Established
2009
Franchise Units
66
Minimum Investment
$100,000
Franchise Fee
$50,000
Total Investment Range
$200,000
Home Based
No
Description
Refresh Renovations is a globally recognized home renovation and remodeling franchise that has redefined how homeowners experience renovation projects. Built around a structured, professional, and stress-free renovation process, the brand focuses on delivering high-quality outcomes while eliminating common industry pain points such as missed deadlines, budget overruns, and inconsistent communication.
In the USA market, Refresh Renovations is positioned as a premium yet highly scalable renovation business model. Instead of operating as a traditional contractor, franchise owners act as renovation consultants and project managers. They oversee the entire renovation journey—from initial consultation and design coordination to project delivery and final handover—while working with trusted trade professionals. This model allows franchisees to focus on leadership, customer relationships, and business growth rather than hands-on construction work.
Driven by aging housing stock, rising home equity, and lifestyle-driven remodeling trends, demand for professional renovation services continues to grow across the United States. Refresh Renovations appeals strongly to homeowners seeking a single point of accountability, transparent pricing, and a clearly defined renovation process, giving the brand a strong competitive edge in urban and suburban markets alike.
Why Invest in This Franchise?
Investing in Refresh Renovations provides access to one of the most resilient and in-demand segments of the home services industry. Home renovations remain essential regardless of economic cycles, as homeowners consistently invest in improving and modernizing their existing properties.
Key reasons to invest include:
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A proven renovation management model built for consistency and scalability
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Asset-light operations with no requirement for heavy machinery or large in-house crews
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Territory-based structure supporting long-term expansion and multi-unit ownership
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Strong brand positioning focused on professionalism and customer trust
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A business model designed for entrepreneurs, not tradespeople
Background
- Established Year: 2009
- Founder: Brian Sharp
- Industry Category: Home Renovation & Remodeling / Home Services
- Franchise Active Units: 66+
Refresh Renovations was founded with a clear mission: to professionalize a fragmented renovation industry and bring structure, transparency, and predictability to home improvement projects. From its early days, the company emphasized standardized systems, robust project management tools, supplier coordination, and consistent customer communication.
Support Training
Refresh Renovations offers comprehensive support designed to help franchisees launch smoothly and scale with confidence.
Pre-Launch Support:
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Market and territory analysis
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Business setup and onboarding guidance
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Initial training covering systems, processes, and compliance
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Trade partner and supplier onboarding frameworks
Operational Training:
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End-to-end renovation project management systems
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Pricing, estimating, and margin control strategies
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Client consultation and sales process training
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Quality control and project oversight methodologies
Marketing & Brand Support:
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National brand positioning and local marketing strategies
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Digital marketing tools, website systems, and lead-generation guidance
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Sales collateral, branding assets, and customer journey frameworks
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Ongoing campaign planning and performance evaluation
Ongoing Support:
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Dedicated franchise support teams
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Continuous skills development and refresher training
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Peer network collaboration and best-practice sharing
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Business coaching focused on profitability and expansion
Ideal Candidate
The ideal Refresh Renovations franchisee is a business-focused individual with strong organizational, communication, and people-management skills. Direct experience in construction or renovation is not mandatory, as the franchise provides detailed operational systems and technical frameworks.
This opportunity is well suited for:
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Entrepreneurs seeking a scalable service-based business
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Professionals from project management, sales, operations, or corporate backgrounds
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Investors who prefer managing teams and systems rather than performing physical labor
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Individuals with a customer-first mindset and strong relationship-building skills
Financial Detail
| Cost Component | Estimated Amount (USD) |
|---|---|
| Franchise Fee | ~$50,000 |
| Total Initial Investment | ~$100,000 – $200,000 |
| Minimum Investment | ~$100,000 |
| Infrastructure / Setup | Low (home office–based model) |
| Initial Marketing Budget | ~$10,000 – $20,000 |
| Working Capital | 3–6 months recommended |
| Royalty Fees | Ongoing royalty based on gross revenue |
| Advertising Fees | Local marketing spend required |
| Break-Even Time | ~12 – 24 months |
| Expected ROI | Market- and performance-dependent |
Figures are indicative and may vary by territory, market conditions, and business performance.