Established
2010
Franchise Units
1
Minimum Investment
$150,000
Franchise Fee
$25,000
Total Investment Range
$300,000
Home Based
No
Description
Pearl’s Tea has established itself as a modern, customer-focused brand in the fast-growing bubble tea and specialty beverage segment. Built around premium ingredients, customizable drink options, and visually appealing presentations, the concept strongly resonates with Gen Z and millennial consumers who seek both flavor and experience.
The brand’s menu features smooth milk teas, refreshing fruit teas, and signature tapioca pearls, all crafted with consistency and quality at the forefront. Store designs are contemporary and welcoming, encouraging social sharing and repeat visits—two critical drivers in today’s beverage market. Pearl’s Tea locations are well suited for urban centers, college towns, shopping plazas, and high-traffic lifestyle developments across the United States.
Background
Established Year: 2010
Founders: The brand was developed by beverage entrepreneurs with experience in specialty tea concepts and quick-service operations.
Brand Journey & History: What began as a single specialty tea shop quickly gained traction through strong local demand. The company refined its menu, sourcing, and store systems before expanding through franchising.
Ownership: Operates under a centralized corporate structure that oversees brand standards, supply chain, and franchise development.
Market Presence in the USA: Pearl’s Tea continues to expand across multiple states, targeting metro and suburban markets with strong youth and family demographics.
Industry Category: Beverage Franchise / Bubble Tea & Specialty Drinks.
Franchise Active Units: 1
Support Training
Pearl’s Tea delivers end-to-end support designed to help franchisees launch efficiently and operate with confidence.
Pre-Launch Support
-
Assistance with site selection and lease review
-
Store design guidelines, layouts, and equipment specifications
-
Approved vendor access and supply chain onboarding
-
Local marketing strategy and grand-opening planning
Training Program
-
Comprehensive training on drink preparation, quality standards, and food safety
-
POS systems, inventory controls, and daily operating procedures
-
Customer service excellence and brand culture alignment
-
Management and staff training modules
Ongoing Support
-
Dedicated franchise support representatives
-
New product introductions and seasonal menu updates
-
Marketing campaigns, promotional calendars, and creative assets
-
Ongoing operational reviews and performance guidance
Ideal Candidate
The ideal Pearl’s Tea franchisee is:
-
Passionate about food, beverages, and customer experience
-
Comfortable operating or managing a small retail team
-
Experienced in business, retail, or hospitality (preferred but not required)
-
Willing to follow established systems and brand standards
-
Financially prepared to invest and support the business through its ramp-up phase
-
Interested in high-traffic locations, college areas, or mixed-use developments
Both first-time franchise owners and multi-unit operators can thrive within the brand’s structured support system.
Financial Detail
| Financial Component | Estimated Amount (USD) |
|---|---|
| Total Initial Investment | $150,000 – $300,000 |
| Minimum Investment Required | $150,000 |
| Franchise Fee | $25,000 – $40,000 |
| Build-Out & Equipment Cost | $70,000 – $150,000 |
| Initial Marketing & Grand Opening | $5,000 – $15,000 |
| Working Capital (3–6 Months) | $20,000 – $40,000 |
| Royalty Fee | 5% – 7% of gross sales |
| Marketing / Ad Fund Contribution | 1% – 3% of gross sales |
| Expected Break-Even Period | 18 – 30 months |
| Estimated ROI | Medium to High (location dependent) |
| Primary Revenue Streams | Milk teas, fruit teas, toppings, seasonal drinks, delivery sales |