Established
2017
Franchise Units
5
Minimum Investment
$350,000
Franchise Fee
$45,000
Total Investment Range
$750,000
Home Based
No
Description
Regymen Fitness is a fast-growing boutique fitness franchise redefining the group training experience across the United States. Built around science-backed programming and high-energy coaching, Regymen Fitness blends strength training, metabolic conditioning, and endurance-based workouts into a single, results-driven studio concept. Each session is carefully designed to challenge members of all fitness levels while delivering measurable improvements in performance, body composition, and overall wellness.
What truly differentiates Regymen Fitness in the crowded fitness marketplace is its focus on structure, coaching quality, and community. Workouts are coach-led, timed, and performance-driven, creating a premium experience that keeps members engaged, accountable, and motivated. Studios operate in a modern boutique format with limited class sizes, allowing for personalized attention without the overhead of a traditional big-box gym.
From urban centers to suburban neighborhoods, Regymen Fitness has positioned itself as a premium yet approachable fitness solution. The brand appeals to professionals, athletes, and everyday individuals seeking structured training without intimidation. For investors, Regymen Fitness offers a scalable, systems-driven franchise model aligned with long-term health and wellness trends across the U.S. market.
Why Invest in This Franchise?
Investing in a Regymen Fitness franchise means entering one of the most resilient and high-demand segments of the fitness industry—boutique group training.
Key reasons investors choose Regymen Fitness include:
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Proven Boutique Fitness Model: A structured studio concept focused on high-intensity, results-oriented group training.
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Recurring Revenue Streams: Monthly memberships, class packages, personal training add-ons, and branded merchandise.
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Strong Brand Positioning: A clear identity centered on performance, coaching excellence, and community culture.
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Efficient Studio Footprint: Optimized layouts reduce unnecessary overhead and staffing costs.
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Growing Wellness Demand: Rising consumer focus on fitness, health, and preventive wellness in the U.S.
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Scalable Operations: Systems and SOPs support both single-unit and multi-unit expansion.
Background
Established Year: 2017
- Brand Journey & History: The concept originated as a performance-focused training studio designed to bridge the gap between personal training and group fitness. Over time, it evolved into a franchise-ready model with standardized programming, consistent coaching methods, and streamlined operations.
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Ownership Structure: Regymen Fitness operates as a franchise system, offering entrepreneurs the opportunity to develop individual studios or multiple territories.
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Franchise Active Units: 5
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Market Presence in the USA: The brand has established a solid footprint in metropolitan and high-growth suburban markets.
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Industry Category: Boutique Fitness Franchise / Group Training / HIIT and Strength Conditioning Studios.
Support Training
Regymen Fitness provides end-to-end support to help franchisees successfully launch and grow their studios.
Pre-Launch Support
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Site selection assistance and demographic analysis
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Lease negotiation guidance and studio layout planning
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Equipment procurement and vendor coordination
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Pre-opening marketing strategy and launch campaigns
Training & Academic Support
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Comprehensive initial franchisee training covering operations, finance, and leadership
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Coach certification programs and onboarding systems
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Programming education to ensure workout consistency and performance outcomes
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Technology training for scheduling, CRM, and member management platforms
Ongoing Operational Support
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Detailed operations manuals and SOPs
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Ongoing business coaching and performance benchmarking
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National and local marketing tools, creatives, and campaigns
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Continuous updates to workouts, systems, and best practices
Ideal Candidate
The ideal Regymen Fitness franchisee is a motivated entrepreneur or investor with a strong interest in fitness, leadership, and community engagement. Prior fitness industry experience is helpful but not required.
This opportunity is well-suited for:
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Entrepreneurs seeking a lifestyle-driven yet scalable business
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Multi-unit franchise operators expanding into boutique fitness
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Professionals transitioning from corporate roles to business ownership
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Investors who value structured systems and brand consistency
Key Attributes:
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Strong people-management and leadership skills
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Commitment to operational excellence and brand standards
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Financial capability to meet investment requirements
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Willingness to participate in local marketing and community outreach
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Preference for high-visibility urban or suburban locations with health-conscious demographics
Financial Detail
| Cost / Fee Category | Estimated Amount (USD) |
|---|---|
| Franchise Fee | $45,000 |
| Total Initial Investment | $350,000 – $750,000 |
| Minimum Liquid Capital | $150,000+ |
| Leasehold Improvements / Build-Out | $180,000 – $350,000 |
| Fitness Equipment | $70,000 – $120,000 |
| Technology & Systems | $10,000 – $30,000 |
| Initial Marketing & Grand Opening | $15,000 – $30,000 |
| Working Capital (3–6 months) | $30,000 – $60,000 |
| Royalty Fee | ~7% of Gross Revenue |
| Marketing Fund Contribution | ~2% of Gross Revenue |
| Estimated Break-Even Period | 12 – 24 months |
| Expected ROI Timeline | 2 – 4 years |
| Primary Revenue Streams | Memberships, training, merchandise |