for its flavor-forward bowls, consistency, and lifestyle appeal. Rapid customer adoption fueled expansion, leading Oola Bowls to develop a structured franchise system capable of supporting multi-unit growth across the U.S.
Franchise Active Units: 300+ locations operating and in development across the United States
Ownership & Market Presence:
Oola Bowls operates nationwide, with strong penetration in suburban and urban markets, college towns, and health-conscious communities. The brand continues to expand through both single-unit and multi-unit franchise partners.
Support Training
Oola Bowls offers a comprehensive, end-to-end support system designed to guide franchisees from initial onboarding through long-term growth.
Pre-Launch Support
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Site selection guidance and demographic analysis
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Store design, layout standards, and equipment specifications
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Vendor and supply chain setup
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Assistance with permits, licenses, and pre-opening logistics
Training Program
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In-depth initial training covering operations, food preparation, inventory, staffing, and guest experience
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Hands-on, in-store training for owners and management teams
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Brand standards, food safety, and quality control procedures
Operational Support
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Proven playbooks for daily operations and labor optimization
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Ongoing field support and performance reviews
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Technology systems for POS, inventory, scheduling, and reporting
Marketing & Brand Support
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National and regional marketing campaigns
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Social media strategy, digital assets, and promotional calendars
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Local store marketing guidance and grand opening support
Ongoing Support
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Continuous menu innovation and seasonal offerings
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Franchisee advisory input and system-wide best practices
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Dedicated corporate support teams for operations and marketing
Ideal Candidate
Oola Bowls is best suited for entrepreneurs and investors who are passionate about health, community, and hospitality.
Ideal candidates include:
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First-time franchise owners seeking a structured, proven system
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Multi-unit operators looking to expand into the health QSR space
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Owner-operators who enjoy people management and local marketing
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Investors aligned with wellness, fitness, and active lifestyles
Key Traits
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Strong business acumen and leadership skills
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Willingness to follow brand systems and operational standards
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Financial capacity to develop and sustain a high-quality location
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Preference for high-traffic retail, lifestyle centers, or community hubs
Financial Detail
| Financial Component | Estimated Amount (USD) |
|---|---|
| Total Investment Required | $450,000 – $850,000 |
| Minimum Liquid Capital | $250,000+ |
| Franchise Fee | $35,000 – $40,000 |
| Number of Franchise Units | Single-unit & Multi-unit |
| Leasehold Improvements / Build-Out | $200,000 – $400,000 |
| Equipment, Furniture & Fixtures | $120,000 – $200,000 |
| Initial Inventory & Supplies | $15,000 – $30,000 |
| Technology & POS Systems | $10,000 – $20,000 |
| Pre-Opening & Grand Opening Marketing | $10,000 – $20,000 |
| Training Expenses (Travel & Lodging) | $5,000 – $15,000 |
| Working Capital (3–6 months) | $50,000 – $100,000 |
| Royalty Fee | ~6% of Gross Sales |
| Brand Marketing / Ad Fund | ~2% of Gross Sales |
| Estimated Break-Even Period | 18 – 30 Months |
| Primary Revenue Streams | In-store sales, online ordering, delivery, catering |
