Established
2012
Franchise Units
150
Minimum Investment
$150,000
Franchise Fee
$45,000
Total Investment Range
$350,000
Home Based
No
Description
Profile by Sanford is a science-based, medically supported weight loss and lifestyle coaching franchise that has established a strong reputation in the U.S. health and wellness industry. Built around sustainable results rather than short-term dieting trends, the concept combines personalized nutrition plans, one-on-one health coaching, and clinically developed products to help members achieve and maintain healthier lives.
What truly sets Profile by Sanford apart is its structured, research-driven approach. Members receive customized programs tailored to their goals, body composition, and lifestyle, supported by certified health coaches and advanced tracking tools. This focus on accountability, education, and behavior change has made the brand highly appealing to individuals looking for safe, proven, and long-lasting weight management solutions.
From an investor’s perspective, Profile by Sanford represents a premium franchise opportunity in a fast-growing sector. With rising obesity rates, increased preventive healthcare awareness, and demand for personalized wellness solutions, the brand is well-positioned for long-term growth. Its professional clinic-based model fits seamlessly into retail, medical, and community-centered locations across the United States.
Why Invest in This Franchise?
Investing in Profile by Sanford means entering the thriving weight management and wellness industry with a credible, established brand.
-
Medically supported, research-driven business model
-
Strong recurring revenue through coaching memberships and product sales
-
High consumer demand driven by long-term health trends
-
Premium brand positioning with professional clinic environments
-
Personalized coaching approach that increases client retention
-
Scalable model with single-unit and multi-unit opportunities
-
Purpose-driven business that delivers real community impact
Background
Established Year: 2012
-
Founders: Developed by the Sanford Health research and wellness teams
-
Industry Category: Health & Wellness / Weight Loss / Nutrition Coaching
-
Ownership: Operates as part of Sanford Health’s wellness initiatives
-
Franchise Active Units: 150+ locations across the USA
Profile by Sanford was created to transform clinical nutrition research into a practical, consumer-friendly weight loss system. Originating within one of the largest not-for-profit healthcare systems in the country, the program was designed to bridge the gap between medical science and everyday lifestyle change.
Since launching its franchise program, Profile by Sanford has expanded steadily across multiple U.S. regions. Its emphasis on credibility, coaching, and results has helped it gain strong brand recognition and consistent performance at the unit level.
Support Training
Profile by Sanford delivers comprehensive support to ensure franchise owners are set up for success from day one and beyond.
Pre-Launch Support
-
Assistance with site selection and territory evaluation
-
Clinic design standards and build-out guidance
-
Equipment planning and supplier coordination
-
Pre-opening marketing strategy and launch execution
Initial Training
-
Structured onboarding and franchise orientation
-
Coaching systems, nutrition protocols, and compliance training
-
Sales consultations, member acquisition, and conversion strategies
-
Operational systems and clinic management processes
Operational & Ongoing Support
-
Proven standard operating procedures
-
Staffing guidance, hiring frameworks, and coach development
-
Technology platforms for scheduling, tracking, and reporting
-
Ongoing performance reviews and business coaching
Marketing Support
-
National brand marketing initiatives
-
Digital marketing tools, CRM access, and promotional assets
-
Local marketing playbooks and community outreach strategies
-
Referral and member retention programs
Ideal Candidate
Profile by Sanford is best suited for entrepreneurs and investors who are passionate about health, wellness, and people-focused businesses.
Ideal Candidates
-
Business owners or investors seeking a scalable wellness concept
-
Professionals from healthcare, fitness, nutrition, or service industries
-
Multi-unit operators looking to diversify into a resilient sector
-
Individuals motivated by helping others achieve healthier lifestyles
Key Attributes
-
Strong leadership and team management skills
-
Customer-centric mindset with consultative sales ability
-
Commitment to brand standards and service quality
-
Financial capacity to meet franchise investment requirements
Preferred Locations
-
High-visibility retail or medical-adjacent sites
-
Communities with health-conscious, middle- to upper-income demographics
-
Growing suburban and urban markets across the United States
Financial Detail
| Investment Component | Estimated Amount (USD) |
|---|---|
| Total Investment Required | $150,000 – $350,000 |
| Minimum Investment Required | Approx. $150,000 |
| Franchise Fee | $45,000 |
| Build-Out & Infrastructure | $60,000 – $120,000 |
| Equipment & Technology | $20,000 – $40,000 |
| Initial Marketing Budget | $10,000 – $25,000 |
| Working Capital | $25,000 – $60,000 |
| Royalty Fees | Ongoing percentage of gross sales |
| Advertising Fees | National & local contributions |
| Expected ROI | Approximately 24–36 months |
| Break-Even Time | Around 18–30 months |
| Revenue Streams | Coaching memberships, nutrition programs, product sales, renewals |
