Established
2001
Franchise Units
18
Minimum Investment
$250,000
Franchise Fee
$30,000
Total Investment Range
$500,000
Home Based
No
Description
Peño Mediterranean Grill is a modern fast-casual restaurant concept built around bold Mediterranean flavors, fresh ingredients, and a customizable dining experience that resonates with today’s health-conscious consumers. The brand blends the warmth of Mediterranean hospitality with a streamlined, contemporary service model—making it both guest-friendly and operationally efficient.
At its core, Peño Mediterranean Grill focuses on grilled proteins, vibrant vegetables, handcrafted sauces, and wholesome grains, allowing guests to build bowls, wraps, and plates that fit their lifestyle—whether they prefer high-protein meals, plant-forward options, or balanced comfort food. This flexibility positions the brand squarely within one of the fastest-growing segments of the U.S. restaurant industry: fast-casual Mediterranean dining.
From urban centers to suburban trade areas, Peño Mediterranean Grill is designed to perform in diverse markets. The clean, modern store design, efficient kitchen layout, and strong emphasis on dine-in, takeout, and third-party delivery give franchisees multiple revenue channels while keeping labor and food costs under control. For investors seeking a scalable, brand-driven restaurant franchise aligned with long-term consumer trends, Peño Mediterranean Grill represents a compelling opportunity.
Why Invest in This Franchise?
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High-Demand Cuisine Segment
Mediterranean food continues to gain popularity in the U.S. due to its perceived health benefits, bold flavors, and broad demographic appeal. -
Fast-Casual Efficiency
A simplified menu and assembly-line kitchen model support faster service times, higher throughput, and predictable operations. -
Customizable Menu Appeal
Build-your-own bowls and wraps encourage repeat visits and cater to dietary preferences such as vegetarian, vegan, and high-protein diets. -
Strong Unit Economics Potential
Streamlined operations, limited waste, and flexible footprints help control overhead and support attractive margins. -
Multi-Channel Revenue Model
Dine-in, takeout, catering, and third-party delivery expand sales beyond traditional walk-in traffic. -
Scalable Brand Vision
Designed for single-unit operators and multi-unit developers seeking regional or territory-based growth.
Background
- Established Year: 2001
- Founders: Entrepreneurial foodservice professionals with backgrounds in fast-casual restaurant operations and Mediterranean cuisine
- Industry Category: Fast-Casual Mediterranean Restaurant Franchise
- Ownership Structure: Privately held, franchise-driven growth model
- Franchise Active Units: 18 operating units in the USA, with additional locations under development.
Brand Journey & Company History
Peño Mediterranean Grill was founded to bring authentic Mediterranean flavors into a modern, fast-casual format that fits the pace of American dining habits. The founders identified a gap between traditional sit-down Mediterranean restaurants and generic quick-service options, creating a concept that delivers freshness, speed, and consistency.
Over time, the brand refined its menu, kitchen workflows, and customer experience to support franchising. Emphasis was placed on repeatability, supply chain simplicity, and strong brand standards—key factors for sustainable franchise expansion.
Support Training
Peño Mediterranean Grill offers comprehensive franchise support designed to guide owners from initial onboarding through long-term operations.
Pre-Launch Support
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Site selection guidance and demographic analysis
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Restaurant layout and design standards
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Equipment specifications and vendor coordination
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Pre-opening marketing strategy and launch planning
Training Program
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In-depth operational training for owners and managers
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Kitchen systems, food preparation, and quality control
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POS systems, inventory management, and cost controls
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Customer service standards and brand culture
Operational Support
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Ongoing field support and performance reviews
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Standard operating procedures and playbooks
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Menu updates and seasonal promotions
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Supply chain optimization and approved vendors
Marketing & Brand Support
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National and local marketing frameworks
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Digital marketing guidance and social media strategy
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Grand-opening and local store marketing campaigns
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Brand assets, promotional materials, and messaging
Ongoing Development
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Continuous training updates
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Business coaching and best-practice sharing
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New product development and menu innovation
Ideal Candidate
Peño Mediterranean Grill is well-suited for motivated entrepreneurs and investors who value structure, brand consistency, and operational excellence.
Best Fit Franchisees Include:
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Owner-operators seeking an active role in daily operations
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Multi-unit restaurant operators looking to diversify portfolios
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First-time franchise owners with strong management skills
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Investors passionate about food, hospitality, and healthy dining
Key Traits:
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Strong leadership and people-management ability
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Commitment to brand standards and guest experience
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Financial readiness to meet investment requirements
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Interest in developing one or multiple locations
Location Preferences:
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High-traffic urban corridors
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Dense suburban neighborhoods
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Mixed-use developments, retail plazas, and lifestyle centers
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Markets with strong demand for fast-casual and healthy dining options
Financial Detail
| Financial Component | Estimated Amount (USD) |
|---|---|
| Total Initial Investment | $250,000 – $500,000 |
| Minimum Investment Required | ~$250,000 |
| Franchise Fee | $30,000 – $45,000 |
| Build-Out & Leasehold Improvements | $120,000 – $250,000 |
| Kitchen Equipment & POS Systems | $30,000 – $60,000 |
| Furniture, Fixtures & Signage | $25,000 – $50,000 |
| Initial Inventory & Supplies | $8,000 – $15,000 |
| Pre-Opening & Grand Opening Marketing | $10,000 – $20,000 |
| Working Capital (3–6 months) | $20,000 – $40,000 |
| Royalty Fee | 5% – 6% of gross sales |
| Brand / Marketing Fund Contribution | 1% – 2% of gross sales |
| Estimated Break-Even Period | 18 – 30 months |
| Expected ROI | Market & operations dependent |
| Primary Revenue Streams | Dine-in, Takeout, Delivery, Catering |
All figures are indicative estimates for the U.S. market and may vary based on location, size, and local market conditions.
