Established
1998
Franchise Units
43
Minimum Investment
$200,000
Franchise Fee
$25,000
Total Investment Range
$400,000
Home Based
No
Description
The Planet Sub franchise represents a strong opportunity in the fast-casual sandwich segment, a category that continues to show consistent demand across the United States. Known for its bold flavors, generously portioned toasted subs, and commitment to fresh ingredients, Planet Sub has carved out a loyal following among customers who want something more indulgent than traditional cold subs.
Planet Sub positions itself as a premium, made-to-order sub shop with a focus on hot, toasted sandwiches, proprietary sauces, and a menu designed to stand out in a crowded QSR marketplace. The brand appeals to lunch and dinner crowds alike, benefiting from strong repeat business, catering demand, and a simple, scalable operating model.
For entrepreneurs seeking a food franchise with a proven concept, recognizable branding, and room for expansion in many U.S. markets, Planet Sub offers an attractive balance of operational simplicity and strong average ticket potential. Its streamlined menu, efficient kitchen design, and franchise-friendly systems make it well suited for both first-time franchisees and experienced multi-unit operators.
Why Invest in This Franchise?
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Established Brand Identity – Planet Sub is recognized for hot, toasted subs with distinctive flavor profiles, helping it stand apart from traditional sandwich chains.
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Strong Demand in Fast-Casual Dining – Consumers continue to favor quick, customizable meals with high perceived value.
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Efficient Operating Model – Simplified food prep, limited menu complexity, and manageable staffing needs support healthy margins.
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Multiple Revenue Channels – Dine-in, takeout, online ordering, delivery, and catering all contribute to diversified revenue.
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Growth-Friendly Franchise System – Designed to support both single-unit owners and multi-unit expansion strategies.
Background
Established Year: 1998
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Founders: Planet Sub was founded by entrepreneurs focused on elevating the traditional sub sandwich through hot, toasted preparation and bold flavor combinations.
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Brand Journey & History: Starting as a single sandwich shop, Planet Sub steadily expanded by refining its menu, perfecting its toasted-sub concept, and building systems to support franchised growth.
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Ownership: Operates as a franchised brand with a strong emphasis on owner-operator success.
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Market Presence in the USA: Planet Sub has franchised locations across multiple U.S. states, with additional opportunities available in underdeveloped territories.
- Industry Category: Quick Service Restaurant (QSR) / Fast-Casual Sandwich Franchise
- Franchise Active Units: Approximate 43 locations across the United States.
Support Training
Planet Sub provides structured, end-to-end support to help franchisees open and operate successfully.
Pre-Launch Support
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Site selection assistance and territory evaluation
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Store design guidelines and build-out coordination
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Equipment specifications and approved vendor access
Initial & Ongoing Training
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Comprehensive training covering food preparation, safety, and quality standards
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POS system usage, inventory control, and cost management
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Hiring, staff training, and daily operations management
Operational & Business Support
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Detailed operations manuals and standard procedures
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Ongoing field support and performance reviews
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Guidance on improving efficiency, labor control, and profitability
Marketing & Brand Support
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National and local marketing direction
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Grand opening and launch support
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Digital ordering systems, loyalty programs, and promotional tools
Ideal Candidate
Planet Sub is ideal for driven entrepreneurs who enjoy hands-on business ownership and customer engagement.
Preferred Franchisee Traits:
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Owner-operators or investors seeking a semi-absentee model
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Restaurant or hospitality experience is helpful but not required
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Strong leadership, people management, and operational discipline
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Financial readiness to meet investment requirements
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Interest in developing one or multiple units within a protected territory
Ideal Locations:
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High-traffic retail areas
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Urban and suburban markets
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Locations with strong lunch, dinner, and catering demand
Financial Detail
| Cost Component | Estimated Amount (USD) |
|---|---|
| Total Investment Required | $200,000 – $400,000 |
| Minimum Investment Required | ~$200,000 |
| Franchise Fee | $25,000 – $35,000 |
| Infrastructure & Build-Out | $100,000 – $200,000 |
| Equipment & Signage | $40,000 – $80,000 |
| Initial Marketing Budget | $5,000 – $10,000 |
| Working Capital | $20,000 – $40,000 |
| Royalty Fee | ~6% of gross sales |
| Marketing Contribution | ~2% of gross sales |