Established
2019
Franchise Units
1
Minimum Investment
$250,000
Franchise Fee
$30,000
Total Investment Range
$450,000
Home Based
No
Description
PastaMasta is a modern fast-casual Italian dining concept built around one simple promise: freshly made pasta, customizable flavors, and consistent quality—served fast. Designed for today’s on-the-go consumer, PastaMasta blends authentic Italian inspiration with a streamlined operating model that works equally well in high-traffic urban centers, suburban neighborhoods, food courts, and mixed-use developments across the United States.
The brand appeals to a wide demographic—from students and young professionals to families and corporate customers—by offering build-your-own pasta bowls, chef-curated signature recipes, and a rotating selection of sauces, proteins, and toppings. Its menu balances indulgence with health-conscious options, making it relevant in a market where consumers want comfort food without compromise.
From a franchise standpoint, PastaMasta positions itself as a scalable, repeatable, and operations-driven concept. The model is intentionally designed with efficient kitchen layouts, limited SKUs, and strong vendor relationships to support predictable food costs and faster service times. For franchisees, this translates into a business that is easier to manage, easier to staff, and easier to grow into multi-unit ownership.
Why Invest in This Franchise?
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High-demand Italian and pasta-based cuisine with broad consumer appeal
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Strong positioning in the fast-casual dining segment
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Customizable menu that drives repeat visits and higher average ticket size
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Streamlined operations with simplified kitchen systems
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Scalable franchise model suitable for single-unit and multi-unit operators
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Contemporary branding that resonates with younger demographics and families
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Multiple revenue channels including dine-in, takeout, delivery, and catering
Background
Brand Name: PastaMasta
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Established Year: 2019
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Industry Category: Fast-Casual Dining / Italian Food Franchise
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Founders: Founded by a group of hospitality entrepreneurs and culinary professionals with experience in fast-casual restaurant development.
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Brand Journey & Company History:
PastaMasta began as a flagship concept focused on delivering high-quality pasta with quick-service convenience. Following strong customer response and operational success, the brand refined its menu, sourcing, and workflows before launching its franchise program. The concept was scaled with consistency, efficiency, and franchise profitability in mind. -
Ownership Structure: Privately owned franchise system
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Market Presence in the USA: Growing footprint across metropolitan and suburban markets, targeting high-visibility retail locations and delivery-friendly trade areas
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Franchise Active Units:1 locations across company-owned and franchised units
Support Training
PastaMasta offers a comprehensive franchise support system designed to guide franchisees from pre-opening through long-term operations.
Pre-Launch Support
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Site selection and territory evaluation assistance
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Lease and space planning guidance
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Kitchen design and equipment specifications
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Approved vendor and supply-chain setup
Training & Onboarding
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Structured initial training program covering operations, food preparation, and quality control
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Hands-on in-store training for owners and managers
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Staff training systems and onboarding processes
Operational Support
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Detailed operations manuals and SOPs
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Ongoing field support and performance monitoring
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Cost control, labor management, and profitability guidance
Marketing & Brand Support
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Grand opening marketing strategy
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National and local marketing frameworks
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Digital marketing assets, promotions calendar, and brand guidelines
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Menu innovation and seasonal campaign support
Ongoing Assistance
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Continuous education and refresher training
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New product launches and system updates
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Access to franchise advisory resources and peer network
Ideal Candidate
PastaMasta is ideal for motivated entrepreneurs and investors seeking a structured, food-focused franchise opportunity.
Best-Suited Franchisees Typically Have:
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Experience in food service, hospitality, retail, or multi-unit management (preferred but not mandatory)
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Strong leadership and people-management skills
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Willingness to be hands-on or effectively manage an operating team
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Passion for food, customer service, and brand execution
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Financial readiness to support startup costs and early-stage operations
Preferred Locations
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High-traffic urban and suburban areas
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College towns, office districts, and lifestyle centers
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Markets with strong demand for fast-casual dining and delivery
Financial Detail
| Cost / Fee Category | Estimated Amount (USD) |
|---|---|
| Initial Franchise Fee | $30,000 – $40,000 |
| Total Initial Investment | $250,000 – $450,000 |
| Minimum Investment Required | ~$250,000 |
| Leasehold Improvements / Build-Out | $120,000 – $220,000 |
| Kitchen Equipment & Fixtures | $70,000 – $110,000 |
| Furniture, Signage & Décor | $20,000 – $40,000 |
| Technology & POS Systems | $5,000 – $10,000 |
| Initial Inventory & Supplies | $10,000 – $20,000 |
| Initial Marketing & Grand Opening | $10,000 – $20,000 |
| Working Capital (3–6 months) | $25,000 – $50,000 |
| Royalty Fee | 5% – 6% of Gross Sales |
| Brand / Marketing Fund | 1% – 2% of Gross Sales |
| Estimated Break-Even Period | 18 – 30 Months |
| Expected ROI (Well-Run Unit) | Attractive / Market-Driven |
| Franchise Units | Single-Unit & Multi-Unit |
Note: All figures are approximate and may vary based on location, store size, market conditions, and operational performance.