Established
2015
Franchise Units
2
Minimum Investment
$250,000
Franchise Fee
$35,000
Total Investment Range
$450,000
Home Based
No
Description
The Poke House franchise represents a modern, health-forward quick-service restaurant concept built around fresh, customizable poke bowls inspired by Hawaiian cuisine and global flavors. As consumer demand continues to rise for clean eating, fast-casual dining, and customizable meals, Poke House has positioned itself as a premium yet approachable brand in the competitive poke bowl segment.
Known for its vibrant presentation, high-quality proteins, fresh vegetables, house-made sauces, and efficient service model, Poke House appeals strongly to urban professionals, health-conscious millennials, Gen Z diners, and families alike. The brand combines speed, transparency, and taste—delivering restaurant-quality meals without long wait times.
In the U.S. market, where consumers increasingly prioritize wellness, sustainability, and convenience, Poke House fits squarely within one of the fastest-growing foodservice categories. Its scalable footprint, streamlined kitchen operations, and strong unit economics make it an attractive franchise opportunity for investors seeking a future-ready food brand with strong brand appeal.
Why Invest in This Franchise?
Investing in a Poke House franchise offers several compelling advantages:
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High-Growth Category: Poke bowls continue to gain popularity across the U.S., driven by demand for fresh, protein-rich, customizable meals
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Fast-Casual Sweet Spot: Combines premium ingredients with quick-service efficiency
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Strong Brand Positioning: Modern branding, visually appealing menu, and strong social-media appeal
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Operational Simplicity: Limited cooking, reduced labor complexity, and streamlined prep processes
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Multiple Revenue Streams: Dine-in, takeout, delivery platforms, catering, and corporate orders
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Scalable Model: Suitable for single-unit owners and multi-unit franchise developers
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Urban & Suburban Appeal: Performs well in high-footfall locations, college towns, lifestyle centers, and mixed-use developments
Background
Established Year: 2015
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Founders: Founded by a team of food entrepreneurs with backgrounds in hospitality, branding, and operations
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Brand Journey: Poke House began with a mission to elevate poke from a niche offering into a mainstream fast-casual favorite. The brand quickly gained traction for its ingredient quality, modern store design, and consistent guest experience
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Company History & Ownership: Privately owned and operated, with a focus on controlled expansion and brand consistency
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Franchise Active Units: Over 2+ locations operating across the U.S.
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Market Presence in USA: Strong presence in metropolitan and high-growth suburban markets
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Industry Category: Fast-Casual Restaurants | Health-Focused Dining | Poke Bowl Franchise
Support Training
Poke House offers a comprehensive franchise support system designed to help franchise partners launch, operate, and scale successfully.
Pre-Launch Support
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Site selection guidance and market feasibility analysis
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Lease negotiation assistance and space planning
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Restaurant layout, kitchen design, and equipment specifications
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Vendor sourcing and supply chain setup
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Pre-opening project management support
Training & Operations
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Initial franchisee and management training program
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In-store, hands-on operational training
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Standard operating procedures (SOPs) for food prep, service, and quality control
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POS system setup and technology training
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Food safety, hygiene, and compliance training
Marketing & Brand Support
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Grand opening marketing strategy and launch campaigns
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Digital marketing assets and brand guidelines
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Social media content frameworks and promotional calendars
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Local store marketing strategies to drive repeat traffic
Ongoing Support
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Dedicated franchise support team
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Performance benchmarking and sales analytics
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New product development and seasonal menu innovation
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Ongoing operational audits and improvement recommendations
Ideal Candidate
The ideal Poke House franchisee is a motivated entrepreneur or investor who aligns with the brand’s values of quality, consistency, and customer experience.
Best suited for individuals who:
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Have experience in foodservice, hospitality, or retail (preferred but not required)
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Possess strong people-management and leadership skills
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Are passionate about health-focused, fresh food concepts
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Can commit to hands-on or semi-absentee ownership
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Have access to the required investment capital
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Are interested in urban, suburban, or high-traffic lifestyle locations
Multi-unit operators and area developers with strong local market knowledge are especially encouraged.
Financial Detail
| Cost / Fee Category | Estimated Amount (USD) |
|---|---|
| Total Investment Required | $250,000 – $450,000 |
| Minimum Investment Required | ~$250,000 |
| Franchise Fee | $35,000 – $45,000 |
| Store Build-Out & Infrastructure | $120,000 – $220,000 |
| Equipment & Fixtures | $70,000 – $110,000 |
| Initial Marketing / Grand Opening | $10,000 – $20,000 |
| Working Capital (3–6 Months) | $30,000 – $60,000 |
| Royalty Fee | 5% – 6% of Gross Sales |
| Marketing / Brand Fund Fee | ~2% of Gross Sales |
| Expected Break-Even Period | 18 – 30 Months |
| Estimated ROI Timeline | 2 – 3 Years (location dependent) |
| Revenue Streams | Dine-In, Takeout, Delivery, Catering, Corporate Orders |
Figures are approximate and may vary based on location, size, and market conditions.