Established
2018
Franchise Units
12
Minimum Investment
$250,000
Franchise Fee
$55,000
Total Investment Range
$600,000
Home Based
No
Description
Raining Berries is redefining the modern café experience with a colorful, community-driven brand centered around superfood bowls, premium coffees, handcrafted beverages, and a vibrant hospitality culture. Built on the belief that food can bring people together, Raining Berries blends health-forward menu innovation with an elevated yet accessible café environment—creating a destination where guests stay longer, return often, and feel part of something bigger than a quick-service transaction.
The brand stands out for its fresh açaí and pitaya bowls, signature fruit blends, artisanal espresso drinks, wellness beverages, and a visually striking store design that instantly differentiates it from traditional cafés. With consumers shifting toward better-for-you fast casual options, Raining Berries has positioned itself at the center of two powerful trends: the rise of functional superfoods and the continued growth of specialty coffee.
Backed by a mission rooted in diversity, inclusion, and community building, Raining Berries offers a franchise opportunity that goes beyond food—it delivers a lifestyle brand with strong customer loyalty, competitive economics, and a scalable model built for both seasoned operators and emerging entrepreneurs.
Why Invest in the Raining Berries Franchise?
Investing in Raining Berries means joining a rapidly expanding brand with a unique product mix and a strong emotional pull. Unlike traditional cafés or juice bars, Raining Berries successfully spans multiple high-demand categories—superfood bowls, coffees, teas, smoothies, and light café bites—giving franchisees multiple revenue streams from day one.
The brand benefits from:
• A strong differentiation factor – Vibrant, Instagram-worthy interiors, a culture-first brand identity, and a fusion of wellness + coffee offerings.
• Multi-daypart revenue – Breakfast, lunch, afternoon coffee rush, evening hangouts, and weekend traffic.
• A proven community-focused model – Events, local partnerships, and grassroots marketing deepen customer loyalty.
• Superior product appeal – Clean ingredients, bold flavors, and customizable health-forward meals and drinks.
• An expanding national footprint – With stores opening across multiple states, brand awareness and demand continue to grow.
Background
Established Year: 2018
Founded In: Lutz, Florida, USA
Founder: Raining Berries was created by entrepreneur Ismail “Izzy” Arslan with a vision to bring globally inspired superfood concepts to the American market through a vibrant, inclusive café atmosphere.
Franchise Active Units: The brand continues to expand with 12+ active franchise units across the United States, with additional stores in development.
Brand Journey & Evolution:
Raining Berries began as a family-inspired concept influenced by the founder’s Kenyan roots and passion for the specialty coffee culture. Over time, it has grown into a community-centric lifestyle café brand known for its bold aesthetics, health-conscious menu, and mission-driven values.
The company focuses on creating spaces where people can socialize, work, relax, and enjoy superfood-forward meals in an uplifting environment. Through strong branding, immersive café design, and trending menu innovation, Raining Berries has carved out a distinct niche within the booming specialty café and wellness-focused QSR category.
Market Presence in the USA:
The brand operates in states including Florida, Texas, and Colorado, with additional territories available nationwide. Raining Berries is gaining recognition as a top emerging franchise in the specialty coffee + superfood café sector.
Industry Category:
Fast Casual, Specialty Café, Açaí & Superfood Bowls, Smoothies, Coffee & Espresso
Support Training
Raining Berries is committed to setting franchisees up for long-term success with a structured support program that covers every stage—from development to daily operations.
Pre-Launch Support
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Assistance with site selection & lease negotiations
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Architectural design, layout planning & brand-compliant build-out guidance
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Vendor connections, equipment ordering, and pre-opening checklists
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Grand opening planning & community marketing strategies
Training Programs
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Comprehensive multi-day training at a certified Raining Berries location
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In-store training for owners and staff prior to opening
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Product preparation, recipe execution, and menu operations training
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Customer service excellence and hospitality culture training
Operational & Ongoing Support
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Dedicated franchise support team
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Access to operations manuals, training modules, and brand standards
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Inventory management systems & supply chain support
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New menu rollouts, seasonal campaigns, and product development updates
Marketing Support
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National brand marketing
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Social media strategy guidance
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Local store marketing templates & digital resources
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Influencer and community engagement strategies
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Grand opening activations to boost initial traffic
Raining Berries’ goal is to help each franchisee become a strong community presence, build customer loyalty, and operate a profitable, efficient business.
Ideal Candidate
Raining Berries is best suited for entrepreneurs who value community engagement, health-forward food concepts, and the café lifestyle. The ideal candidate:
• Has a passion for hospitality and enjoys creating warm, welcoming spaces.
• Is business-savvy with experience in management, retail, F&B, or operations (not mandatory but helpful).
• Has the financial capability to invest in a fast-growing franchise opportunity and scale into multiple units if desired.
• Is committed to local community involvement and grassroots marketing.
• Prefers high-traffic urban/suburban locations such as lifestyle centers, mixed-use developments, universities, high-density residential areas, and corporate districts.
Raining Berries appeals to both first-time franchisees seeking a lifestyle business and seasoned operators looking to add a trendy, profitable concept to their portfolio.
Financial Detail
(Note: For compliance, always verify figures with the brand’s latest FDD.)
Minimum Investment: Approx. $250,000 – $300,000+
Total Investment Range: $300,000 – $600,000+ (varies by market and buildout size)
Franchise Fee: Approx. 55000
Royalty Fees: Typically 6% of gross sales
Marketing Fund Contribution: Approx. 1–2%
Working Capital: $30,000 – $75,000 recommended
Infrastructure & Buildout Costs: Store design, construction, equipment, furniture, POS systems
Marketing Budget: Pre-opening and launch marketing support package included
Expected ROI: Many franchisees target ROI within 24–36 months, depending on performance
Break-Even Time: Estimated 12–18 months for well-run locations
Revenue Streams:
Açaí & pitaya bowls
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Specialty coffee & espresso beverages
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Smoothies & teas
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Grab-and-go items
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Subscription or loyalty-driven ordering
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Catering & community events
Raining Berries is structured to maximize margins with strong daypart coverage, approachable labor needs, and efficient store operations.