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Resting Rainbow Pet Memorials & Cremation Franchise Opportunity

Minimum Investment

$284,850

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Established

2018

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Franchise Units

3

payments

Minimum Investment

$284,850

payments

Franchise Fee

$54,500

payments

Total Investment Range

$629,100

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Home Based

No

Description

Resting Rainbow is a compassionate pet aftercare franchise founded by Joseph C. Moncaleano and Julian Rivera, inspired by Joe's personal experience of losing a beloved pet. Disturbed by the lack of dignity in traditional pet aftercare services, they created Resting Rainbow to bring empathy, respect, and care to grieving pet owners. Their mission is simple yet powerful—to provide pets with the dignified farewell they deserve, while offering peace of mind to the families who loved them.

Resting Rainbow stands out in the $123 billion pet care industry by addressing a sensitive and underserved market with high demand and few competitors. The franchise model offers multiple revenue streams including cremation services, pet funerals, and memorial product sales. With minimal staffing requirements, no special skills needed, and a complete equipment package plus 24/7 support, this recession-resistant business offers a meaningful, scalable opportunity for those passionate about helping others through grief.


Background

Established:  2018
Began Franchising:  2023

Total Franchise Partners:  12
Total Locations Sold:  32
Total Locations Open:  3
Total Corporate / Affiliate Owned Open Locations:  2
Total Franchisee Owned Open Locations:  1
Total States with Open Locations:  2

Available / Registered:  IN, MI, WI and ALL Filing, Business Opportunity & FTC States
Deferred:  None
Pending:  CA, IL, MD, MN, NY, VA
Not Registering:  HI, ND, RI, SD, WA

Canada Franchises:  No
International Franchises:  No


Support Training

Financial Assistance Provided: No

Site Selection Assistance: Yes

Lease Negotiation Assistance: Yes

Recruiting Assistance: No

Cooperative Advertising: No

Training: Virtual onboarding, site selection assistance, two (2) week training course at the corporate location in Florida, hands-on experience with the Resting Rainbow equipment and technology. Corporate will also provide complimentary training for all Franchisee's staff for the lifetime of the location!


Ideal Candidate

1. Logistics/Tracking 
2. Pickup / Drop offs
3. Empathize with clients
4. Recruitment/Retention
5. Meeting with B2B Clients 
6. Manage P&L/COGS
7. Ordering Inventory
8. Customer Satisfaction
9. Manage staff/Quality Assurance


IDEAL CANDIDATE

• Passion for Animals
• Loves Community
• Engineers/IT/Ops
• Military / First Responders
• Medical professionals
• Investors
• Family Friendly
• Mission Driven/Provide Jobs
• Veterinarians
• Other Pet Care Franchisees


Financial Detail

Total Investment:  $284,850 - $629,100
Mimimun Liquidity:  $250,000
Minimum Net Worth:  $500,000

Franchise Fee:  Single = $54,500;  2pk = $99,000;  3pk = $133,500;  4pk = $168,000;  5pk = $202,500
Royalty:  Greater of 7% Gross Revenue or $1,500 per Month
Brand Fund Contribution:  2% Monthly Gross Revenue

Item 19:  Yes
Average Number of Employees:  2-3

Visa Candidates:  Yes
Passive Ownership:  Yes
Home-Based:  No
B2B:  Yes
Master Franchise Opportunities:  No
Veteran, 1st Responder & LGBTQ+ Discount:  Yes - 10% Off Initial Franchise Fee



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